E-commerce Business

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CompareVContrast.docx

1.  Compare 2 e-commerce Web sites and assess them where they lag or excel in terms of the eight unique features of e-commerce technology described in 1.2 (15th ed).

AMAZON

ALIBABA

Ubiquity

Glogbal Reach

Unviversal standards

Information richness

Interactivity

Information density

Personalization/Customization

Social technology

a. Which of the functions both site implement well?

b. Which features poorly executed, in your opinion? Prepare a summary detailing your findings and any suggestions for improvement you may have