Business intelligence Week 1

Chapter 2 Slides

▪ Opening Vignette

▪ INRIX

▪ Introduction to AI

▪ AI is concerned with two basic ideas: (1) the study of human thought processes (to understand what intelligence is) and (2) the representation and duplication of those thought processes in machines (e.g., computers, robots). That is, the machines are expected to have humanlike thought processes.

▪ Goals

▪ Drivers

▪ Benefits

▪ Examples of AI at work

▪ Limitations of AI

▪ Three flavors of AI

▪ Assisted

▪ Autonomous

▪ Augmented

▪ Content of Intelligence

▪ Capabilities of Intelligence

▪ Comparing AI to Human Intelligence

▪ Intelligent Agent

▪ Machine Learning

▪ Machine and Computer Vision

▪ Robotics

▪ NLP

▪ Chatbots

▪ Issues and Factors in using AI for decision making

▪ AI Support of the Decision-Making process

▪ Problem Identification

▪ Generating of finding alternative solutions

▪ Selecting a solution

▪ Implementing solution

▪ Automated decision making

▪ Accounting ▪ Examples in book

▪ AI in big accounting companies

▪ Accounting applications small firms

▪ Financial Services ▪ Banking

▪ Customer Recognition

▪ Human Resource Management (HRM) ▪ Talent Acquisition

▪ Chatbots

▪ Marketing ▪ Personalized marketing

▪ Review the Chapter highlights

▪ Review the key terms

▪ Complete the weekly homework