Week 2 Explore: Proposal Topic and Audience Analysis
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cf_COM510_communication_challenge_topics.docx
COM510 ASSIGNMENT COMMUNICATION CHALLENGE TOPICS
In the world of business, we can create opportunities through strategic communication. Throughout our professional careers, there are key events that raise the stakes of our communications approach.
1. 1) Review the Communication Challenge Topics and their accompanying case study examples.
2. 2) Select 1 topic that is professionally relevant for you.
3. 3) Use for your COM510 assignments (Assignment 1: Outline (Week 4); Assignment 2: Written Communication Plan (Week 8); Assignment 3: 5 minute or less Video (Week 10) (the topic you have selected, not the case study example). Note : If there is another challenge or current opportunity in your professional life that is more relevant for you, you may choose a topic that is not on this list. Keep in mind that the communication challenge you select must include both written and verbal communication elements to meet the needs of this course. (Your professor must approve your selection before you proceed.)
Examples of each scenario are provided to demonstrate what thoughtful, professional communication would look like in each of these situations. These are only examples and should not be used for completing the assignment. You can create and establish all necessary assumptions. The scenario is yours to explain.
WHAT YOU’LL CONSIDER
· The topic’s importance
· The problem(s) it solves
· Its benefits
COMMUNICATION CHALLENGE TOPICS
Choose one of the following topics for your assignments:
· New Job Opportunity Interview
· Pitching a Project Idea
· Mini TED Talk
· Topic of Your Choice Approved by Your Professor (see Note above)
INTERNAL PROMOTION
Seeking a promotion from within your company is one opportunity in which strategic communication could mean the difference be- tween success and failure. If you choose this scenario, you’ll need to create both a written and a verbal (audio or video) communication. These elements should explain why you are the right person for the internal promotion while addressing potential questions you might need to answer as part of the process.
· Have you checked the listings on your company’s job board lately?
· Is there a new position you would like to secure?
· Have you taken on more responsibility at work?
· Have your outcomes been positive?
· Do your job title and job description match what you do? (If your job description is inaccurate, be sure to mention this when you are interviewing and/or negotiating.)
Case Study Example — Internal Promotion
Lakisha has been working at the XYZ Company for two years. She is interested in an internal position that has just opened. The new job involves more responsibility and would require her to supervise personnel for the first time in her career. She believes she brings several strengths to this opportunity. The position would mean reporting to a different manager. It would also include a significant increase in salary and a supervisor title. Lakisha’s annual reviews have been good, and she believes her current manager would recommend her for the new position.
Lakisha first emails her boss a carefully worded email to set up a time to discuss the job opening in person. She has thoughtfully planned her approach to engage the support of her current manager. Next, Lakisha emails the HR representative hosting the position to formally express her interest. She copies her current manager on the email and submits her application through the company’s application portal.
These carefully planned and executed steps result in Lakisha receiving an email from the hiring manager. She gets an invitation to interview for the position. Each step in Lakisha’s application process has built support for her candidacy in a strategic, meaningful way. She asked probing questions to gain insight into the department, job, and the individuals who were involved in the hiring process. This allows her to arrive for the interview with solid support and a firm knowledge base from which to draw in answering the interviewers’ questions.
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