business management 6-2

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CompanyA.BalancedScorecard1.xlsx
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Basic Balanced Scorecard

COMPANY A. BALANCED SCORECARD 3
COMPANY A.
ADDRESS CITY MIAMI, FL STATE FLORIDA ZIP
STRATEGIC OBJECTIVES KEY PERFORMANCE INDICATORS TARGETS INITIATIVES
2021 2022 2023 PROGRAMS/INITIATIVES BUDGETS
FINANCIAL Increase the Company's profit Net profit Margin 21% 23% 25% N/A N/A
Increase revenue Annual Revenue $28-29 Million $31-32 Million $33-34 Million
Minimize expenses
Increase the number of fleet aircraft
CUSTOMER Increase levels of customer Satisfaction Percentage of excellent feedback 50% 70% 90% The implemention of the back-up plans $150
Increase Customer destinations New customers 22% 22% 22% Advertising the company's services $500
Maintain high levels of customer segments Give out good prices 50% 70% 90% Introducing customer with the rewarding system for repetitive customers $600
Improve customer network Looking out for excellence 60% 80% 90% Building the company's name $800
INTERNAL PROCESSES Improve reservation System Introducing the online reservation system for the flights $300
Improve service delivery Customer check-in and ticketing 20% 30% 60% Intoducing the online ticketing $200
Improve record keeping operation Bookkeeping operations 20% 30% 40% Having to implement new software for bookkeeping the operations $300
Maintain high levels of on-ground operations Have the best staff 50% 70% 85% More training on staff $150
LEARNING Create a culture that encourages innovation Percentage of involved employees 30% 50% 80% Show new projects that can be done by employees $250
Continuously improve skills and employee competence Efficiency of technological handling 20% 50% 80% Introducing the bonus structure to employees $500
Improve skills of employees through trainings Training 20days 30days 50days Write down employee innovations for their reccomendations $100
Improve skills of high performing employees Looking out for excellence any day any day any day Reward the hard working employees $350