CB U5 IP
Discussion Post
- Review and reflect on the knowledge you have gained from this course. Based on your review and reflection, write at least 3 paragraphs on the following:
- What were the most compelling topics learned in this course?
- How did participating in discussions help your understanding of the subject matter? Is anything still unclear that could be clarified?
- What approaches could have yielded additional valuable information?
At least one reference to research sources (something compelling)
- Responses to Other Students: Respond to at least 2 of your fellow classmates with at least a 100-word reply about his or her Primary Task Response regarding items you found to be compelling and enlightening. To help you with your discussion, please consider the following questions:
- What did you learn from your classmate's posting?
- What additional questions do you have after reading the posting?
- What clarification do you need regarding the posting?
- What differences or similarities do you see between your posting and other classmates' postings?
Individual Project 5
- Keeping It Real: Bringing It All Together / “A Theory of Everything”
- Review the entire work in IP 4. Complete or expand on any sections that need additional detail based, ion comments from your colleagues, instructor (and yourself!) during Phase 4. Most of the grade is on your revision of your existing work.
- Add one of the following two sections:
- (1) A Blog Response: Why I Buy
An Integrative Summary of the Key Forms of Knowledege Student
Learned Through the Course.
Go through notes and explain the primary insights that you
have about why you (or consumers, in general) buy [roughly
2/3 page/200 words, show cites and/or info from class or
text] (or)
- (2) Propose a Research Study (i.e., Focus Group). Who You will Study, Questions/Statements You Will Ask, Briefly How You Will Do the Study, People You Wil Interview—to Understand How People buy (in general) or for a particular product or brand.