case study

Case Study 10

CASE STUDY 10‐1 Crowdsourcing at AOL

1. Is crowdsourcing as used by AOL a form of outsourcing? Why or why not?

2. What steps do you think Maloney might have taken to ensure that the crowdsourcing would be a success for the inventory project?

3. What factors should be considered when deciding whether to crowdsource a particular part of a business?

4. Describe the advantages and disadvantages of crowdsourcing.

CASE STUDY 10‐2 Altia Business Park

1. Discuss offshoring from the perspective of potential workers in your country. Discuss offshoring from the perspective of potential workers in Honduras.

2. Barbara Rivera is marketing Altia Business Park as a nearshoring site to companies in North America. What characteristics make it a desirable nearshoring site to them?

3. Is this a good idea to market Altia Business Park as a nearshoring site to people in North America? Why or why not?