Marketing segment
mqalwabir2g
COMPARATIVECOMPETITIVEEFFORTS.pdf
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Industry 87 COMPARATIVE COMPETITIVE EFFORTS Year 10
North America Competitive Efforts by Company A B C D E F G H I J K L
Industry Average
Co. C vs Ind. Avg.
Retail Price ($ per unit) Search Engine Advertising ($000s) Free Shipping S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Celebrity Appeal Brand Reputation (prior-year image) Online Orders (000s of pairs) Pairs Sold ($000s of pairs) Market Share (%)
INTERNET SEGMENT 67.00 5,000
No 4.0★
200 10,000
0 70
353 353
10.0%
67.00 5,000
No 4.0★
200 10,000
0 70
353 353
10.0%
67.00 5,000
No 4.0★
200 10,000
0 70
353 353
10.0%
67.00 5,000
No 4.0★
200 10,000
0 70
353 353
10.0%
67.00 5,000
No 4.0★
200 10,000
0 70
353 353
10.0%
67.00 5,000
No 4.0★
200 10,000
0 70
353 353
10.0%
67.00 5,000
No 4.0★
200 10,000
0 70
353 353
10.0%
67.00 5,000
No 4.0★
200 10,000
0 70
353 353
10.0%
67.00 5,000
No 4.0★
200 10,000
0 70
353 353
10.0%
67.00 5,000
No 4.0★
200 10,000
0 70
353 353
10.0%
67.00 5,000 None 4.0★
200 10,000
0 70
353 353
10.0%
0.0% 0.0%
Near Avg 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0pts.
Wholesale Price ($ per pair) S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Rebate Offer ($ per pair) Delivery Time (weeks) Retailer Support ($ per outlet) Retailer Outlets Celebrity Appeal Brand Reputation (prior-year image) Pairs Demanded (000s of pairs)
Gained / Lost (due to stockouts) Pairs Sold (000s of pairs) Market Share (%)
WHOLESALE SEGMENT
3 wks
0
48.00 4.0★
200 10,000
5.00
4,000 1,000
0 70
1,997
1,997 10.0%
3 wks
0
48.00 4.0★
200 10,000
5.00
4,000 1,000
0 70
1,997
1,997 10.0%
3 wks
0
48.00 4.0★
200 10,000
5.00
4,000 1,000
0 70
1,997
1,997 10.0%
3 wks
0
48.00 4.0★
200 10,000
5.00
4,000 1,000
0 70
1,997
1,997 10.0%
3 wks
0
48.00 4.0★
200 10,000
5.00
4,000 1,000
0 70
1,997
1,997 10.0%
3 wks
0
48.00 4.0★
200 10,000
5.00
4,000 1,000
0 70
1,997
1,997 10.0%
3 wks
0
48.00 4.0★
200 10,000
5.00
4,000 1,000
0 70
1,997
1,997 10.0%
3 wks
0
48.00 4.0★
200 10,000
5.00
4,000 1,000
0 70
1,997
1,997 10.0%
3 wks
0
48.00 4.0★
200 10,000
5.00
4,000 1,000
0 70
1,997
1,997 10.0%
3 wks
0
48.00 4.0★
200 10,000
5.00
4,000 1,000
0 70
1,997
1,997 10.0%
3.0 wks
48.00 4.0★
200 10,000
5.00
4,000 1,000
0 70
1,997 0
1,997 10.0%
0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0%
0.0% 0.0pts.
