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Chapter 4 Slides

▪ Opening Vignette

▪ Miami-Dade Police Dept.

▪ Data Mining concepts

▪ discovering or “mining” knowledge from large amounts of data.

▪ Customer service

▪ Banking

▪ Retailing and logistics

▪ Manufacturing and production

▪ Brokerage

▪ Insurance

▪ Government and defense

▪ Travel

▪ Healthcare

▪ CRISP-DM SEMMA

▪ Classification

▪ Estimating the True Accuracy of Classification Models

Decision tree analysis.

Statistical analysis.

Neural networks.

Case-based reasoning.

Bayesian classifiers.

Genetic algorithms.

Rough sets.

▪ Target Story

▪ Review the Chapter highlights

▪ Review the key terms

▪ Complete the weekly homework