Business & Finance - Marketing Assignment 2: Short-Form Social Media

profilemsingh51
cf_short_form_social_media_template21.pptx

My Short-Form Social Media Campaign Analysis

Melvin Singh

Social Media Post

Directions: Place a screenshot of your each of your three 280 character or less Yellowdig posts on this slide

Form and Genre

Describe the form and genre of your social media posts.

Model of Communication

Directions: Describe one model of communication

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Attributes of Social Media

Describe the attributes of a short form social media site like BlueSky or X.

Reactions to Your Posts

To Entertain Post

Number of Reactions:

Number of Comments:

To Inform Post

Number of Reactions:

Number of Comments:

To Persuade Post

Number of Reactions:

Number of Comments:

Comparison Post 1

Number of reactions:

Number of comments:

Take a screenshot of a classmates post, insert or paste it here.

Comparison Post 2

Number of reactions:

Number of comments:

Take a screenshot of a classmates post, insert or paste it here.

Audience Engagement Factors

Identify 2-3 factors that you think might be the reason a post get more reactions or comments based on what you observed in Yellowdig. Consider (a) the timing of the posts, (b) the content of the posts, (c) the audience, and (d) the nature of Yellowdig as a social media platform.

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