Offer Price (maximum = $38.00) S/Q Rating (minimum = 3.0 stars) Pairs Offered / Available (000s) Pairs Sold (000s) Market Share (%)
PRIVATE-LABEL SEGMENT 32.00 3.0★
200 200
10.0%
32.00 3.0★
200 200
10.0%
32.00 3.0★
200 200
10.0%
32.00 3.0★
200 200
10.0%
32.00 3.0★
200 200
10.0%
32.00 3.0★
200 200
10.0%
32.00 3.0★
200 200
10.0%
32.00 3.0★
200 200
10.0%
32.00 3.0★
200 200
10.0%
32.00 3.0★
200 200
10.0%
Total Private-Label
Pairs (000s) Demand = 2,000 Offered = 2,000
Sold = 2,000
INTERNET SEGMENT — NORTH AMERICA WHOLESALE SEGMENT — NORTH AMERICA
Competitive Intelligence Report Copyright © GLO-BUS Software, Inc. Page 1
A B C D E F G H I J K L
AAAABBBBCCCCDDDDEEEEFFFFGGGGHHHHIIIIJJJJKKKKLLLL
50 Models 500 Models
High End
Product Line Breadth
P ric e an d S /Q R at in g
A B C D E F G H I J K L
AAAABBBBCCCCDDDDEEEEFFFFGGGGHHHHIIIIJJJJKKKKLLLL
50 Models 500 Models Low End
High End
Product Line Breadth
P ric e an d S /Q R at in g
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Industry 87 COMPARATIVE COMPETITIVE EFFORTS Year 10
Europe-Africa Competitive Efforts by Company A B C D E F G H I J K L
Industry Average
Co. C vs Ind. Avg.
Retail Price ($ per unit) Search Engine Advertising ($000s) Free Shipping S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Celebrity Appeal Brand Reputation (prior-year image) Online Orders (000s of pairs) Pairs Sold ($000s of pairs) Market Share (%)
INTERNET SEGMENT 72.00 4,500
No 4.0★
200 9,000
0 70
300 300
10.0%
72.00 4,500
No 4.0★
200 9,000
0 70
300 300
10.0%
72.00 4,500
No 4.0★
200 9,000
0 70
300 300
10.0%
72.00 4,500
No 4.0★
200 9,000
0 70
300 300
10.0%
72.00 4,500
No 4.0★
200 9,000
0 70
300 300
10.0%
72.00 4,500
No 4.0★
200 9,000
0 70
300 300
10.0%
72.00 4,500
No 4.0★
200 9,000
0 70
300 300
10.0%
72.00 4,500
No 4.0★
200 9,000
0 70
300 300
10.0%
72.00 4,500
No 4.0★
200 9,000
0 70
300 300
10.0%
72.00 4,500
No 4.0★
200 9,000
0 70
300 300
10.0%
72.00 4,500 None 4.0★
200 9,000
0 70
300 300
10.0%
0.0% 0.0%
Near Avg 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0pts.
Wholesale Price ($ per pair) S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Rebate Offer ($ per pair) Delivery Time (weeks) Retailer Support ($ per outlet) Retailer Outlets Celebrity Appeal Brand Reputation (prior-year image) Pairs Demanded (000s of pairs)
Gained / Lost (due to stockouts) Pairs Sold (000s of pairs) Market Share (%)
WHOLESALE SEGMENT
3 wks
0
53.00 4.0★
200 9,000 5.00
4,000 1,000
0 70
1,700
1,700 10.0%
3 wks
0
53.00 4.0★
200 9,000 5.00
4,000 1,000
0 70
1,700
1,700 10.0%
3 wks
0
53.00 4.0★
200 9,000 5.00
4,000 1,000
0 70
1,700
1,700 10.0%
3 wks
0
53.00 4.0★
200 9,000 5.00
4,000 1,000
0 70
1,700
1,700 10.0%
3 wks
0
53.00 4.0★
200 9,000 5.00
4,000 1,000
0 70
1,700
1,700 10.0%
3 wks
0
53.00 4.0★
200 9,000 5.00
4,000 1,000
0 70
1,700
1,700 10.0%
3 wks
0
53.00 4.0★
200 9,000 5.00
4,000 1,000
0 70
1,700
1,700 10.0%
3 wks
0
53.00 4.0★
200 9,000 5.00
4,000 1,000
0 70
1,700
1,700 10.0%
3 wks
0
53.00 4.0★
200 9,000 5.00
4,000 1,000
0 70
1,700
1,700 10.0%
3 wks
0
53.00 4.0★
200 9,000 5.00
4,000 1,000
0 70
1,700
1,700 10.0%
3.0 wks
53.00 4.0★
200 9,000 5.00
4,000 1,000
0 70
1,700 0
1,700 10.0%
0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0%
0.0% 0.0pts.
