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CMN6080_Week2.pdf

Dr. Patty Goodman Corporate and Organizational Communication Graduate Program

• Challenges of Cultural Communication • Vocabulary Spotlight • Cultural Theorists • Culture vs Identity • Case Analysis

Agenda

Source: Liu, S., Volcic, Z., & Gallois, C. (2014). Introducing intercultural communication: Global cultures and contexts. Sage. Thousand Oaks, CA.

Perception Process

• Closure • Familiarity • Expectation

Selection

• Attribution theory • Hofstede’s

National Cultural Dimensions

Categorization • Physiologically • Sociologically • Psychologically

Interpretation

Ethnocentrism

Source: Liu, S., Volcic, Z., & Gallois, C. (2014). Introducing intercultural communication: Global cultures and contexts. Sage. Thousand Oaks, CA.

Stereotypes Prejudice

Bias Racism

• Power Distance • Individualism/Collectivism • Masculinity/Femininity • Uncertainty Avoidance • Long-term/Short-term Orientation

Hofstede’s National Cultural Dimensions

Source: Hofstede, G., Hofstede, G. J., Minkov, M. (2010). Cultures and organizations: Software of the min: Intercultural cooperation and its importance for survival. New York: McGraw Hill. P.6.

Edward Hall & Mildred Hall Understanding Cultural Differences

Source: Hall, E. T., & Hall, M. R. (1995). Key concepts: Underlying structures of culture. International Management Behavior, Blackwell Publishers, Cambridge, Massachusetts. Visual source

Picture Source: Kluckhohn Values Orientation Method Person Person_Nature Orientation Subject to Harmony withMastery over Time Orientation PastPresentFuture Activity Orientation. Preparing the Culture Presentation Retrieved September 2016

Kluckhohn and Strodtbeck Five Value Orientations

• Gender • Ethnic • Religious • Cultural • National

Identity

Source: : Liu, S., Volcic, Z., & Gallois, C. (2014). Introducing intercultural communication: Global cultures and contexts. Sage. Thousand Oaks, CA. Picture Source: Ideas Have Consequences Retrieved September 2016

Case Study Analysis

Case Presentation

 Executive Summary

 Stakeholders

 Problem Statement

 Causes of the Problem

 Suggestions

 Recommendation

Next Steps: Consider more in-depth research Group 2 Discussion Board Question Case Analysis Team Final Project topic approval

  • Slide Number 1
  • Agenda
  • Slide Number 3
  • Ethnocentrism
  • Hofstede’s National Cultural Dimensions
  • Slide Number 6
  • Slide Number 7
  • Schwartz’s Cultural Value Theory
  • Slide Number 9
  • Slide Number 10
  • Slide Number 11