enterprise risk management
School of Computer & Information Sciences
ITS 835
Chapter 27, “Nerds Galore”
This is a narrated presentation.
Overview
• Nerds Galore (NG) is Canadian service company with 1,000 employee, and provides
full-service information technology (IT) support to small and medium-sized Canadian
businesses.
• Formed in the garage of its founder, Jeeves Stobes, and has enjoyed growth in its
segment and has an excellent reputation with its customers.
• In the beginning focused on a particular customer subsegment, small start-up
business, especially on low-tech businesses such as boutique services.
• Strategy shifted more to midsized customers with more sophisticated technology
needs.
Overview
• Following a thorough investigation and follow-up with
many of NG’s key customers, the Executive Team has
concluded that the main cause had been high internal
staff turnover, leading to gaps in customer service and
service continuity.
• Continuing to provide strong customer service, it is
critical that team members are competent in the
latest technology, and yet turnover has approached
20 percent in three recent years.
• Was a problem for NG because of its high focus on
customer service and cross-selling approaches. Pay
packages were competitive but not at the very top;
instead NG uses its reputation for excellent customer
relationship and staff development to attract staff.
0
5
10
15
20
25
2008 2009 2010 2011 2012 2013
Overview
• Customer satisfaction has been
declining, Executive Team noted
that revenue numbers have not
suffered but has continued to
climb.
• Revenue drop was due to two
factors:
1. Many current customers have
multiyear contracts with Nerd
Galore.
2. Very small businesses that have
made up the bulk of NG’s customer
base are generally tolerant of
minor service hitches.
0
10
20
30
40
50
60
70
80
90
100
2004 2005 2006 2007 2008 2009 2010 2011 2012 2013
Net Income
Revenue
Overview
• CEO Stobes set targets of 15 percent revenue growth year over year and a net income target of
15 percent of annual revenues, which will be a stretch.
• Gil Bates, NG’s vice president of human resources, who was recruited from Propell-O-Rama,
was concerned about not only the employee turnover rate but HR management.
• The strategy was:
1. Attract best talent
2. Retain good people
3. Manage talent
4. Optimize the use of people
5. Rely on outsourcers
Conclusion