Offer Price (maximum = $43.00) S/Q Rating (minimum = 3.0 stars) Pairs Offered / Available (000s) Pairs Sold (000s) Market Share (%)
PRIVATE-LABEL SEGMENT 37.00 3.0★
200 200
10.0%
37.00 3.0★
200 200
10.0%
37.00 3.0★
200 200
10.0%
37.00 3.0★
200 200
10.0%
37.00 3.0★
200 200
10.0%
37.00 3.0★
200 200
10.0%
37.00 3.0★
200 200
10.0%
37.00 3.0★
200 200
10.0%
37.00 3.0★
200 200
10.0%
37.00 3.0★
200 200
10.0%
Total Private-Label
Pairs (000s) Demand = 2,000 Offered = 2,000
Sold = 2,000
INTERNET SEGMENT — EUROPE-AFRICA WHOLESALE SEGMENT — EUROPE-AFRICA
Competitive Intelligence Report Copyright © GLO-BUS Software, Inc. Page 1
A B C D E F G H I J K L
AAAABBBBCCCCDDDDEEEEFFFFGGGGHHHHIIIIJJJJKKKKLLLL
50 Models 500 Models Low End
High End
Product Line Breadth
P ric e an d S /Q R at in g
A B C D E F G H I J K L
AAAABBBBCCCCDDDDEEEEFFFFGGGGHHHHIIIIJJJJKKKKLLLL
50 Models 500 Models Low End
High End
Product Line Breadth
P ric e an d S /Q R at in g
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Industry 87 COMPARATIVE COMPETITIVE EFFORTS Year 10
Asia-Pacific Competitive Efforts by Company A B C D E F G H I J K L
Industry Average
Co. C vs Ind. Avg.
Retail Price ($ per unit) Search Engine Advertising ($000s) Free Shipping S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Celebrity Appeal Brand Reputation (prior-year image) Online Orders (000s of pairs) Pairs Sold ($000s of pairs) Market Share (%)
INTERNET SEGMENT 67.00 4,000
No 4.0★
200 8,000
0 70
225 225
10.0%
67.00 4,000
No 4.0★
200 8,000
0 70
225 225
10.0%
67.00 4,000
No 4.0★
200 8,000
0 70
225 225
10.0%
67.00 4,000
No 4.0★
200 8,000
0 70
225 225
10.0%
67.00 4,000
No 4.0★
200 8,000
0 70
225 225
10.0%
67.00 4,000
No 4.0★
200 8,000
0 70
225 225
10.0%
67.00 4,000
No 4.0★
200 8,000
0 70
225 225
10.0%
67.00 4,000
No 4.0★
200 8,000
0 70
225 225
10.0%
67.00 4,000
No 4.0★
200 8,000
0 70
225 225
10.0%
67.00 4,000
No 4.0★
200 8,000
0 70
225 225
10.0%
67.00 4,000 None 4.0★
200 8,000
0 70
225 225
10.0%
0.0% 0.0%
Near Avg 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0pts.
Wholesale Price ($ per pair) S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Rebate Offer ($ per pair) Delivery Time (weeks) Retailer Support ($ per outlet) Retailer Outlets Celebrity Appeal Brand Reputation (prior-year image) Pairs Demanded (000s of pairs)
Gained / Lost (due to stockouts) Pairs Sold (000s of pairs) Market Share (%)
WHOLESALE SEGMENT
3 wks
0
48.00 4.0★
200 8,000 5.00
2,750 700
0 70
1,275
1,275 10.0%
3 wks
0
48.00 4.0★
200 8,000 5.00
2,750 700
0 70
1,275
1,275 10.0%
3 wks
0
48.00 4.0★
200 8,000 5.00
2,750 700
0 70
1,275
1,275 10.0%
3 wks
0
48.00 4.0★
200 8,000 5.00
2,750 700
0 70
1,275
1,275 10.0%
3 wks
0
48.00 4.0★
200 8,000 5.00
2,750 700
0 70
1,275
1,275 10.0%
3 wks
0
48.00 4.0★
200 8,000 5.00
2,750 700
0 70
1,275
1,275 10.0%
3 wks
0
48.00 4.0★
200 8,000 5.00
2,750 700
0 70
1,275
1,275 10.0%
3 wks
0
48.00 4.0★
200 8,000 5.00
2,750 700
0 70
1,275
1,275 10.0%
3 wks
0
48.00 4.0★
200 8,000 5.00
2,750 700
0 70
1,275
1,275 10.0%
3 wks
0
48.00 4.0★
200 8,000 5.00
2,750 700
0 70
1,275
1,275 10.0%
3.0 wks
48.00 4.0★
200 8,000 5.00
2,750 700
0 70
1,275 0
1,275 10.0%
0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0%
0.0% 0.0pts.
