Strategic management please read assignment in file-i need it urgent
summertimes
companyppt.pdf
©simpatico2022
Simpatico Agency presented by Kalia & Vivian
Table of Content • Vision Statement • Core Members • Artist Management & Production • Target Market • Financial Plan • Where we at • Blue Print (1 Year, 5 Year, 10 Year) • Challenges
Vision Statement Simpatico Agency is a collective of photographers, videographers, and makeup artists who are determined to establish a strong and supportive community that
allows luxurious creative freedom. As a Vancouver based creative agency, Simpatico serves beyond commercial
connections, it o!ers end to end services to ful"l all your brand’s production needs.
Core Members It all started with a sincere friendship and unful"lled dreams
Artist Management & Production Artist Management - Representing artist as their business agent - Understanding their career path - Actively searching for "tting opportunities - The front gate for communication, negotiation, business inquiry, scheduling, and contract
Production Services - Including photography, videography, hair
& makeup, casting, producing, and art directing services
- Work usually satis"ed the needs for commercial campaign, marketing branding, advertising, social media content
- O!ers high quality, magazine like work that targets luxury brands and corporations
Target Market
• Brands - from designer brands, fashion clothing, jewelry, beauty, skincare cosmetic, to lifestyle furniture. Clients tend to visualize themselves into our work
• Corporation - headshot, commercial ads, business branding
Financial Plan • Commission from signed artists (20% / project) • Annual membership contract fee • Monthly mentorship fee from new artist • Workshop hosting • Studio Rental • Prints
Where We At • Building relationships with local brands • Collaboration projects to enrich our portfolio and appearance • Strong foundation & team direction • Business Plan/Structure/System • Social Media Marketing • Consistent clients count: 2
Blue Print Year 1 • Foundation building • Instagram appearance, marketing system • Core artists portfolio building • Client, brands development (Any suggestions? Year 5 • 5-10 consistence clientele that builds "nancial independency • Team expended to 15 artists, 5 agents • Resources including studio space, gears, and strong relationship with local talent agencies • Be the destination for young artists freshly out of art schools Year 10 • Representing artists Internationally • Senior artist plans (i.e. workshop, onset education, mentorship) • Generates a on growing cycle from senior artist to junior creators
Challenges • Social Media! • What kind of experience you are expecting as our client? • Based on our goals, what are the business/marketing strategies we should
experiment? • Clientele and brands development?
