COMMUNICATIONS
COM201: ASSIGNMENT 3
Persuasive Speech Assignment 3.1 Due Date Points
Outline Week 6 80
Assignment 3.2 Due Date Points
Speech (3-4 min.) Week 7 170
Self-Review Week 7 30
By now, you’ve learned how to develop, research, and organize a speech in addition to gaining confidence
as a speaker. For your third assignment, you’ll put all of these skills to good use by preparing and
delivering a researched, persuasive speech.
Persuasive speaking is challenging because the goal is to create, reinforce, or change people’s beliefs or
actions. Your success will depend on your ability to adapt your speech to the audience and to support your
message with credible resources.
Reference Chapters
View the Sample Persuasive Speeches located in Week 6 of your course.
Chapter 16: Speaking to Persuade. This chapter provides information on the three types of persuasive speeches and how to organize
them.
Chapter 17: Methods of Persuasion.
This chapter provides strategies for building credibility, using evidence and reasoning, and appealing to emotions.
Strayer Writing Standards
You are required to use at least two quality resources for this assignment. Follow the Strayer
Writing Standards (SWS) for citing each source. The format is different than other Strayer University courses. Please take a moment to review the SWS documentation.
Earn the Persuasion Microcredential
Complete this assignment and the course with a 70% or higher to earn the Persuasion
Microcredential. Access Course Info/Strayer University Credentials in the left menu for more information.
Technical Difficulties
For technical difficulties reach out to me via:
o email horner@strayer
o phone 240-484-4353
o Blackboard Chat Line (when available)
See next page for instructions
Assignment 3.1 Persuasive Speech Outline Due Week 6: 80 points
1) Select either Topic A or Topic B for your persuasive speech.
o Topic A: Should Children Under the Age of 10 Own Cell Phones?
Deliver a speech on question of value.
o Topic B: Should Self-Driving Cars Be Legal?
Deliver a speech on question of policy.
2) Create an outline or speaking notes in Microsoft Word.
o Download the Microsoft Word template in the “Assignment 3.1” section
located in Week 6 of your course.
o Develop a specific purpose, central idea, and several main points so you'll
stay within the 4-minute time limit.
o You must use at least two quality resources.
3) Submit the completed Microsoft Word template in Blackboard (this is separate from
your speech/self-review).
Assignment 3.2 Persuasive Speech and Self-Review Due Week 7: 200 points
1) Part 1: Record or upload your speech.
o Refer to your outline or speaking notes to deliver your speech. Do not read
your notes word for word.
o Follow the technical instructions for recording your video in the “Assignment
3.2” section located in Week 7 of your course.
o Remember to watch your recording. Do you want to submit it, or do you want
to record another version?
2) Part 2: Complete the self-review questions.
o After you have recorded your speech, address the self-review questions in the
“Assignment 3.2” section located in Week 7 of your course. This reflection
helps you step back and take a second look at your work, with an eye on
improvement and highlighting your achievements!
3) Submit your speech and self-review in Blackboard.
See next pages for grading
*Grading for this assignment will be based on the following criteria and evaluation standards:
POINTS: 80 ASSIGNMENT 3.1: PERSUASIVE SPEECH OUTLINE
Criteria Exemplary 100% - A
Proficient 85% - B
Fair 75% - C
Meets Minimum Expectations
65% - D
Unacceptable 0% - F
1. Completed outline
submitted to Blackboard.
Weight: 40%
Submitted a
complete, well- developed outline.
Submitted a
complete outline but some areas needed more
information or development.
Submitted an
outline but it was partially developed and / or was
missing some information.
Submitted an outline
but it was insufficiently developed and / or
missing large amounts of information.
Did not submit
any outline to Blackboard.
2. Outline provides solid flow for speech and incorporates at
least 2 credible sources.
Weight: 40%
Submitted outline provided excellent sense of flow
without any noticeable errors for speech and
correctly incorporates at least
2 credible sources.
Submitted outline provided strong sense of
flow with only minor errors for speech and
correctly incorporates at
least 2 credible sources.
Submitted outline provided partial sense of flow for
speech and correctly incorporates at
least 1 credible sources.