Offer Price (maximum = $38.00) S/Q Rating (minimum = 3.0 stars) Pairs Offered / Available (000s) Pairs Sold (000s) Market Share (%)
PRIVATE-LABEL SEGMENT 32.00 3.0★
200 200
10.0%
32.00 3.0★
200 200
10.0%
32.00 3.0★
200 200
10.0%
32.00 3.0★
200 200
10.0%
32.00 3.0★
200 200
10.0%
32.00 3.0★
200 200
10.0%
32.00 3.0★
200 200
10.0%
32.00 3.0★
200 200
10.0%
32.00 3.0★
200 200
10.0%
32.00 3.0★
200 200
10.0%
Total Private-Label
Pairs (000s) Demand = 2,000 Offered = 2,000
Sold = 2,000
INTERNET SEGMENT — ASIA-PACIFIC WHOLESALE SEGMENT — ASIA-PACIFIC
Competitive Intelligence Report Copyright © GLO-BUS Software, Inc. Page 1
A B C D E F G H I J K L
AAAABBBBCCCCDDDDEEEEFFFFGGGGHHHHIIIIJJJJKKKKLLLL
50 Models 500 Models
High End
Product Line Breadth
P ric e an d S /Q R at in g
A B C D E F G H I J K L
AAAABBBBCCCCDDDDEEEEFFFFGGGGHHHHIIIIJJJJKKKKLLLL
50 Models 500 Models Low End
High End
Product Line Breadth
P ric e an d S /Q R at in g
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Industry 87 COMPARATIVE COMPETITIVE EFFORTS Year 10
Latin America Competitive Efforts by Company A B C D E F G H I J K L
Industry Average
Co. C vs Ind. Avg.
Retail Price ($ per unit) Search Engine Advertising ($000s) Free Shipping S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Celebrity Appeal Brand Reputation (prior-year image) Online Orders (000s of pairs) Pairs Sold ($000s of pairs) Market Share (%)
INTERNET SEGMENT 72.00 4,000
No 4.0★
200 7,500
0 70
225 225
10.0%
72.00 4,000
No 4.0★
200 7,500
0 70
225 225
10.0%
72.00 4,000
No 4.0★
200 7,500
0 70
225 225
10.0%
72.00 4,000
No 4.0★
200 7,500
0 70
225 225
10.0%
72.00 4,000
No 4.0★
200 7,500
0 70
225 225
10.0%
72.00 4,000
No 4.0★
200 7,500
0 70
225 225
10.0%
72.00 4,000
No 4.0★
200 7,500
0 70
225 225
10.0%
72.00 4,000
No 4.0★
200 7,500
0 70
225 225
10.0%
72.00 4,000
No 4.0★
200 7,500
0 70
225 225
10.0%
72.00 4,000
No 4.0★
200 7,500
0 70
225 225
10.0%
72.00 4,000 None 4.0★
200 7,500
0 70
225 225
10.0%
0.0% 0.0%
Near Avg 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0pts.
Wholesale Price ($ per pair) S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Rebate Offer ($ per pair) Delivery Time (weeks) Retailer Support ($ per outlet) Retailer Outlets Celebrity Appeal Brand Reputation (prior-year image) Pairs Demanded (000s of pairs)
Gained / Lost (due to stockouts) Pairs Sold (000s of pairs) Market Share (%)
WHOLESALE SEGMENT
3 wks
0
53.00 4.0★
200 7,500 5.00
2,750 700
0 70
1,275
1,275 10.0%
3 wks
0
53.00 4.0★
200 7,500 5.00
2,750 700
0 70
1,275
1,275 10.0%
3 wks
0
53.00 4.0★
200 7,500 5.00
2,750 700
0 70
1,275
1,275 10.0%
3 wks
0
53.00 4.0★
200 7,500 5.00
2,750 700
0 70
1,275
1,275 10.0%
3 wks
0
53.00 4.0★
200 7,500 5.00
2,750 700
0 70
1,275
1,275 10.0%
3 wks
0
53.00 4.0★
200 7,500 5.00
2,750 700
0 70
1,275
1,275 10.0%
3 wks
0
53.00 4.0★
200 7,500 5.00
2,750 700
0 70
1,275
1,275 10.0%
3 wks
0
53.00 4.0★
200 7,500 5.00
2,750 700
0 70
1,275
1,275 10.0%
3 wks
0
53.00 4.0★
200 7,500 5.00
2,750 700
0 70
1,275
1,275 10.0%
3 wks
0
53.00 4.0★
200 7,500 5.00
2,750 700
0 70
1,275
1,275 10.0%
3.0 wks
53.00 4.0★
200 7,500 5.00
2,750 700
0 70
1,275 0
1,275 10.0%
0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0%
0.0% 0.0pts.
