*
ORGANIZATIONAL CULTURE, CREATIVITY, AND INNOVATION
Chapter 14
*
- Organizational Culture: What does the term “organizational culture” mean to you?
- In what ways can organizational cultures be different?
- How do think that organization culture is established or changed?
- How would you define innovation?
- What is necessary for someone to be creative?
The Competing Values Framework: What are the four quadrants of the competing values framework and what do they mean? Page Ref: 486-487
Organizational Culture: What is the definition of organizational culture? How is organizational culture created? Page Ref: 481 and 488-489
Innovation: What is the definition of innovation? Page Ref: 504
Creativity: What are the three basic components of creativity? Page Ref: 496-498
Copyright
Define organizational culture, and identify its core characteristics and the various functions it serves in organizations.
Describe the four forms of organizational culture specified by the competing values framework.
Explain the factors responsible for creating and transmitting organizational culture, as well as those for making it change.
Define creativity and describe the basic components of individual and team creativity.
Identify the basic forms and targets of innovation and the stages of the innovation process.
*
TODAY’S AGENDA
Organizational Culture
Creating, Transmitting & Changing Culture
Creativity
Innovation
*
TODAY’S AGENDA
Organizational Culture
Creating, Transmitting & Changing Culture
Creativity
Innovation
*
A cognitive framework consisting of attitudes, values, behavioral norms, and expectations shared by organization members.
A set of basic assumptions shared by members of an organization.
*
- Sensitivity to Others
- Interest in New Ideas
- Willingness to Take Risks
- The Value Placed on People
- Openness of Communication
- Friendliness and Congeniality
Sensitivity to others – Many branches of the government have traditionally been seen as closed / arrogant. This is changing somewhat.
Interest in new ideas – My experience at Siemens with hiring plant manager.
Openness of Communication – my example of Intel vs. Unisys.
Friendliness and Congeniality – my experience at CSUSB. The culture at Amazon is generally seen as more competitive.
*
ORGANIZATIONAL CULTURE
- Does CSUSB have a culture?
- Do different colleges or different classrooms have different subcultures?
14-3
14-3
*
Inside Amazon: Wrestling Big Ideas in a Bruising Workplace
- What are the most pronounced characteristics of Amazon’s culture?
- How do you believe the culture originated?
- Do you believe that the culture has served the company in achieving its goals?
- Would you fit in well in Amazon’s culture?
*
*
TODAY’S AGENDA
Organizational Culture
Creating, Transmitting & Changing Culture
Creativity
Innovation
*
Company Founders
*
*
Experiences with the External Environment
Sony Betamax vs. JHV VHS (1975-1988)
Sony Blu-ray vs. Toshiba HD DVD (2006-2008)
*
Symbols
Slogans
Stories
Jargon
Ceremonies
Statements of principle
*
Just do it.
The Few, The Proud, The…
The happiest place on earth.
Eat Fresh.
Taste the Rainbow
American by Birth. Rebel by Choice.
Think Different.
I’m Lovin’ It
Nike
Marines
Disneyland
Subway
Skittles
Harley Davidson
Apple
McDonalds
*
Composition of workforce
Mergers and acquisitions
Strategic cultural change
Responding to the Internet
*
TODAY’S AGENDA
Organizational Culture
Creating, Transmitting & Changing Culture
Creativity
Innovation
*
GROUP CREATIVITY
*
The process by which individuals or teams produce novel and useful ideas.
*
*
TODAY’S AGENDA
Organizational Culture
Creating, Transmitting & Changing Culture
Creativity
Innovation
The successful implementation of creative ideas within an organization
https://www.forbes.com/innovative-companies/list/#tab:rank
Product
Service
Process
Marketing
Supply chain
Business model
Organizational
TODAY’S AGENDA - RECAP
Organizational Culture
Creating, Transmitting & Changing Culture
Creativity
Innovation
Questions?