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6/23 Sat
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2
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Going Global – The CAGE Distance framework
Read “Differences and the CAGE distance framework” by Pankaj Ghemawat
Read “Taking Totto Global” Case study
Video mini lectures
· Taking Totto Global
· The law of distance – Times square
· The law of distance – Trade patterns
· The law of distance – CAGE framework
· The law of distance – Keeping differences in view
· The law of distance – Developing strategies
· A walk through Totto’s flagship store
Discussion Prompt – Respond to each question in 200 words each
Your understanding of the CAGE distance framework
· 1. Using the case Taking Totto Global, shed light on how the CAGE framework can be used to compare markets from the perspective of a particular company.
· 2. Using the case Taking Totto Global, discuss ways in which multinational companies can adjust their strategies to address differences when operating across borders.
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· 3. In your personal life, what is the country where you wish to visit for your vacation, and why? What factors of the CAGE framework have influenced your decisions?
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6/27 Wed
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3
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Cultural and Distance
Read Chapter “Communicating Across Cultures”
Read Case “Charles Martin in Uganda: What to Do When a Manager Goes Native”
Video minilectures:
· Culture and exchange – A visit to Barcelona market
· Culture and exchange –globaloney
Discussion Prompt
Cultural Dimension of CAGE Framework in 200 words:
· Do you agree with Green’s assessment of Martin’s performance? What would be your recommendations for staffing the next phase of the project?
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6/30 Sat
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4
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Administrative Distance
Read “Differences in business ownership and governance around the world” by Pankaj Ghemawat
Read Case: “Lenovo: The Leading Chinese Computer Company Enters Global Competition” http://csis.org/files/publication/130129_competitiveness_Lenovo_casestudy_Web.pdf
Video minilectures:
· Public administrative distance and exchange
· Business administrative distance and exchange
· Patterns of administrative distance
Discussion Prompt
Administrative Dimension of CAGE Framework in 200 words each:
· What role did the administrative dimension of CAGE framework play in the globalization of Lenovo?
· How did the administrative dimension of CAGE framework shape the strategies of Lenovo’s competitors?
· If you were seeking employment globally, would you prefer to work in a country where labor protection laws are high or low? Why? If you were an employer, would you prefer operating in a country where labor protection laws are high or low? Why?
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7/7 Sat
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5
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Geographical Distance
Read “Geographical distance – the persistent power of proximity and reasons for regionalization” by Pankaj Ghemawat
Video minilectures
· Geographical distance and globaloney
· Geographical distance and exchange
· Geographical distance and regionalization
· Regionalization is not globalization
· Geographical distance and CAGE
Discussion Prompt
Geographical Dimension of CAGE Framework in 200 words each
· In your opinion, what are the advantages and disadvantages of volunteering for expatriate assignments in a multinational company? If you were offered an opportunity to volunteer for an expatriate assignment, would you accept it? Why or why not? Why does geography matter in this situation?
· Using internet, library and other resources, explain the role geographical distance has played in the decision of any major foreign firm about investing in the county of San Bernardino (some examples include):
· Zodaic aerospace, 11340 Jersey Blvd, Rancho Cucamonga, CA 91730-4919
· Nestle Waters
· Gerdau steel, 5425 Industrial Pkwy, San Bernardino, CA 92407
· Daiso, 6401 Haven Ave, Rancho Cucamonga, CA 91737
· Nepco, http://www.nepco21.com/
· Schultz packaging system www.schuetz-packaging.net
· What factors other than geographical distance have played a role in the investment in San Bernardino of the company you chose to research above?
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7/11 Wed
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6
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Economic Distance
Read: “Economic Distance: the big shift to emerging markets” by Pankaj Ghemawat
Read Case “Amanco: Providing Irrigation Systems to the Rural Poor”
Video minilectures
· Economic distance and globaloney
· Economic distance and exchange
· Economic distance and emerging markets
· Economic distance and the big shift
· Summary – CAGE framework
Discussion Prompt
Economic Dimension of CAGE Framework in 200 words each
· What challenges related to economic distance did Amanco face in its globalization?
· What strategies did Amanco adopt to overcome the challenges of economic distance?
· Do you think emerging economies will continue to grow during the next ten years? Why or why not? On which dimension do you think emerging economies will experience growth: information, people, or capital flows, if any? Why?
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7/14 Sat
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7
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Distance and Globalization Business Strategy
Read Chapter 3 “Generic Strategies for Global Value Creation”, p. 37-53
Read Case: Kingfisher (B&Q) Attacks the Chinese market
Video minilectures
· Leveraging distance
· Leveraging distance – AAA strategies
· Leveraging distance – Adaptation strategies
· Leveraging distance – Aggregation strategies
· Leveraging distance – Arbitrage strategies
· Leveraging distance – Integration
Discussion Prompt
Globalization Business Strategies for Managing Distance in 200 words:
· Discuss the role of AAA strategies in the development of Kingfisher (B&Q) in China. What AAA strategies should Kingfisher adopt to capture a major share of business in the Chinese market?
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7/18 Wed
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8
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Converting Distance into Advantage – Corporations and Direct investments
Read: “Emerging Giants - Competing at Home,” Khanna and Palepu (2010), Harvard Business School Press.
Read Case: The Impact of Intel on Costa Rica, World Bank Group (2006)
Discussion Prompt
How firms convert distance into advantage in 200 words
· How did Intel convert distance from Costa Rica into advantage? Why and how did the Government of Costa Rica and CINDE help in this process?