Offer Price (maximum = $43.00) S/Q Rating (minimum = 3.0 stars) Pairs Offered / Available (000s) Pairs Sold (000s) Market Share (%)
PRIVATE-LABEL SEGMENT 37.00 3.0★
200 200
10.0%
37.00 3.0★
200 200
10.0%
37.00 3.0★
200 200
10.0%
37.00 3.0★
200 200
10.0%
37.00 3.0★
200 200
10.0%
37.00 3.0★
200 200
10.0%
37.00 3.0★
200 200
10.0%
37.00 3.0★
200 200
10.0%
37.00 3.0★
200 200
10.0%
37.00 3.0★
200 200
10.0%
Total Private-Label
Pairs (000s) Demand = 2,000 Offered = 2,000
Sold = 2,000
INTERNET SEGMENT — LATIN AMERICA WHOLESALE SEGMENT — LATIN AMERICA
Competitive Intelligence Report Copyright © GLO-BUS Software, Inc. Page 1
A B C D E F G H I J K L
AAAABBBBCCCCDDDDEEEEFFFFGGGGHHHHIIIIJJJJKKKKLLLL
50 Models 500 Models Low End
High End
Product Line Breadth
P ric e an d S /Q R at in g
A B C D E F G H I J K L
AAAABBBBCCCCDDDDEEEEFFFFGGGGHHHHIIIIJJJJKKKKLLLL
50 Models 500 Models Low End
High End
Product Line Breadth
P ric e an d S /Q R at in g
1/31/2019 BSG Decisions & Reports
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Industry 87 REGIONAL AVERAGE COMPETITIVE EFFORTS Year 10
North America Year 10 Year 11 Year 12 Year 13 Year 14 Year 15 Year 16 Year 17 Year 18 Year 19 Year 20
Retail Price ($ per unit) Search Engine Advertising ($000s) Free Shipping S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Celebrity Appeal Brand Reputation (prior-year image) Online Orders (000s of pairs) Pairs Sold ($000s of pairs) Market Share (%)
INTERNET SEGMENT 67.00 5,000
No 4.0★
200 10,000
0 70
353 353
10.0%
Wholesale Price ($ per pair) S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Rebate Offer ($ per pair) Delivery Time (weeks) Retailer Support ($ per outlet) Retailer Outlets Celebrity Appeal Brand Reputation (prior-year image) Pairs Demanded (000s of pairs)
Gained / Lost (due to stockouts) Pairs Sold (000s of pairs) Market Share (%)
WHOLESALE SEGMENT
3 wks
48.00 4.0★
200 10,000
5.00
4,000 1,000
0 70
1,997 0
1,997 10.0%
Industry Average Prices and S/Q Ratings
Competitive Intelligence Report Copyright © GLO-BUS Software, Inc. Page 3
Internet Price Wholesale Price S/Q Rating
10 11 12 13 14 15 16 17 18 19 20 $38.00
$47.75
$57.50
$67.25
$77.00
0.0★
2.5★
5.0★
7.5★
10.0★
Year
P ric e
S /Q R at in g
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Industry 87 REGIONAL AVERAGE COMPETITIVE EFFORTS Year 10
Europe-Africa Year 10 Year 11 Year 12 Year 13 Year 14 Year 15 Year 16 Year 17 Year 18 Year 19 Year 20
Retail Price ($ per unit) Search Engine Advertising ($000s) Free Shipping S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Celebrity Appeal Brand Reputation (prior-year image) Online Orders (000s of pairs) Pairs Sold ($000s of pairs) Market Share (%)
INTERNET SEGMENT 72.00 4,500
No 4.0★
200 9,000
0 70
300 300
10.0%
Wholesale Price ($ per pair) S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Rebate Offer ($ per pair) Delivery Time (weeks) Retailer Support ($ per outlet) Retailer Outlets Celebrity Appeal Brand Reputation (prior-year image) Pairs Demanded (000s of pairs)
Gained / Lost (due to stockouts) Pairs Sold (000s of pairs) Market Share (%)
WHOLESALE SEGMENT
3 wks
