Marketing Communications analysis (your brand & competitors)
Brand (logo & brief info)
Market
share
Unique selling point
Comms activities (& source)
Social media activity
Facebook
Etc.
Brief info here
Current (Mintel year), and +/-
· Use Mintel & industry mags to find activities
Followers/frequency
/sharing etc.
Competitor 1
·
Competitor 2
Competitor 3