Video Case Assignment 2/29/2021 6pm

Chapter 5

Defining the Destination, Developing a

Strategy and Understanding Change &

Presenting your Ideas.

Supporting and Blocking Forces

Internal Supporting Forces: Cost advantage, unique resources, market

knowledge

External Supporting Forces: Relationships with customers, expanded market

potential, investor’s goodwill

Internal Blocking Forces: Lack of managerial experience, lack of capital, lack

of product knowledge

External Blocking Forces: Limited market potential, competitor activity, high

entry costs

Problem Analysis, Specification, and Quantification

 Brainstorm the causes

 Group the causes into major categories

 Construct a “Causes and Effect” diagram

 Getting to the root cause of the major

problems

Objective Setting: Defining the Desired End-State

 Aims

 Objectives

 Outcomes

 Actions

Who am I working with?

 What is the organizational culture?

 What are their core competencies?

 What resources do they have?

 How are those resources deployed?

The Consultant verses the Client (organization)

 What are your objectives?

 I want to gain experience

 I want to gain evidence that I did well

The Consultant verses the Client (organization)

What are your CLIENT’S objectives?

 They want to develop more understanding

surrounding the organization

 They want their issue fixed (of course)

The Consultant verses the Client (organization)

Misalignment between the

consultant and client

requires negotiation

between both parties to

resolve

Misalignment occurs because:

 The client expects too much from the

consultant

 The client expects too much from the

project

 Specific outcomes are not defined by

the client

The Consultant verses the Client (organization)

 Focus on win-win outcomes

 Break down projects into sub-projects

 Have the client prioritize outcomes

 Refer back to the proposal

Working through Organizational Change

Change happens

for a lot of different

reasons and good

consultants can

help to facilitate

through it.

Organizational drivers of change

 Financial issues

 New competition

 Regulations

 Consumer behavior

 New technology

 Growth

 New management

Intuition

Data

Managing • Team

• Client

• Self

Analyzing • Framing

• Designing

• Gathering

• Interpreting

Presenting • Structure

• Buy-in

Problem Solution

McKinsey Model