53.00 4.0★
200 9,000 5.00
4,000 1,000
0 70
1,700 0
1,700 10.0%
Industry Average Prices and S/Q Ratings
Competitive Intelligence Report Copyright © GLO-BUS Software, Inc. Page 3
Internet Price Wholesale Price S/Q Rating
10 11 12 13 14 15 16 17 18 19 20
$52.75
$62.50
$72.25
$82.00
0.0★
2.5★
5.0★
7.5★
10.0★
Year
P ric e
S /Q R at in g
1/31/2019 BSG Decisions & Reports
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Industry 87 REGIONAL AVERAGE COMPETITIVE EFFORTS Year 10
Asia-Pacific Year 10 Year 11 Year 12 Year 13 Year 14 Year 15 Year 16 Year 17 Year 18 Year 19 Year 20
Retail Price ($ per unit) Search Engine Advertising ($000s) Free Shipping S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Celebrity Appeal Brand Reputation (prior-year image) Online Orders (000s of pairs) Pairs Sold ($000s of pairs) Market Share (%)
INTERNET SEGMENT 67.00 4,000
No 4.0★
200 8,000
0 70
225 225
10.0%
Wholesale Price ($ per pair) S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Rebate Offer ($ per pair) Delivery Time (weeks) Retailer Support ($ per outlet) Retailer Outlets Celebrity Appeal Brand Reputation (prior-year image) Pairs Demanded (000s of pairs)
Gained / Lost (due to stockouts) Pairs Sold (000s of pairs) Market Share (%)
WHOLESALE SEGMENT
3 wks
48.00 4.0★
200 8,000 5.00
2,750 700
0 70
1,275 0
1,275 10.0%
Industry Average Prices and S/Q Ratings
Competitive Intelligence Report Copyright © GLO-BUS Software, Inc. Page 3
Internet Price Wholesale Price S/Q Rating
10 11 12 13 14 15 16 17 18 19 20 $38.00
$47.75
$57.50
$67.25
$77.00
0.0★
2.5★
5.0★
7.5★
10.0★
Year
P ric e
S /Q R at in g
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Industry 87 REGIONAL AVERAGE COMPETITIVE EFFORTS Year 10
Latin America Year 10 Year 11 Year 12 Year 13 Year 14 Year 15 Year 16 Year 17 Year 18 Year 19 Year 20
Retail Price ($ per unit) Search Engine Advertising ($000s) Free Shipping S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Celebrity Appeal Brand Reputation (prior-year image) Online Orders (000s of pairs) Pairs Sold ($000s of pairs) Market Share (%)
INTERNET SEGMENT 72.00 4,000
No 4.0★
200 7,500
0 70
225 225
10.0%
Wholesale Price ($ per pair) S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Rebate Offer ($ per pair) Delivery Time (weeks) Retailer Support ($ per outlet) Retailer Outlets Celebrity Appeal Brand Reputation (prior-year image) Pairs Demanded (000s of pairs)
Gained / Lost (due to stockouts) Pairs Sold (000s of pairs) Market Share (%)
WHOLESALE SEGMENT
3 wks
53.00 4.0★
200 7,500 5.00
2,750 700
0 70
1,275 0
1,275 10.0%
Industry Average Prices and S/Q Ratings
Competitive Intelligence Report Copyright © GLO-BUS Software, Inc. Page 3
Internet Price Wholesale Price S/Q Rating
10 11 12 13 14 15 16 17 18 19 20
$52.75
$62.50
$72.25
$82.00
0.0★
2.5★
5.0★
7.5★
10.0★
Year
P ric e
S /Q R at in g
1/31/2019 BSG Decisions & Reports
https://www.bsg-online.com/users/sim/cir/comparative-efforts 9/12
Industry 87 TIME SERIES COMPETITIVE EFFORTS — COMPANY C Year 10
North America Company C Competitive Efforts Year 10 Year 11 Year 12 Year 13 Year 14 Year 15 Year 16 Year 17 Year 18 Year 19 Year 20
