Negotiation Paper
College of Business Administration
Written Communication Rubric
|
Attribute |
Not Acceptable (Needs significant revision) |
Acceptable (Basic elements are present; Needs revision) |
Very Good (Most elements are present; Needs minor revision) |
Excellent (All elements are present) |
|
Message/Content: -Audience -Purpose -Elaboration -Support -Closure |
Awareness of the audience is not present, is unclear, or fluctuates; purpose is vague; elaboration and support offered is missing or weak; conclusion missing or inadequate. |
Writing is mostly focused on audience; purpose is present but could be clearer; thesis is not fully developed or fully supported throughout; lacks synthesis or conclusion does not quite tie components together.
|
Writer acknowledges reader and nature of the audience; purpose is evident but may need additional development and/or support; satisfactory conclusion, although it could be tighter. |
Writing is clearly focused on audience; purpose is evident; thesis is fully developed and supported throughout; synthesis or conclusion ties together the previous sections or components. |
|
Language: -Coherent and fluid -Efficient -Mechanics -Style |
Writing lacks logical sequence; difficult to read/follow; slang and/or incorrect word usage; Incorrect voice; significant errors in word usage, sentence structure, spelling, punctuation, etc. Present.
|
Writing sequence is adequate; may be too wordy or could use some refinement; some use of slang or somewhat informal; some (but noticeable) spelling and grammar errors |
Writing follows logical sequence; word choice and vocabulary generally used correctly; may be minor errors, but do not distract from message. |
Writing demonstrates a sophisticated grasp of the language in terms of sentence structure and vocabulary; Fluid and concise; Relatively free from errors. |
|
Format: -Structure -Layout -Citations and references |
Format is inconsistent or not clear; incorrect use of headings, bullet points, etc.; margins, spacing, font distract from message; citations missing, irrelevant, or incorrect. |
Format is mostly consistent but not quite professional; informal use of headings, bullet points, etc.; incorrect font (too large/small); citations are present but irrelevant or include too many errors
|
Format is evident, professional, and consistent (most often); headings are simple and allow reader to navigate; citations are present and relevant with no (or few) errors. |
Format supports or augments the writing; layout assists reader; headings, margins, fonts, etc. are used correctly and are relevant to the message; citations are insightful and correct. |
|
Feedback:
|
|
WRITTEN COMMUNICATION SCORING RUBRIC |
|
|
|
|
|
Instructor:
|
Student Name: |
|
Category |
Not Acceptable |
Acceptable |
Very Good |
Excellent |
|
Message/Content: -Audience -Purpose -Elaboration -Support -Closure |
|
|
|
|
|
Language: -Coherent and fluid -Efficient -Mechanics -Style |
|
|
|
|
|
Format: -Structure -Layout -Citations and references
|
|
|
|
|
Rate the student on each of the categories by placing an ‘X’ in the appropriate box.
Attributes and Definitions
Message/Content
· Audience: It is clear that the writer understands and addresses the audience. This is shown by how the reader is engaged, the words chosen, etc. For example, a message written for a general audience will avoid discipline-specific jargon.
· Purpose: All writing has a purpose/goal; the reader should be able to identify what the writer’s purpose/goal is.
· Elaboration: The message is fully developed and remains focused on the topic throughout. The writer uses compelling content to convey the writer’s perspective.
· Support: Examples, illustrations, and sources are used to clarify and persuade. The supporting information should be relevant, credible, and clearly related to the message and its subcomponents.
· Closure: The writing provides some form of synthesis or a conclusion that ties together the previous sections or components of the message.
Language
· Coherent and Fluid: Main ideas and meaning are easy to read, follow, and understand. Writing connects ideas in a fluid and comprehensible way. Writing uses language/vocabulary accurately and is understandable by the intended audience.
· Efficient: Writing is concise and to-the-point.
· Style: Writer uses appropriate voice (active or passive) and point of view (first, second, third person).
· Mechanics: Grammar, spelling, punctuation, and capitalization abide by conventions of standard written English. Numbers (using words and numerals to represent numbers) abide by conventions of business writing.
Format
· Formatting is professional, consistent, and easy to navigate.
· Margins, line spacing, and font selection and format are appropriate for the type of writing.
· The following apply as needed:
· Headings are effectively used to help the reader navigate the document; they introduce and describe ideas contained in sections.
· Bullet points and numbered lists are appropriately used to organize and present key ideas.
· Cover page, table of contents, and page numbers abide by conventions of business writing.
· Illustrations are appropriately formatted, numbered, and titled.
· Citations and references abide by conventions of an accepted formatting guide (e.g., APA, MLA, Chicago).
· Citation help: http://www.citationmachine.net