Case 1-6 Capitalization versus Expensing
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Ethical Reasoning: Implications for
Accounting Chapter 1
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Ethical Reasoning
• Ethical dilemma: Penn State, a culture of indifference
• Ethical blind spots refers to the gap between who you want to be and who you actually are
• Organizational goals, rewards, compliance systems, and informal pressures all contribute to ethical fading
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Integrity The Basis for Ethics in Accounting
• Integrity: • Meaning on principle • Traces back to Socrates, Plato and Aristotle • Is the foundational virtue of the ancient Greek
philosophy of virtue • Helps withstand pressures to subordinate
judgment • Is a “must have” for accountants
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Religious and Philosophical Foundations of Ethics
• A version of the Golden Rule appears in each of the world’s religions
• Ethics can be traced back to ancient Greek philosophy
• “What is the best sort of life for human beings to live?”
• Greeks believed the ultimate goal of happiness was to attain some objectively good status: the life of excellence
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What is Ethics?
• Accepted standards of behavior • Practices of those in a profession • Laws • Expectations of society
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Ethics, Morals, Values
• Ethics, derived from the Greek word ethikos (character), deals with the concepts of right and wrong; standards of how people ought to act.
• Morals, derived from the Latin word moralis, deals with manners, morals, character.
• Values are basic and fundamental beliefs that guide or motivate attitudes or actions.
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Ethics: Norms, Values, and Law
• Norms: • Ethical decision-making entails following certain well established norms of
behavior • Does not describe the way people do act (descriptive) • Deals with the way people should act (prescriptive/normative)
• Values: • Basic beliefs that guide or motivate attitudes or actions • Values of a profession (i.e. Accounting) are embedded in its codes of ethics • “Golden Rule” prescribes that we should treat others the way we want to
be treated
• The Law: • Being ethical is not the same as following the law • Existence of specific laws prohibiting certain behaviors will not stop a
person who is unethical from violating those laws • Laws create a minimum set of standards that ethical people usually go
beyond
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Norms, Values and the Law: The Gray Area
• When facts are unclear and legal issues are uncertain, consider the following:
• Established standards of ethical behavior. • Moral philosophies.
• Gray Area/Unclear Rules • Willingness to take action not in ones own self-
interest. • Look beyond self-interest and consider all perspectives
involved. • Process followed to decide on a course of action is more
important than achieving the end goal
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Ethical Relativism
• If correct, there can be no common framework to resolve any moral disputes between different societies
• Theory is rejected by most ethicists • Societies may differ in their application of
fundamental moral principles but agree on the principles.
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Situation Ethics
• Theory that recognizes the existence of certain principles but questions whether they should be strictly applied or used as guidelines in a particular situation
• Circumstances around ethical dilemma should influence decision making process
• Problem: it can be used to rationalize actions such as cheating
• Penn State scandal • University of North Carolina
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Social Networkers and Workplace Ethics
• Ethics Resource Center survey on employees using social networking on the job
• Discussing company information online • Active social networkers are unusually vulnerable to
risks • Witness more misconduct • Experience more retaliation as a result when reported
• Training and ongoing commitment to an ethical culture can mitigate the risks presented by social networking at work
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Cultural values
• Cultural dimensions that can explain similarities and differences in cultures worldwide, include:
• Individualism • Power distance • Uncertainty avoidance • Masculinity
• Long term orientation recently added to this list
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Six Pillars of Character
• Trustworthiness • Respect • Responsibility • Fairness • Caring • Citizenship
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Trustworthiness
• Trustworthiness: being honest, acting with integrity, being reliable, and exercising loyalty in dealing with others.
• Honesty: is the most basic ethical value and means that we should express the truth as we know it and without deception.
• Integrity: strength and courage of ones convictions. • Reliability: following through with ones
promises/commitments. • Loyalty: not violating confidence placed in us.
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A Word about Whistleblowing
• Loyalty is the one value that should NEVER take precedence over other values.
• “Dogs are loyal to their master while cats are loyal to the house.”
• Loyalty requires a commitment to do the right thing for the right people in the right way (i.e., public interest in accounting)
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Respect, Responsibility and Fairness
• Respect: treating every individual with dignity. The golden rule encompasses respect for others through notions such as civility, courtesy, decency, dignity, autonomy, tolerance and acceptance.
• Responsibility: the ability to reflect on alternative courses of action, persevere and carry out moral action diligently.
• Fairness: treating others equally, impartially, and openly. Michael Josephson points out, “fairness implies adherence to a balanced standard of justice without relevance to one’s own feelings or inclinations.”
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Caring and Citizenship
• Caring: The essence of caring is empathy. Empathy is the ability to understand, be sensitive to, and care about the feelings of others. Caring and empathy support each other and enable a person to put herself in the position of another. This is essential to ethical decision making.
• Citizenship: Josephson points out that “citizenship includes civic virtues and duties that prescribe how we ought to behave as part of a community.” An important part of good citizenship is to obey the laws, be informed of the issues, volunteer in your community, and vote in elections.
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Reputation
• Reputation: overall quality or character in the opinion of the public towards a person or group or organization. It is an important factor in many professional fields, including accounting.
• Takes a long time to build a reputation of trust but not long at all to tear it down.
