Write an Eight- to Ten-page analysis on Mediocre
Contents
RP98793_1 Round 1 - 2022 Report
Section 1 High Level Overview
Section 2 Research & Development
Section 3 Marketing - United States of America: Low Tech
Section 4 Marketing - United States of America: High Tech
Section 5 Marketing - Germany: Low Tech
Section 6 Marketing - Germany: High Tech
Section 7 Marketing - China: Low Tech
Section 8 Marketing - China: High Tech
Section 9 Production
Section 10 Finance
Section 11 Custom Modules
0 . 1 R o st er
Andrews
Daniel Borowski
Antonia Martin
Angelina Adu-Henaku
Mauricio De Casa
Andrew Kravchenko
Anjah Flora Ayuk
Baldwin
Jacqueline Randolph
Emily Leite
Earli Lesane-Evans
Jacquelyn Jose
Donald Ru�n
Darriel Hawkins
Chester
Patricia Czyzewski
Kirstie Hafer
Megan Graham
Mark Ahrens
Javis LeMelle
Victoria Pearlman
Digby
Travis Lee
Ruslana Milikhiker
Shemeika Gilmore
Valerie Gregorio
Zachary Masin
Erie Ferris
Section 1 | High Level Overview Please note: For �nancials, millions are reported in thousands
1 . 1 H ig h L ev el O v er v iew
Andrews Baldwin Chester Digby Erie Ferris Average
Sales $50,486 $46,359 $38,569 $68,353 $56,268 $105,848 $60,981
EBIT $10,152 ($1,554) $4,176 $21,070 $14,075 $26,196 $12,353
Pro�t $5,730 ($2,027) $1,524 $12,220 $8,228 $15,987 $6,944
Cumulative Pro�t $11,478 $3,720 $7,272 $17,968 $13,976 $21,735 $12,692
SG&A to Sales Ratio 5.77% 11.42% 15.91% 7.09% 4.31% 6.11% 8.44%
Contribution Margin 31.16% 14.63% 33.35% 41.74% 32.95% 35.11% 31.49%
Stock Price $28.70 $13.19 $21.02 $41.68 $33.70 $48.95 $31.21
Market Cap $57m $26m $48m $83m $67m $98m $63m
Emergency Loan $0 $0 $0 $0 $0 $0 $0
1 . 2 Ma r ket Sh a r e
Andrews Baldwin Chester Digby Erie Ferris
United States of America 16.2% 14.9% 12.4% 21.9% 18% 16.6%
Germany 0% 0% 0% 0% 0% 0%
China 0% 0% 0% 0% 0% 100%
Global Market Share 13.8% 12.7% 10.5% 18.7% 15.4% 28.9%
1.3 USA Market Share
AndrewsAndrews 16.2 %16.2 % Andrews 16.2 %
BaldwinBaldwin 14.9 %14.9 % Baldwin 14.9 %
ChesterChester 12.4 %12.4 % Chester 12.4 %
DigbyDigby 21.9 %21.9 % Digby 21.9 %
ErieErie 18.0 %18.0 % Erie 18.0 %
FerrisFerris 16.6 %16.6 % Ferris 16.6 %
Andrews Baldwin Chester Digby
Erie Ferris
1.4 Germany Market Share
AndrewsAndrews 0.0 %0.0 % Andrews 0.0 %
BaldwinBaldwin 0.0 %0.0 % Baldwin 0.0 %
ChesterChester 0.0 %0.0 % Chester 0.0 %
DigbyDigby 0.0 %0.0 % Digby 0.0 %
ErieErie 0.0 %0.0 % Erie 0.0 %
FerrisFerris 0.0 %0.0 % Ferris 0.0 %
Andrews Baldwin Chester Digby
Erie Ferris
1.5 China Market Share
AndrewsAndrews 0.0 %0.0 % Andrews 0.0 %
BaldwinBaldwin 0.0 %0.0 % Baldwin 0.0 %
ChesterChester 0.0 %0.0 % Chester 0.0 %
DigbyDigby 0.0 %0.0 % Digby 0.0 %
ErieErie 0.0 %0.0 % Erie 0.0 %
FerrisFerris 100.0 %100.0 % Ferris 100.0 %
Andrews Baldwin Chester Digby
Erie Ferris
Section 2 | Research & Development
2 . 1 P r o d u ct L ist
Name Speed Accuracy Service Life Region Kit Age Revision Date Design Score
Able 6.4 6.4 20,000 USA 4.1 April 16, 2022 43
Baker 5.3 5.3 18,800 2.1 December 1, 2022 66
Cake 5.9 5.9 19,000 USA 2.2 September 2, 2022 68
Clack -- -- -- -- June 24, 2023 --
