Paper 3: Gender & Sexuality in the 1970s

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“Your Squaw Is on the Warpath”: Feminism & Popular Music in the 1970s

Rock, Hip-Hop, and Revolution History A383 Prof. McGerr

Spring 2020

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I. “Women’s Liberation”: Feminism in the

1960s & 1970s

II. “Cock Rock”: The Feminist Critique of Counter-Cultural Music

III. “I Will Survive”: Women in Disco

IV. “Your Squaw Is on the Warpath”: Country Feminism

V. “No One’s Ever Gonna Keep Me Down Again”: Pop Feminism

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I. “Women’s Liberation”: Feminism in the 1960s & 1970s

Emergence of new ideas, new activism leading to new critique of popular music generally & rock in particular

1. Liberal Feminism

Emerging middle-class movement demanding equality in the workplace & politics particularly

Betty Friedan, The Feminine Mystique (1963)

National Organization of Women (NOW) 1966

Equal Rights Amendment (ERA)

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2. Radical Feminism

Late 1960s

Younger women with roots in black freedom struggle & campus activism

Private and public focus: “The personal is the political”

Male violence/women’s control of their bodies—rape, abuse, abortion

Celebration of broader range of identities--

lesbianism

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Much of radical feminism focused on culture:

How men used words & cultural categories such as beauty to denigrate & subordinate women

Protest against Miss America beauty pageant, Atlantic City, NJ, 1968

3. Anti-Feminism

Marabel Morgan, The Total Woman (1973):

“It’s only when a woman surrenders her life to her husband, reveres and worships him and is willing to serve him, that she becomes really beautiful to him. She becomes a priceless jewel, the glory of femininity, his queen!”

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Phyllis Schlafly, leader of movement against the Equal Rights Amendment

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II. “Cock Rock”

Feminist critique of countercultural rock as male privilege

Reinterpreted 1960s

Undermined rock’s revolutionary image

But how much impact?

1. “Susan Hiwatt”

First important example: anonymous 1970 article, “Cock Rock” in feminist magazine Rat (aka Women’s LibeRATion).

Republished under pseudonym “Susan Hiwatt”

( play on British amplifier company)

From Generation…

In school, “Hiwatt” saw rock in generational terms:

“It was the only thing we had of our own, where the values weren’t set up by the famous wise professors. It was the way not to have to get old and deadened in White America.”

…to Gender

“It took me a whole lot of going to the Fillmore and listening to records and reading Rolling Stone before it even registered that what I was seeing and hearing was not all these different groups, but all these different groups of men.

And once I noticed that, it was hard not to be constantly noticing all the names on the albums, all the people doing sound and lights, all the voices on the radio, even the D.J.’s between the songs—they were all men.”

“Massive Exclusion of Women”

“Because in the female 51 percent of Woodstock Nation that I belong to, there isn’t any place to be creative in any way. It’s a pretty exclusive world.”

No women electric guitarists or drummers

Women singers but they had “to be twice as good just to be acceptable”

Aretha Franklin: “Soul Sister Number One”

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Rock: Janis Joplin

Susan Hiwatt: “…an incredible sex object…a cunt with an outasight voice…easy to fuck.”

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Folk’s more acceptable women

Judy Collins

Joni Mitchell

Note the acoustic guitars

Male guitar gods

Jimmy Page

Jimi Hendrix

Studio player Carol Kaye:

Still the only major female exception

Joy of Cooking

San Francisco folk-rock band led by pianist Toni Brown & electric guitarist Terry Garthwaite (Ruby Brown)

First album Capitol 1971

Allison Steele, “The Nightbird”

Pioneering woman DJ, WNEW-FM, New York City

“The flutter of wings, the shadow across the moon, the sounds of the night, as the Nightbird spreads her wings and soars, above the earth, into another level of comprehension, where we exist only to feel. Come, fly with me, Alison Steele, the Nightbird, at WNEW-FM, until dawn.”

Rock Misogyny

“Because when you get to listening to male rock lyrics, the message to women is devastating. We are cunts—sometimes ridiculous (‘Twentieth Century Fox’), sometimes mysterious (‘Ruby Tuesday’), sometimes bitchy (‘Get a Job’) and sometimes just plain cunts (‘Wild Thing’).”

“And all that sexual energy that seems to be the essence of rock is really energy that climaxes in fucking over women…a million different levels of women-hating.”

Women Still Necessary

“Women are required at rock events to pay homage to the rock world—a world made up of thousands of men…Homage paid by offering sexual accessibility, orgiastic applause group worship, gang bangs at Altamont.”

