3 Assignments - Each 200 + Words Each - MIS Video Assignments

Chapter 3

Predictive Analytics in Action

Seton Healthcare uses IBM Content and Predictive Analytics to improve care & lower CHF readmissions

http://www.youtube.com/watch?v=bLe1GBs7S3M

Seton Healthcare Family serves 1.9 million people in central Texas. Seton Healthcare uses IBM Content and Predictive Analytics, which allows for organizations to take their countless amounts of information, manipulate the information, understand trends, and test hypotheses in order to turn their information into something that is actionable. This actionable infromation works for both their clinicians and for analysts and executives that are planning on developing the appropriate systems needed to develop the care of the future. The technology helps the organization predict, which patients will be readmitted into the hospital and can help physicians provide better care for their patients to make better treatment decisions with better outcomes.

Data Mining and Airline Industries

Manage the Data Deluge with Data Mining and Predictive Analytics http://www.youtube.com/watch?v=cIcmd5zfu3c&list=PLAD9A65F6C5DCA994

Data mining uses descriptive modeling to analyze tons of data in order to reveal trends, patterns, and relationships. Predictive models then help to better predict future outcomes and scenarios, which allows for confident decisions to be made based on fact. SAS allows for all kinds of data to be analyzed (i.e. numbers, text). SAS provides the ability for organizations to make prompt, effective business decisions that are based on fact.

Big Data in Action

Express Scripts uses SAS Analytics to Improve Medical Adherence http://www.youtube.com/watch?v=-aRdvU4QxbY

Express Scripts, one of the largest pharmacy benefit management companies in North America, uses SAS Enterprise Miner to construct predictive models to proactively determine, which patients in their customer base require intervention and support them at the moment they are most likely to be receptive. SAS has helped Express Scripts improve analytic insight; proactively identify non-adherent patients, created tailored, patient-adherence programs, and monitor medical expenditures and resource utilization. SAS allows Express Scripts to reach the right patients at the right time and give them the most appropriate information necessary in order to improve health outcomes.