Daze 7.3 7.3 23,000 USA 2.1 December 27, 2022 58
Eat 6.4 6.4 21,000 4.1 November 25, 2018 39
Fast 6.2 6.2 20,000 2.4 March 18, 2022 67
2.2 Perceptual Map
Speed
A cc u ra cy
AbleAbleAble BakerBakerBaker
CakeCakeCake DazeDazeDaze
EatEatEatFastFastFast
0 2 4 6 8 10 12 14 16 18 20 0
2
4
6
8
10
12
14
16
18
20
Section 3 | Marketing - United States of America: Low Tech
3 . 1 Cu st o mer B u y in g Cr it er ia
Expectations Importance
Price $15.00 - $35.00 55%
Age 3 Years 19%
Positioning Speed 5.3 Accuracy 5.3 17%
Service Life 14,000 - 20,000 Hours 9%
3 . 2 Dema n d I n f o r ma t io n
2022 Total Market Size 6,189
2022 Total Units Sold 5,917
2023 Demand Growth Rate 6%
3.3 USA Market Share
AndrewsAndrews 17.1 %17.1 % Andrews 17.1 %
BaldwinBaldwin 23.9 %23.9 % Baldwin 23.9 %
ChesterChester 11.8 %11.8 % Chester 11.8 %
DigbyDigby 14.4 %14.4 % Digby 14.4 %
ErieErie 20.1 %20.1 % Erie 20.1 %
FerrisFerris 12.7 %12.7 % Ferris 12.7 %
Andrews Baldwin Chester Digby Erie Ferris
3.4 Actual vs. Potential Units Sold
1013
1415
696
852
1191
751 847
2452
1011
344
913
623
Actual Potential
Andrews Baldwin Chester Digby Erie Ferris 0
500
1000
1500
2000
2500
3000
3 . 5 To p P r o d u ct s
Name Price Revision
Date Units
Sold Potential
Sold Stock Out
Age Speed Accuracy Sales
Budget Customer
Accessibility Promo Budget
Customer Awareness
Region Kit
Design Score
Customer Satisfaction
Baker $25.00 1-Dec-2022 1,415 2,452 Yes 2.1 5.3 5.3 $2,000 51% $2,000 82% No 66 34
Eat $32.00 25-Nov-2018 1,191 913 Yes 4.1 6.4 6.4 $1,000 37% $1,000 58% No 39 10
Able $33.25 16-Apr-2022 1,013 847 Yes 4.1 6.4 6.4 $1,000 37% $1,000 58% Yes 43 9
Daze $40.00 27-Dec-2022 852 344 Yes 2.1 7.3 7.3 $1,900 36% $1,400 70% Yes 31 2
Fast $36.00 18-Mar-2022 751 623 Yes 2.4 6.2 6.2 $1,350 40% $1,350 69% No 65 10
Cake $34.00 2-Sep-2022 696 1,011 Yes 2.2 5.9 5.9 $2,150 53% $1,400 70% Yes 68 15
Section 4 | Marketing - United States of America: High Tech
4 . 1 Cu st o mer B u y in g Cr it er ia
Expectations Importance
Positioning Speed 8.1 Accuracy 8.1 39%
Age 0 Years 32%
Service Life 17,000 - 23,000 Hours 19%
Price $25.00 - $45.00 10%
4 . 2 Dema n d I n f o r ma t io n
2022 Total Market Size 3,611
2022 Total Units Sold 3,500
2023 Demand Growth Rate 13%
4.3 USA Market Share
AndrewsAndrews 14.4 %14.4 % Andrews 14.4 %
BaldwinBaldwin 12.6 %12.6 % Baldwin 12.6 %
ChesterChester 12.5 %12.5 % Chester 12.5 %
DigbyDigby 24.5 %24.5 % Digby 24.5 %
ErieErie 16.2 %16.2 % Erie 16.2 %
FerrisFerris 19.8 %19.8 % Ferris 19.8 %
Andrews Baldwin Chester Digby Erie Ferris
4.4 Actual vs. Potential Units Sold
506
439 439
857
567
692
459
771
657
599
489
636
Actual Potential
Andrews Baldwin Chester Digby Erie Ferris 0
200
400
600
800
1000
4 . 5 To p P r o d u ct s
Name Price Revision
Date Units
Sold Potential
Sold Stock Out
Age Speed Accuracy Sales
Budget Customer
Accessibility Promo Budget
Customer Awareness
Region Kit
Design Score
Customer Satisfaction
Daze $40.00 27-Dec-2022 857 599 Yes 2.1 7.3 7.3 $1,900 51% $1,400 70% Yes 58 36
Fast $36.00 18-Mar-2022 692 636 Yes 2.4 6.2 6.2 $1,350 43% $1,350 69% No 16 11