Retail Price ($ per unit) Search Engine Advertising ($000s) Free Shipping S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Celebrity Appeal Brand Reputation (prior-year image) Online Orders (000s of pairs) Pairs Sold ($000s of pairs) Market Share (%)
INTERNET SEGMENT 67.00 5,000
No 4.0★
200 10,000
0 70
353 353
10.0%
Wholesale Price ($ per pair) S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Rebate Offer ($ per pair) Delivery Time (weeks) Retailer Support ($ per outlet) Retailer Outlets Celebrity Appeal Brand Reputation (prior-year image) Pairs Demanded (000s of pairs)
Gained / Lost (due to stockouts) Pairs Sold (000s of pairs) Market Share (%)
WHOLESALE SEGMENT
3 wks
48.00 4.0★
200 10,000
5.00
4,000 1,000
0 70
1,997 0
1,997 10.0%
Offer Price (maximum = $38.00) S/Q Rating (minimum = 3.0 stars) Pairs Offered / Available (000s) Pairs Sold (000s) Market Share (%)
PRIVATE-LABEL SEGMENT 32.00 3.0★
200 200
10.0%
Company C's Prices and S/Q Ratings
Company C's Market Share
Competitive Intelligence Report Copyright © GLO-BUS Software, Inc. Page 2
Internet Price Wholesale Price S/Q Rating
10 11 12 13 14 15 16 17 18 19 20 $38.00
$47.75
$57.50
$67.25
$77.00
0.0★
2.5★
5.0★
7.5★
10.0★
Year
P ric e
S /Q R at in g
Internet Sales Wholesale Sales PrivateLabel Sales
10 11 12 13 14 15 16 17 18 19 20 100%
0%
100%
200%
Year
M ar ke t S
ha re
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Industry 87 TIME SERIES COMPETITIVE EFFORTS — COMPANY C Year 10
Europe-Africa Company C Competitive Efforts Year 10 Year 11 Year 12 Year 13 Year 14 Year 15 Year 16 Year 17 Year 18 Year 19 Year 20
Retail Price ($ per unit) Search Engine Advertising ($000s) Free Shipping S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Celebrity Appeal Brand Reputation (prior-year image) Online Orders (000s of pairs) Pairs Sold ($000s of pairs) Market Share (%)
INTERNET SEGMENT 72.00 4,500
No 4.0★
200 9,000
0 70
300 300
10.0%
Wholesale Price ($ per pair) S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Rebate Offer ($ per pair) Delivery Time (weeks) Retailer Support ($ per outlet) Retailer Outlets Celebrity Appeal Brand Reputation (prior-year image) Pairs Demanded (000s of pairs)
Gained / Lost (due to stockouts) Pairs Sold (000s of pairs) Market Share (%)
WHOLESALE SEGMENT
3 wks
53.00 4.0★
200 9,000 5.00
4,000 1,000
0 70
1,700 0
1,700 10.0%
Offer Price (maximum = $43.00) S/Q Rating (minimum = 3.0 stars) Pairs Offered / Available (000s) Pairs Sold (000s) Market Share (%)
PRIVATE-LABEL SEGMENT 37.00 3.0★
200 200
10.0%
Company C's Prices and S/Q Ratings
Company C's Market Share
Competitive Intelligence Report Copyright © GLO-BUS Software, Inc. Page 2
Internet Price Wholesale Price S/Q Rating
10 11 12 13 14 15 16 17 18 19 20
$52.75
$62.50
$72.25
$82.00
0.0★
2.5★
5.0★
7.5★
10.0★
Year
P ric e
S /Q R at in g
Internet Sales Wholesale Sales PrivateLabel Sales
10 11 12 13 14 15 16 17 18 19 20 100%
0%
100%
200%
Year
M ar ke t S
ha re
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Industry 87 TIME SERIES COMPETITIVE EFFORTS — COMPANY C Year 10
