project I

COM 127 Communication Plan Template

Use this template to directly address business problems at hand. Information in brackets [ ] should be used to guide your response and removed before you submit your assignment. Include at least three references cited in APA format.

Role of Communication Team

[Briefly explain the role and responsibilities of a communication department within a larger organization based on what you have learned in the course. This is not specific to Acme Widget Co.]

Business Problem Identification

[Define each problem the business faces (based on the provided scenario) and the communication theory or theories that most appropriately explain the cause of the problem.]

Proposed External Communication Solution

[Identify appropriate media channels, strategies, and tools the organization will use to remedy the poor review and continue to build brand awareness, and explain how your selections will help solve the identified external communication problem.]

Proposed Internal Communication Solution

[Identify appropriate media channels, strategies, and tools the organization will use to improve internal communication, and explain how your selections will help solve the identified external communication problem.]

Theory

Supporting Theories

[Explain how communication theory was taken into consideration when evaluating potential solutions. In addition to your proposed solutions, it’s suggested you provide examples of solutions you later determined wouldn’t work.]

External Solutions

[Describe how the changes you are proposing are supported by communication theory or theories.]

Internal Solutions

[Describe how the changes you are proposing are supported by communication theory or theories.]

References

[Include at least three references cited in APA format.]