Eat $32.00 25-Nov-2018 567 489 Yes 4.1 6.4 6.4 $1,000 38% $1,000 58% No 11 8
Able $33.25 16-Apr-2022 506 459 Yes 4.1 6.4 6.4 $1,000 38% $1,000 58% Yes 10 7
Baker $25.00 1-Dec-2022 439 771 Yes 2.1 5.3 5.3 $2,000 52% $2,000 82% No 15 15
Cake $34.00 2-Sep-2022 439 657 Yes 2.2 5.9 5.9 $2,150 54% $1,400 70% Yes 16 13
Section 5 | Marketing - Germany: Low Tech
5 . 1 Cu st o mer B u y in g Cr it er ia
Expectations Importance
Price €15.00 - €35.00 50%
Positioning Speed 5.3 Accuracy 5.3 21%
Age 3 Years 15%
Service Life 14,000 - 20,000 Hours 14%
5 . 2 Dema n d I n f o r ma t io n
FX Rate $1.00$ : €0.90EUR
2022 Total Market Size 1,093
2022 Total Units Sold 0
2023 Demand Growth Rate 20%
5.3 Germany Market Share
AndrewsAndrews 0.0 %0.0 % Andrews 0.0 %
BaldwinBaldwin 0.0 %0.0 % Baldwin 0.0 %
ChesterChester 0.0 %0.0 % Chester 0.0 %
DigbyDigby 0.0 %0.0 % Digby 0.0 %
ErieErie 0.0 %0.0 % Erie 0.0 %
FerrisFerris 0.0 %0.0 % Ferris 0.0 %
Andrews Baldwin Chester Digby Erie Ferris
5.4 Actual vs. Potential Units Sold
0 0 0 0 0 00 0 0 0 0 0
Actual Potential
Andrews Baldwin Chester Digby Erie Ferris
0
5 . 5 To p P r o d u ct s
Name Price Revision
Date Units
Sold Potential
Sold Stock Out
Age Speed Accuracy Sales
Budget Customer
Accessibility Promo Budget
Customer Awareness
Region Kit
Design Score
Customer Satisfaction
Section 6 | Marketing - Germany: High Tech
6 . 1 Cu st o mer B u y in g Cr it er ia
Expectations Importance
Positioning Speed 8.1 Accuracy 8.1 43%
Age 0 Years 33%
Service Life 17,000 - 23,000 Hours 16%
Price €25.00 - €45.00 8%
6 . 2 Dema n d I n f o r ma t io n
FX Rate $1.00$ : €0.90EUR
2022 Total Market Size 1,009
2022 Total Units Sold 0
2023 Demand Growth Rate 35%
6.3 Germany Market Share
AndrewsAndrews 0.0 %0.0 % Andrews 0.0 %
BaldwinBaldwin 0.0 %0.0 % Baldwin 0.0 %
ChesterChester 0.0 %0.0 % Chester 0.0 %
DigbyDigby 0.0 %0.0 % Digby 0.0 %
ErieErie 0.0 %0.0 % Erie 0.0 %
FerrisFerris 0.0 %0.0 % Ferris 0.0 %
Andrews Baldwin Chester Digby Erie Ferris
6.4 Actual vs. Potential Units Sold
0 0 0 0 0 00 0 0 0 0 0
Actual Potential
Andrews Baldwin Chester Digby Erie Ferris
0
6 . 5 To p P r o d u ct s
Name Price Revision
Date Units
Sold Potential
Sold Stock Out
Age Speed Accuracy Sales
Budget Customer
Accessibility Promo Budget
Customer Awareness
Region Kit
Design Score
Customer Satisfaction
Section 7 | Marketing - China: Low Tech
7 . 1 Cu st o mer B u y in g Cr it er ia
Expectations Importance
Price ¥100.00 - ¥240.00 60%
Age 3 Years 14%
Positioning Speed 5.3 Accuracy 5.3 14%
Service Life 14,000 - 20,000 Hours 12%
7 . 2 Dema n d I n f o r ma t io n
FX Rate $1.00$ : ¥7.00CNY
2022 Total Market Size 1,193
2022 Total Units Sold 1,193
2023 Demand Growth Rate 45%
7.3 China Market Share
AndrewsAndrews 0.0 %0.0 % Andrews 0.0 %
BaldwinBaldwin 0.0 %0.0 % Baldwin 0.0 %
ChesterChester 0.0 %0.0 % Chester 0.0 %
DigbyDigby 0.0 %0.0 % Digby 0.0 %
ErieErie 0.0 %0.0 % Erie 0.0 %
FerrisFerris 100.0 %100.0 % Ferris 100.0 %
Andrews Baldwin Chester Digby Erie Ferris
7.4 Actual vs. Potential Units Sold
0 0 0 0 0
1193
0 0 0 0 0
1193
Actual Potential