Asia-Pacific Company C Competitive Efforts Year 10 Year 11 Year 12 Year 13 Year 14 Year 15 Year 16 Year 17 Year 18 Year 19 Year 20
Retail Price ($ per unit) Search Engine Advertising ($000s) Free Shipping S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Celebrity Appeal Brand Reputation (prior-year image) Online Orders (000s of pairs) Pairs Sold ($000s of pairs) Market Share (%)
INTERNET SEGMENT 67.00 4,000
No 4.0★
200 8,000
0 70
225 225
10.0%
Wholesale Price ($ per pair) S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Rebate Offer ($ per pair) Delivery Time (weeks) Retailer Support ($ per outlet) Retailer Outlets Celebrity Appeal Brand Reputation (prior-year image) Pairs Demanded (000s of pairs)
Gained / Lost (due to stockouts) Pairs Sold (000s of pairs) Market Share (%)
WHOLESALE SEGMENT
3 wks
48.00 4.0★
200 8,000 5.00
2,750 700
0 70
1,275 0
1,275 10.0%
Offer Price (maximum = $38.00) S/Q Rating (minimum = 3.0 stars) Pairs Offered / Available (000s) Pairs Sold (000s) Market Share (%)
PRIVATE-LABEL SEGMENT 32.00 3.0★
200 200
10.0%
Company C's Prices and S/Q Ratings
Company C's Market Share
Competitive Intelligence Report Copyright © GLO-BUS Software, Inc. Page 2
Internet Price Wholesale Price S/Q Rating
10 11 12 13 14 15 16 17 18 19 20 $38.00
$47.75
$57.50
$67.25
$77.00
0.0★
2.5★
5.0★
7.5★
10.0★
Year
P ric e
S /Q R at in g
Internet Sales Wholesale Sales PrivateLabel Sales
10 11 12 13 14 15 16 17 18 19 20 100%
0%
100%
200%
Year
M ar ke t S
ha re
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https://www.bsg-online.com/users/sim/cir/comparative-efforts 12/12
Industry 87 TIME SERIES COMPETITIVE EFFORTS — COMPANY C Year 10
Latin America Company C Competitive Efforts Year 10 Year 11 Year 12 Year 13 Year 14 Year 15 Year 16 Year 17 Year 18 Year 19 Year 20
Retail Price ($ per unit) Search Engine Advertising ($000s) Free Shipping S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Celebrity Appeal Brand Reputation (prior-year image) Online Orders (000s of pairs) Pairs Sold ($000s of pairs) Market Share (%)
INTERNET SEGMENT 72.00 4,000
No 4.0★
200 7,500
0 70
225 225
10.0%
Wholesale Price ($ per pair) S/Q Rating (1 to 10 stars) Model Availability Brand Advertising ($000s) Rebate Offer ($ per pair) Delivery Time (weeks) Retailer Support ($ per outlet) Retailer Outlets Celebrity Appeal Brand Reputation (prior-year image) Pairs Demanded (000s of pairs)
Gained / Lost (due to stockouts) Pairs Sold (000s of pairs) Market Share (%)
WHOLESALE SEGMENT
3 wks
53.00 4.0★
200 7,500 5.00
2,750 700
0 70
1,275 0
1,275 10.0%
Offer Price (maximum = $43.00) S/Q Rating (minimum = 3.0 stars) Pairs Offered / Available (000s) Pairs Sold (000s) Market Share (%)
PRIVATE-LABEL SEGMENT 37.00 3.0★
200 200
10.0%
Company C's Prices and S/Q Ratings
Company C's Market Share
Competitive Intelligence Report Copyright © GLO-BUS Software, Inc. Page 2
Internet Price Wholesale Price S/Q Rating
10 11 12 13 14 15 16 17 18 19 20
$52.75
$62.50
$72.25
$82.00
0.0★
2.5★
5.0★
7.5★
10.0★
Year
P ric e
S /Q R at in g
Internet Sales Wholesale Sales PrivateLabel Sales
10 11 12 13 14 15 16 17 18 19 20 100%
0%
100%
200%
Year
M ar ke t S
ha re
