cybersecurity

COM 545 Writing Assignment 1

For this assignment, you will write a report based on the research assessment of the company. Select one of the following topics:

 Amazon e-business

 Google e-business

 Ebay e-business

 Alibaba e-business

 Groupon e-business Your report should include a brief description of the organization, nature of the business, and the following:

 Structure of the company

 Products carried and programs offered

 Timeline of e-business transformation

 How they attract visitors

 How they tackle the business challenges as specified in the module

The report should be 3 pages long, 12-point font size, single-line spacing, and have 1” margins on all sides.

Scoring Rubric Students will complete the assignment with attention to the following criteria: Rating Scale Exemplary: Corresponds to an A- to A (90-100%)

Proficient: Corresponds to B- to B+ (80-89%) Basic: Corresponds to C- to C+ (70-79%) Novice: Corresponds to D to D+ (60-69%) Not Attempted: Corresponds to an F (0-59%)

Elements

Criteria

Score

Not Attempted

(Criterion is missing or not in evidence)

0-14.99%

Novice

(does not meet expectations;

performance is substandard)

15-17.49%

Basic (works towards

meeting expectations; performance

needs improvement)

17.5-19.99%

Proficient

(meets expectations;

performance is satisfactory)

20-22.49%

Exemplary

(exceeds expectations;

performance is outstanding)

22.5-25

Paper Topic 25%

There was little or no evidence of an essay.

The paper fails to address multiple parts of the essay prompt, and/or the paper lacks a thesis statement.

The paper addresses most, but not all, of parts of the essay prompt, and/or the paper’s thesis is difficult to discern.

The paper addresses all parts of the essay prompt but not adequately, and/or the paper has an adequate thesis, but it is not explicitly stated in the introductory paragraph.

The paper adequately addresses all parts of the essay prompt; and the paper clearly states a well-defined thesis in the introductory paragraph.

___/25

Length Requirements

25%

There was little or no evidence of an essay.

The paper is entirely too short.

The paper contains a great deal of “fluff” and still doesn’t meet the length requirements.

The paper is just a little on the short side, and/or it meets the requirements only because it contains “fluff” that could use trimming.

The paper falls within the required length requirements without going over and without straying from the main topic.

___/25

Mechanics of Writing 25%

Little to no evidence of proper writing mechanics.

The grammar of the paper greatly impedes understanding of content, and/or the paper contains no citations.

The paper needs a good deal of improvement with respect to grammar, citations, spelling, and/or style.

The paper is mostly free of errors with respect to grammar, citations, spelling, and/or style, but needs some improvement in this area.

The paper is nearly perfect with respect to grammar, citations, spelling, and style.

___/25

Understanding 25%

The paper exhibits a complete lack of understanding of the text and/or course materials.

The paper exhibits very little understanding of the text and/or course materials.

The paper exhibits basic understanding of the text and/or course materials but needs improvement in this area.

The paper exhibits sufficient understanding of the text and/or course materials, but some improvement is needed.

The paper does an excellent job demonstrating an accurate understanding of the text and/or course materials.

___/25

____/100

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