The Exception to the Counter-Cultural Revolution

“And so women remain the last legitimate form of property that the brothers can share in a communal world.

Can’t have a tribal gathering without music and dope and beautiful groovy chicks.

For the musicians themselves there is their own special property—groupies.”

Linda de Barres, “Queen of the Groupies”

2. “Does Rock Degrade Women?”

New York Times article, 1971

Marion Meade, journalist,

b. 1934,

Northwestern graduate involved in women’s liberation movement

Would publish Bitching, women’s

views of men, in 1973

Echoed much of “Susan Hiwatt”

analysis

Rethinking Woodstock

“…a fantasyland that welcomed only men.

How about the women? Barefooted and sometimes barebreasted, they sprawled erotically in the grass, looked after their babies, or dished up hot meals.”

Organizer Michael Lang

basks in the glow of admiration

60s Revolution wasn’t real

Rock’s reconfiguration of masculinity in the 1960s—unisex clothes and long hair a la Beatles?

Just “hip camouflage” for continuing sexism

‘60s worse than ‘50s

Earlier rock didn’t cast women simply as passive sexual partners or bitchy emasculators

Rock heroes of 60s guilty—Beatles, Bob Dylan, Rolling Stones

3. Impact

Feminist critics subverted the history of rock as rebellion

In some ways reinforced 1950s critique of rock as degeneracy

But very little changed in the world of rock in 1970s

III. “I Will Survive”: Women in Disco

Meanwhile, female performers played a larger role in disco

1. Disco Divas

Major star, Donna Summer

b. LaDonna Gaines, Boston, 1948

Left psychedelic rock band for solo career

“The Queen of Disco”

1975 breakthrough hit, “Love to Love You, Baby”

Numerous hits into early 1980s, including

“Hot Stuff”

Gloria Gaynor

B. Newark, NJ, 1949

1975 hit disco album Never Can Say Goodbye

“I Will Survive”, 1977 # 1 hit

Grace Jones

B. 1948, Jamaica

First hit, 1975, “I Need a Man”

“The Queen of the Gay Discos”

2.Why So Many Women?

John Rockwell, NY Times:

“…a high, piping sound suits the silly, partying mood and bounciness of many disco songs.”

Women singers suit “national mood” of “sentimental escapism”

Rockwell:

Women in disco:

“cult figures for homosexuals.”

3. Still Exploitation

Rockwell: “Disco music…is ultimately a producer’s music, which means men’s music, which means the exploitation of women to suit male fantasies, be they homosexual or heterosexual….

At worst it’s a puppet-like acting-out of a male fantasy of women as objects or as slightly grotesque figures of exaggerated lust and dominance.”

4. Too simple?

Rockwell’s argument effectively erased disco divas—as if Summer, Gaynor, & Jones had no identity of their own

Or as if identity couldn’t be complicated:

Gaynor’s “I Will Survive” was simultaneously a “gay anthem” and a feminist anthem, too:

Weren't you the one who tried to crush me with goodbye Do you think I'd crumble Did you think I'd lay down and die? Oh no, not I. I will survive

IV. “Your Squaw Is on the Warpath”: Country Feminism

Once again, country offered a surprising contrast to rock culture

As before, country had plenty of divas

1. Country Conservatism

Paradox?

Country music had more women star singers

But their message about gender seemed conservative

The music of Marabel Morgan & Phyllis Schlafly?

Dolly Parton

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2. The Sound of Submission?

Tammy Wynette:

b. Virginia Pugh, Bounds, Mississippi, 1942

“(You Make Me Want to Be) A Mother”

“Make Me Your Kind of Woman”

“Don’t Liberate Me (Love Me)”

But, like Patsy Montana’s “Cowboy’s Sweetheart” in 1930s, 1960s country was complicated

Wynette offered a kind of resistance for traditional women, too:

“Your Good Girl’s Gonna Go Bad” (1967)

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“Stand by

Your Man”

#1 Billboard Country

#19 Billboard Hot 100

The ultimate in female submission?

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“Stand by Your Man”

Tammy Wynette & Billy Sherrill (1968)

 

Sometimes it's hard to be a woman

Giving all your love to just one man

You'll have bad times and he'll have good times

Doin' things that you don't understand.

 

But if you love him you'll forgive him

Even though he's hard to understand

And if you love him oh be proud of him

'Cause after all he's just a man.

