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Truth and trust are key factors on which audience relies but in today’s media there is a problem related to the truth that media depicts as there are many other factors that are manipulating the actual facts according to the need of situation. Journalism is the bridge between public and the situations going around the world. People are looking to media for remaining updated about what’s going on with interest of getting information the story. Facts are manipulated according to demand of favorable situations. Media is now a day’s quite in hassle to compete with one any other apart from keeping focus on the authenticity and validity of a news. This competition has lead them to create fascinating stories that catches attention of people. Ruling class has an influence on mass media (Allan, 1999). During crisis in the Mediterranean 70 percent from Syria, Afghanistan and other regimes were seeking for refuge but media has used the term migrant instead of refugee as it is un lawful for migrants to travel without legal documentation. Maloane in her interview with WNYC has revealed that using the term migrant rather than refugee would have caused political benefit (Malone, 2018). Herman & Chomskey proposed Propaganda Model (1988), it is an institutional bias that helps those in power to have a control on media content according to the public opinion. The multiple filter system investments, commercial advertisement media’s reliance on government and corporate experts, the ideology of communism is involved in calling news. A Journalist has authority that he is spreading the actual news or modifying it. In 1920’s media has mislead public by Klan march in republic convention by publishing a false picture hence creating a racial controversy. Many journalists and editors are devising norms and values for the news to manage neutral environment. Wallace, a former reported has said that objectivity is dead in the current time. So governmental influence in controlling media and their liberty has also let journalists to think over their values and duties. Becker (19667) suggested that it is hierarchy structure that leads the flow. Those who are on top are in leading position about how to put things and what to put as a notion that they know the truth (Allan, 1999). People from the upper class have their power to speak openly but due to journalism, even low-class people can also have the freedom of speech (Kperogi, 2013). Moreover, Kperogi further suggested that objectivity is finding its roots back in journalism. Objectivity is the standard of media to flourish. Republican Party is the one who sets agenda for the media. Alternative media and main stream media in the age of internet are working for mutual benefit. Now a day’s social media is an active source of information. Media can play a positive role if it is free but follow its own rules and regulations. Language is also another important key factor that should be taken into account as in a recent case an undocumented immigrant was named as illegal. Vergas, in an interview said that words if not conveyed properly can change the truth of a situation. Media has a deep impact on our daily life and we feel like we are prone to it. Audience likes the drama and spice in the news encouraging the media to do whatever it takes to get high ratings and popularity among people. It results in lowering the quality and authenticity of information since focus has shifted to make news attention catching. Media should work freely but responsibly full fill its duties towards nation. Their credibility should not be under question. There are monitoring bodies who take account of information what should be conveyed to audience what not but these monitoring bodies should work in transparency and should be free from political and authority influence. In today’s busy life media should regain its trust from its audience on the basis of transparency and credibility, as it can be beneficial for all. In today’s digital era advertisement and economical aspect hold their importance but it is time to refrain from lobbying. Provide professional and respectful journalism to public as they deserve to know the both sides of picture. The results would be worth watching. References Allan, S. (1999). News Culture. New York: Open university press. Kperogi, F. A. (2013). News with Views: postobjectivtism and emergent alternative journalistic practices amercian corporate news media. The review of comunication, 13(1), 48-65. Malone, B. (2018, March 2). Refugees and Migrant. (B. Garfeild, Interviewer)