Submitted outline provided little sense of flow for
speech and does not correctly incorporate at
least 2 credible sources.
Did not submit or outline structure
provided no sense of flow for speech.
3. Outline checked
for spelling / grammar issues.
Weight 20%
Outline was clean,
clear, and easy to read throughout the entire submission.
Outline had no
major spelling / grammar issues but minor issues
throughout the submission.
Outline had major
spelling / grammar issues in 25% and minor issues
throughout the submission.
Outline had major
spelling / grammar issues in 50% of the submission.
Did not submit
or outline had major issues that impacted
readability.
POINTS: 170 ASSIGNMENT 3.2: PERSUASIVE SPEECH
Criteria Exemplary 100% - A
Proficient 85% - B
Fair 75% - C
Meets Minimum Expectations
65% - D
Unacceptable 0% - F
1. Introduction
Weight: 10%
Gains attention
and interest, previews main
points
Gains attention and
interest, generally previews main
points
Some problems with
gaining attention and interest and/or
with previewing main points
Insufficiently gains
attention and interest or insufficiently
previews main points
Does not gain
attention and interest, and/or
does not preview main points
2. Research
Weight: 10%
Cites at least two
credible sources that support main points
Cites at least two
credible sources that generally support main points
Cites at least two
credible sources, but lacks support for at least one main
point
Cites only one
credible source, insufficiently supports at least one main
point
Does not cite any
credible sources, and/or insufficiently supports main
points
3. Methods of Persuasion
Weight: 20%
One or more methods used
effectively throughout
One or more methods used
effectively multiple times
One method used somewhat
effectively multiple times
One method used ineffectively
No methods used
4. Conclusion
Weight 10%
Reinforces central idea, uses strong
closing
Reinforces central idea, uses
generally strong closing
Some problems with reinforcing central
idea and/or with using strong closing
Insufficiently reinforces central
idea or uses weak closing
Does not reinforce central idea, and/or
does not use strong closing
5. Speech Organization
Weight: 10%
Well organized, logical structure
Well organized, generally logical structure
Some problems with organization and/or with logical structure
Insufficiently organized or insufficiently
structured
Limited or no organization, and/or limited or no logical
structure
6. Time Requirement
Weight: 10%
3-4 minutes +/- 15 seconds
3-4 minutes +/- 30 seconds
3-4 minutes +/- 45 seconds
3-4 minutes +/- 60 seconds
3-4 minutes +/- 75 seconds
7. Delivery
Weight: 10%
Strong eye contact,
expressive voice, and natural
gestures
Good eye contact, generally
expressive voice and natural
gestures
Average eye contact, some
expressive voice, minimally distracting
gestures
Insufficient eye contact, limited
expressive voice and/or unnatural
gestures
Very little / no eye contact, no
expressive voice, unnatural gestures
8. Speech Clarity, and Visual Quality
Weight 10%
Clear and consistent
throughout
Generally clear and consistent
Some problems with clarity and
consistency
Problems with clarity and consistency
throughout
Limited or no audio, video, and/or other
technology
9. Overall Effectiveness
Weight 10%
Connects well with audience and
achieves purpose
Generally connects with audience and
achieves purpose
Connects somewhat with audience,
partially achieves purpose
Limited connection with audience,
doesn’t fully achieve purpose
Doesn’t connect with audience or
achieve purpose
POINTS: 30 ASSIGNMENT 3.2: PERSUASIVE SPEECH SELF-REVIEW
Criteria Exemplary 100% - A
Proficient 85% - B
Fair 75% - C
Meets Minimum Expectations
65% - D
Unacceptable 0% - F
1. Submit a
completed self- review.
Weight: 20%
Submitted a
completed self- review.
Submitted a
generally completed self-
review.
Submitted a partially
completed self- review.
Submitted a
minimally completed self-review.
Did not submit a
self-review.
2. Self-review was well-developed.
Weight: 80%
Submitted self- review provided excellent
comments on student
progress/work.
Submitted self- review provided good comments
on student progress/work.
Submitted self- review provided acceptable
comments on student
progress/work.
Submitted self- review provided minimal comments
on student progress/work.
Did not submit completed self- review, or
submitted self- review provided
no comments on student progress/work.