Human resource and organizational behavior
hp17
CocaCola_HiralPatel.pptxHuman Resources and Organizational Behavior MIDTERM EXAM GROUP PRESENTATION
Coca-Cola Introduction
One of the largest beverage company of the world.
Known for hiding it “secret formula” of its drink.
More thank 200 brand spread across the all over the world.
History of 130 years selling and making fizz drink.
The company operates with 700,000+ employees across company and bottling partners
Company always criticized for selling more “Sugar” than syrup.
Coca-Cola Introduction
Vision
“Our vision is to craft the brands and choice of drinks that people love, to refresh them in body & spirit. And done in ways that create a more sustainable business and better shared future that makes a difference in people’s lives, communities and our planet”
Purpose (replacing old Mission)
“Refresh the world. Make a difference”
Coca-Cola Introduction
Business portfolio –
Maximum growth company from the “Flavoured alcoholic beverages” .
The company growing with single digit.
Coke biggest problem is not able to push its nutrition agenda despite having great purpose.
Coca-Cola Introduction
Priority Areas for Organization
Shifting from volume (Sales) to Value behavior.
Step-Change in Growth Trend (How to untap new potential)
Moving from short run to long range plan
How to attract and being top employer of choice
Is this enough? New innovation
Reference
https://www.coca-colacompany.com/company/purpose-and-vision
https://www.coca-cola.com/home
