Consumer+Psychology+Individual+Assignment REFLECTIVE PAPER

Consumer Psychology Individual Assignment Reflective Paper

Description and Instructions

1. Reflective Paper on topics from Unit 1 to Unit 7

2. The paper should include three different topics: one topic per unit.

3. The topics you choose must relate directly to the course material.

After you have chosen your topics for unit 1 to 7, develop your reflection by asking yourself the following questions for each unit/topic:

4. Why is the topic relevant to you as a Marketer and Consumer?

a. What was new to you about the topic? b. Do you disagree with the author’s statement(s)? Why? c. Do you agree with the author’s statement(s) Why? d. Describe an experience that you or a friend of yours has had that directly relates to the topic. How does it relate?

5. Your reflection on each unit/topic should be supported with at least one academic reference. As Reaction Paper covers three units, a minimum of three (3) academic references should be included in the paper.

6. MOST IMPORTANTLY, show me that you have THOUGHT about the topics. Don't summarize; I have read the books and viewed the videos and animations. 

Submission Requirements: Follow APA style, and forma your document according to submission guidelines.

Format: Title Page/Body/Reference List

Font: Times New Roman, 12-point, double-spaced

Headings: Appropriate use of levels of headings and page numbers

Length: 1200 words

Resources: You should use at least one academic reference per unit/topic, for a total of three (3) academic references. Additionally, you can use credible newspapers, websites, and magazines as sources. You must properly cite all the sources you use in APA style (author-date) and include a reference page at the end, properly formatted in APA style. Your reference page should include only sources that you cite within your paper.

Your reflection paper must be properly edited and proofread.

Late Submission Policy

· This assignment is subject to the Late Submission penalty policy, namely 10% per day for three days.

· The submission will close and will not allow further submissions after this Late Submission period has expired.

Activities/Competencies Demonstrated	% of Final Grade
1.	Unity  a. Clarity and focus of questions b. Adequately narrowed topics - unique perspective clearly expressed  c. Focus and topic selection suited to course material  d. Internal and external control of development and content   e. Coherent and logical coverage of topic f. Appropriate paragraph structure and control with topic sentences and logical support	/30
2.	Structure a. Well organized b. Includes well-presented sections for  c. Introduction d. Body paragraphs e. Conclusion- thought provoking f. References	/20
3.	Development a. Includes appropriate EVIDENCE  b. Relevant and well-supported logic c. Meets length requirements  d. Demonstrates understanding and mastery of topics	/20
4.	Research a. Effective use of secondary research b. Reliable and credible sources c. Accurately documented using APA style d. All in-text citations are accurate (employs summary, paraphrase, and quoting) e. Accurate use of APA referencing	/20
5.	Mechanics a. Professional document submission b. APA style title page, headers, page numbers, and reference page c. Document is double spaced, 12-point, Times New Roman font, meets specifications d. Attention to grammar and punctuation e. Formal style (avoids slang, clichés, and informal language)	/10
TOTAL	/100