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7/21 Sat
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9
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Converting Distance into Advantage – Countries and Trade
Read Case: “Tierra Fertil”
http://www.walmartinfo.co.za/docs/tierra_fertil_harvard_business_review.pdf
Video minilectures
· Gains from trade
· Gains from trade – mercantilism
· Gains from trade – specialization
· Gains from trade – comparative advantage
· Gains from trade – diamond model
· Gains from trade – managing diamond
· Gains from trade – expanding diamond
Discussion Prompt
How nations convert distance into advantage in 200 words each:
· Discuss the strategies Tierra Fertil used to maximize its gains from trade as it moved from Costa Rica to Nicaragua.
· Using the diamond and double diamond models, analyze how Tierra Fertil has expanded its gains from trade.
· Using other trade theories, what strategies should Tierra Fertil adopt for addressing the differences in the advantages across Central American nations?
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7/25 Wed
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10
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Converting Distance into Advantage – Societies and Grand Challenges
Read “Acquiring knowledge in a globalizing world”, from Innovation; Applying knowledge in development UNDP 2005
Read Case: “Anglo American PLC in South Africa”
Video minilecture
· Globalization and Society
Discussion Prompt
How societies convert distance into advantage and tackle their grand challenges in 200 words
· Who are the major stakeholders in the case Anglo American PLC in South Africa? What are their stakes? What should be the strategy of Anglo American, given the grand challenge facing South Africa and the varying stakes of various stakeholders?
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7/28 Sat
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11
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Converting Distance into Advantage – Entrepreneurs and Technology
Video minilectures
· Global entrepreneurship
· Global entrepreneurship – institutional factors
· Global entrepreneurship – financing
· Global entrepreneurship – tech powered
· Global entrepreneurship – web powered
Discussion Prompt
How entrepreneurs convert distance into advantage and tap technology in 600 words:
Using internet and library resources, research the going global stories of the firms based in San Bernardino county (some examples include the following):
Combustion Associates, Corona, http://cai3.com/awardscertifications/
Alvarado Manufacturing, Chino, http://www.alvaradomfg.com/
Macro Air, San Bernardino https://macroairfans.com/contact/
Bradshaw international, Rancho Cucamonga, http://www.bradshawintl.com/
ESRI, Redlands, esri.com
Garner Holt Productions, San Bernaridno, garnerholt.com
Then, write a 600 words research report:
· Using concepts from the session materials and using your research, discuss what factors have helped the firms based in San Bernardino county to convert distance into advantage, and become names to reckon with across borders?
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8/1
Wed
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12
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Global Strategy as a New Business Model
Read Chapter 4 “Global Strategy as a Business model change”, p. 54-73
Read Case: Dyson vacuum cleaner
Discussion Prompt
How to develop a business model to execute the globalization business strategy in 200 words:
· Critically evaluate the business model of Dyson for its globalization business strategy. What changes might be needed, if any, as the firm ventures into future growth markets beyond its existing markets?
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8/4 Sat
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13.
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Target markets and Modes of Entry
Read Chapter 5, “Target markets and modes of entry”, p. 74-91
Read case: Byron Bay Cookie Company
Video minilecture
· Direct investment and collaborative strategies
· Inside Godrej
Discussion Prompt
How to choose target markets and modes of entry in 200 words each:
· Critically evaluate, using concepts learnt in this course and the chapter, the decisions about target markets, and the sequence of those target markets, for Byron Bay Cookie.
· Critically evaluate, using concepts learnt in this course and the chapter, the decisions about modes of entry for Byron Bay Cookie.
· Critically evaluate why did foreign firms choose Godrej as their collaborative partner, and how Godrej negotiated these collaborations to further its direct investment strategy.
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8/8
Wed
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14.
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Globalizing the value proposition
Read Chapter 6, “Globalizing the Value Proposition” p. 92-110
Read Case “This Is Not America. Why Wal-Mart left Germany in 2006?”
Video: McDonald’s Global Strategy
www.youtube.com/watch?v=OCG7ScRP1ws
Discussion Prompt
How to globalize the value proposition in 200 words:
· Using the concepts from the assigned chapter, reflect on what went wrong in Wal-Mart’s attempt to globalize its value proposition through expansion in Germany.
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8/11 Sat
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15.
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Globalizing the value chain infrastructure
Read Chapter 8, “Globalizing the value chain infrastructure” p. 129-147
Read Case “Burberry”
Discussion Prompt
How to globalize the value chain infrastructure in 200 words each:
a) What factors shaped the decision of Burberry historically to offshore and out-license its value infrastructure?
b) What factors have shaped the decision of Burberry to reshore some of its value infrastructure?
c) Under what conditions does it make sense for the firms to consider reshoring of their value infrastructure? Does this suggest that higher globalization of the nations and of the firms makes reshoring more attractive. Why or Why not?
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8/15
Wed
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16
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Global Strategy and Organization
Read “Global Strategy and Organization” chapter
Read Case: Russia: The Case for Going Global
Video minilectures:
· Global Strategy and Organization
· Globalization at the organizational level
· Globalization at the personal level
Discussion Prompt
How to globalize the organization and consider the implications at the individual level for career progression and opportunity identification in 200 words:
· What are the benefits to Phonetika if it becomes a global organization? What could Sergei Markov do to change the minds of those who favor globalization of Phonetika? What would you do if you were Alexei Romantov? How can Phonetika make the transition from multinational to transnational?
DUE: GLOBALIZATION BUSINESS MODEL DRAFT
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8/18 Sat
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17.
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Acquiring and Advancing Human Resources for Globalization
Read: Managing Human Resource Management in an International Business
Read Case: Tel-Comm-Tek (TCT)
Video minilecture
· International human resource management
Discussion Prompt
How to manage human resources for globalization in 200 words each:
(1) Which candidate should the Tel-Comm-Tek committee nominate for the assignment? Why?
(2) What decision making framework can you offer to help a company facing this sort of decision?
(3) Do you see any benefit of appointing two of the individuals described in the case – one for internal affairs and another for external affairs?
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