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Civility, Ethics, and Workplace Behavior
• Instances of inconsiderate, “in your face” behavior
• Civility requires restraint, respect, and responsible action in both personal and professional activities
• Can be well behaved and gracious to others but motivated by non-ethical values such as greed
• Treating others bad and with disrespect shows non commitment to act in accordance with the pillars of character
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Modern Moral Philosophies
• A few of the philosophies applicable to the study of accounting ethics include:
• Teleology • Egoism • Enlightened Egoism • Utilitarianism
• Deontology • Rights Theory • Justice
• Virtue
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Egoism and Enlightened Egoism
• Consequences for individual • “Do the act that promotes the greatest good for
oneself.” • Enlightened egoists
• Allow for the well-being of others • Help achieve some ultimate goal for self • Self-interest remains paramount
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Utilitarianism
• Bentham and Mill • Consider impartially the interests of all persons
affected by an action and pick the greater benefit
• “Greatest good to greatest number” • Difficulties
• Impossible to foresee all consequences • Consequences difficult to measure
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Utilitarian Types
• Act-Utilitarian • Examines the specific action itself versus rule • Sets aside the rule only if increase in net utility to all
stakeholders
• Rule-Utilitarian • Basis behavior on rules designed to promote the
greatest utility • Maximizes intrinsic value
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Deontology
• Derived from Greek deon meaning duty • Moral norms establish basis for action • Based on rights of individuals and motivation
rather than consequences • Concerned with means rather than end result • Rights • Justice
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Rights Principles
• Hobbes and Locke • Kant • Categorical Imperative
• Motivated by sense of obligation • Universality of moral actions • People should never be treated as a means only, i.e.,
a means to an end
• Difficulties • Moral Absolutes • No clear way to resolve conflicts between moral
duties
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Justice
• John Rawls (1921-2002) • “Original Position” – behind the “veil of
ignorance” • Each permitted the maximum amount of basic
liberty compatible with others. • Social and economic inequalities are allowed
only if benefit all. • Treat equals (i.e., those with equal claims) equally
and unequals (i.e., those with differing claims) unequally
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Virtue Ethics
• Greek philosophers, Plato and Aristotle • Less emphasis on learning rules • Stress importance of developing good habits of
character • Cardinal virtues
• Wisdom • Courage • Temperance • Justice
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Virtue Ethics
• Other Important Virtues • Fortitude • Generosity • Self-respect • Good temper • Sincerity
• Bad Character Traits, also known as Vices • Cowardice • Insensitivity • Injustice • Vanity
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Virtues in Accounting Practice
• Ethical obligations to clients, employers, government, and public at large
• Perform services • Without bias • Avoid conflicts of interests • Independence • Integrity
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Acting with Integrity
• Act out of moral principle, not expediency • Never let loyalty cloud good judgment and
ethical decision-making • Have the courage to stand by your convictions in
accordance with the public service ideal of the accounting profession
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Moral Point of View
• Emphasizes practical reason and rational choice • Deliberation precedes choice of action
• Reason • Thought • Voluntary
• Ends do not justify the means • At least some times we should be willing to act
in the best interests of others and set aside self- interest and the interests of an employer or a client
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Personal Integrity
• Essential characteristic for CPA • Learn to be ethical
• By practice • Gaining wisdom • Exercising virtues • Enable you to lead a life of excellence
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Accounting and the Public Interest
• Honoring public trust • Acting with integrity in performance of
professional services • Being independent of clients • Making decisions objectively • Exercising due care in the performance of
services and professional skepticism
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AICPA Code of Conduct
• The code is divided into two sections: • Principles: are aspirational statements that form the
foundation for the Code’s enforceable Rules of Professional Conduct. Principles are expectations but are not legally binding. The principles of professional conduct include:
• Responsibilities • Public Interest • Integrity • Objectivity and Independence • Due Care • Nature and Scope of Services
• Rules: enforceable applications of the Principles
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Overriding responsibility of CPAs
• Exercise sensitive professional and moral judgments in all activities.
• Recognize the primacy of a CPA’s responsibility to the public as the way to best serve the clients’ and employers’ interest.
• Continued improvement in the level of competency and quality of services
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Aristotole’s Virtues • Trustworthiness,
benevolence, altruism • Honesty, integrity • Impartiality, open-
mindedness • Reliability, dependability,
faithfulness
Ethical Standards for CPAs • Integrity • Truthfulness, non-
deception • Objectivity, independence • Loyalty (confidentiality) • Due care (competence and
prudence)
Virtue, Character and CPA Obligations
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Institute of Management Accountants (IMA)
• Principles • Honesty
• Fairness
• Objectivity
• Responsibility
• Standards • Confidence
• Confidentiality
• Integrity
• Credibility
• Resolution of Ethical Conduct • Discuss issue with immediate supervisor or higher authority.
• Clarify ethical issues with an IMA Ethics Counselor or other impartial advisor
• Consult attorney.
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DigitPrint
• Outsourcing business for high-speed digital printing
• $2 million in venture capital • $200,000 net income for 1st year • $1 million unrecorded accrued expenses • Income becomes $800,000 loss
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DigitPrint
• IMA Standards • Integrity, inform Higgins, seek outside counsel
• Utilitarianism • Greatest benefit to the public, company, and
employees
• Rights Theory • Venture capitalist (and Higgins) have ethical right to
know
• Justice • Virtue of integrity and not subordinate judgment
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What to DO?
• Take concerns to Higgins • Whistle-blowing • Confidentiality • Right to do versus the Right thing to do
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Concluding Thought
• In accounting, integrity is its own reward because it builds trust in client relationships and helps honor the public trust that is the foundation of the accounting profession.
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Videos on Cases
• Harvard Cheating Scandal • http://www.youtube.com/watch?v=hHUJuEYw0SU • http://www.youtube.com/watch?v=1PBsVH68Iig
• NYC Subway Death • http://www.youtube.com/watch?v=3UkS8VfotU8
• Bystander Effect • http://www.youtube.com/watch?v=3UkS8VfotU8
• Other • http://www.youtube.com/watch?v=NxdbzcR4nfA • http://www.youtube.com/watch?v=Lhwhgf01Ozw