2. Loretta Lynn

“The Coal-Miner’s Daughter”

b. Ky., 1935

Traditional image

Married 1948

Six children

But husband urged her to sing

Canning, 1958

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Assertiveness

“Don’t Come Home a Drinkin’ (With Lovin’ on Your Mind)” #1 Country Hit, 1966”

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1968 single,

1969 lp album

Like Merle Haggard, seemingly unexpressive performance style allows expressive lyrics

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“Your Squaw Is on the Warpath” Loretta Lynn

Well your pet name for me is Squaw

When you come home a drinkin' and can barely crawl

And all that lovin' on me won't make things right

Well you leave me at home to keep the teepee clean

Six papooses to break and wean

Well your squaw is on the warpath tonight

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Well I've found out a big brave chief

The game you're a huntin' for ain't beef

Get off of my huntin' grounds and get out of my sight

This war dance I'm doin' means I'm fightin' mad

You need no more of what you've already had

Your squaw is on the warpath tonight

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Well that fire-water that you've been drinking

Makes you feel bigger but chief you're shrinking

Since you've been on that love making diet

Now don't hand me that ole peace pipe there ain't no pipe can settle this fight

Your squaw is on the warpath tonight

Well I've found out a big brave chief...

Yeah your squaw is on the warpath tonight

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“The Pill” 1970:

All these years I've stayed at home

While you had all your fun

And every year that’s gone by

Another baby’s come

There's a gonna be some changes made

Right here on nursery hill

You've set this chicken your last time

'Cause now I've got the pill

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Country Feminist?

“I am not a big fan of the Women’s Liberation, but maybe it will help women stand up for the respect they’re due.” 1976

V. “No One’s Ever Gonna Keep Me Down Again”: Helen Reddy & Pop Feminism

The biggest feminist “message” song came—not from rock—but from mainstream pop

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1. Helen Reddy

b. 1941, Melbourne, Australia

Show-business family:

Her rebellion was to want to be a wife & mother rather than performer

To the US in 1966, divorced, a single mother with a 3-year-old child

Gradually made it as a singer

Remarried & moved to LA 1971 #13 Billboard Hot 100 Hit:

“I Believe in Music”

2. “I Am Woman”

In 1971, Reddy wanted song reflecting her experience in the women’s movement

Found only “total doormat” songs; wrote her own statement instead

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Radio stations wouldn’t play it

She went on afternoon TV talk shows;

Women viewers then phoned radio stations to demand the song

Mike Douglas

Show,

Philadelphia

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“I Am Woman” Helen Reddy & Ray Burton (1972)

I am woman, hear me roar

In numbers too big to ignore

And I know too much to go back and pretend

Cause I've heard it all before,

And I've been down there on the floor

No one's ever gonna' keep me down again.

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Yes, I am wise

But it's wisdom for the pain

Yes, I paid the price

But look how much I gained

If I have to, I can do anything

I am strong

I am invincible

I am woman.

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You can bend but never break me

'cause it only serves to make me

More determined to achieve my final goal

And I come back even stronger

Not a novice any longer

'Cause you deepen the conviction in my soul

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I am woman watch me grow

See me standing toe to toe

As I spread my loving arms across the land

But I'm still an embryo

With a long, long way to go

Until I'll make my brother understand.

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3. The (Male) Critical Reaction

Critics: Reddy was “beneath contempt . . . a purveyor of all that is silly in the women’s lib movement”

But another: “As an admitted male chauvinist pig in the one or two areas in which my own wife has not yet beaten me into submission, I must admit the …distaff libber’s anthem-of-sorts would normally raise my hackles…But Miss Reddy sings it so well…that her modicum of breast-beating (or should I call that ‘chest-beating’?) for the cause on that one song is fair enough.”

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Reddy: “For a lot of men, thinking about the women’s movement makes them grab their groins. What can I say? I didn’t say that we were going to cut their dicks off or anything, you know?”

#1 Billboard Hot 100, Dec. 1972

1973 Grammy, Best Female Vocal Performance

Controversial acceptance: “I want to thank God because She makes everything possible.”

Letters: “You skinny, blasphemous bitch”

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Theme Song, United Nations “International Women’s Year” 1975

Some feminist activists considered her not radical enough

Another example of effective “political” music: no policy prescriptions

Instead, lowest-common denominator music—collective identity, group pride

Like Haggard, “Okie from Muskogee” & James Brown, “Say It Loud”

Conclusion

Rock “revolution” wasn’t absolute

Paradox, again: country& mainstream pop arguably more “feminist”

1970s music radical—gay identity, feminism—by doing what popular music had always done: redefining gender & sexuality