IT Governance
Case-3
Many firms are using Big Data to power their decision making. Here is a chance to see how firms are using Big data and how it impacts their decision making.
Case Assignment
For Big Data, find a case study and describe the use of Big Data in that firm and provide as much detail as you can about how the system is set up as well as the benefits.
Go to
https://www.teradata.com/Resources?AssetType=Case+Studies
and select your case.
Assignment Expectations
Identify the case study you located in Teradata.com. Provide a description of how Big Data is used by the firm in the case study. Be sure to provide as much as you can about the technical details of how the system was implemented and used. This should take 4 to 5 pages.
Background Readings
Required Reading https://youtu.be/03jCdpwmdsU
Anand, Abhijith, Coltman, Tim, & Sharma, Rajeev (2016). Four steps to realizing business value from digital data stream. MIS Quarterly Executive,15(4), 259-277. How to Find MIS Quarterly Executive
Read Chapters 2 and 3 in:
Business Information Systems (2015). Business Information Systems (2015). The Saylor Foundation. www.saylorbooks.com. Creative Commons Book.
Chen, Hong-Mei, Schütz, Roland, Kazman, Rick, & Matthes, Florian (2017). How Lufthnsa capitalized on big data for business model renovation. MIS Quarterly Executive, 16(1), 19-34. How to Find MIS Quarterly Executive
Introduction to Computer Information Systems/Information Systems, Creative Commons license. Section 2. https://en.wikibooks.org/wiki/Introduction_to_Computer_Information_Systems
Ives, Blake, Palese, Biagio, & Rodriguez, Joaquin A. (2016). Enhancing customer service through the Internet of Things and digital data streams. MIS Quarterly Executive, 15(4), 279-297. How to Find MIS Quarterly Executive
Maring, Kristen. E (2015) Ethical issues in the big data industry. MIS Quarterly Executive, 14(2), 67-85. How to Find MIS Quarterly Executive
Mehrabani, Afshin (2014). Mongo: DB high availability: Design and implement a highly available server using the latest features of MondoDB. Birmingham, UK: Packt Publishing. Available in the Trident Online Library.
Read Chapter 8 in: Pearlson, K.E. and Saunders, C.S. (2010). Managing and using information systems: A strategic approach. John Wiley & Sons. Available in the Trident Online Library.
Ries, S. (2013). OCA Oracle database 11g (2013). Birmingham, UK: Packt Publishing. Available in the Trident Online Library.
Singh, Anna & Hess, Thomas (2017). How Chief Digital Officers promote the digital transformation of their companies. MIS Quarterly Executive, 16(1), 1-17. How to Find MIS Quarterly Executive
Van Rijmenam, Mark (2014). Think bigger: Developing a successful big data strategy for your business. San Francisco, CA: American Management Association. Available in the Trident Online Library.
Vohra, D. (2015). NOSQL web development with Apache Cassandra. Boston, MA: Cengage Learning. Available in the Trident Online Library.
Yang Lee, Madnick, Stuart, Wang, Richard, Wang, Forea, & Hongyun Zhang (2014). A cubic framework for the chief data officer: Succeeding in a world of big data. MIS Quarterly Executive, 13(1), 1-13. How to Find MIS Quarterly Executive