Andrews Baldwin Chester Digby Erie Ferris 0
250
500
750
1000
1250
1500
7 . 5 To p P r o d u ct s
Name Price Revision
Date Units
Sold Potential
Sold Stock Out
Age Speed Accuracy Sales
Budget Customer
Accessibility Promo Budget
Customer Awareness
Region Kit
Design Score
Customer Satisfaction
Fast ¥245.00 18-Mar-2022 1,193 1,193 No 2.4 6.2 6.2 $1,250 10% $1,250 54% No 68 6
Section 8 | Marketing - China: High Tech
8 . 1 Cu st o mer B u y in g Cr it er ia
Expectations Importance
Positioning Speed 8.1 Accuracy 8.1 41%
Age 0 Years 28%
Service Life 17,000 - 23,000 Hours 20%
Price ¥170.00 - ¥305.00 11%
8 . 2 Dema n d I n f o r ma t io n
FX Rate $1.00$ : ¥7.00CNY
2022 Total Market Size 347
2022 Total Units Sold 347
2023 Demand Growth Rate 32%
8.3 China Market Share
AndrewsAndrews 0.0 %0.0 % Andrews 0.0 %
BaldwinBaldwin 0.0 %0.0 % Baldwin 0.0 %
ChesterChester 0.0 %0.0 % Chester 0.0 %
DigbyDigby 0.0 %0.0 % Digby 0.0 %
ErieErie 0.0 %0.0 % Erie 0.0 %
FerrisFerris 100.0 %100.0 % Ferris 100.0 %
Andrews Baldwin Chester Digby Erie Ferris
8.4 Actual vs. Potential Units Sold
0 0 0 0 0
347
0 0 0 0 0
347
Actual Potential
Andrews Baldwin Chester Digby Erie Ferris 0
100
200
300
400
8 . 5 To p P r o d u ct s
Name Price Revision
Date Units
Sold Potential
Sold Stock Out
Age Speed Accuracy Sales
Budget Customer
Accessibility Promo Budget
Customer Awareness
Region Kit
Design Score
Customer Satisfaction
Fast ¥245.00 18-Mar-2022 347 347 No 2.4 6.2 6.2 $1,250 11% $1,250 54% No 15 7
Section 9 | Production 9 . 1 P r o d u ct io n P la n t L o ca t io n s
USA Germany China
Andrews, Baldwin, Chester, Digby, Erie Ferris
Production vs Capacity
9 . 2 P la n t I n f o r ma t io n
Name Primary Segment
Units Produced
Units Sold
Inventory USA
Inventory Germany
Inventory China
Auto. Next Round
Capacity Next Round
Plant Utilization
Total Plant Investment
Able Low Tech 1,392 1,518 0 0 0 3.5 2,000 85% $9,400
Baker Low Tech 1,728 1,854 0 0 0 4 1,900 106% $11,200
Cake Low Tech 1,008 1,134 0 0 0 5 1,050 100% $795
Clack -- 0 0 0 0 0 4 600 0% $13,200
Daze High Tech 1,582 1,709 0 0 0 4 1,650 100% $6,015
Eat Low Tech 1,632 1,758 0 0 0 3 1,700 100% $0
Fast High Tech 2,867 2,983 0 0 10 4 1,700 179% $6,800
9 . 3 Co st s
Name Price Direct Material Direct Labor Shipping Defects Cont. Margin
Able $33.25 $12.64 $8.89 $0.00 $0.92 31.2%
Baker $25.00 $9.22 $9.11 $0.00 $0.85 14.6%
Cake $34.00 $11.56 $8.88 $0.00 $0.91 33.3%
Clack $0.00 $0.00 $0.00 $0.00 $0.00 0%
Daze $40.00 $15.00 $8.88 $0.00 $0.93 41.7%
Eat $32.00 $11.29 $8.88 $0.00 $0.86 33%
Fast $35.48 $10.73 $9.82 $0.69 $1.32 35.1%
1,3921,3921,392
1,7281,7281,728
1,0081,0081,008
1,5821,5821,582
1,6321,6321,632
2,8672,8672,867
1,7001,7001,700
1,7001,7001,700
1,0501,0501,050
1,6501,6501,650
1,7001,7001,700
1,7001,7001,700
Production Capacity
Andrews
Baldwin
Chester
Digby
Erie
Ferris
0 1000 2000 3000200 400 600 800 1200 1400 1600 1800 2200 2400 2600 2800 3200
Section 10 | Finance 1 0 . 1 I n co me St a t emen t
Andrews Baldwin Chester Digby Erie Ferris
Sales $50,486 $46,359 $38,569 $68,353 $56,268 $105,848
Variable Costs
Direct Material $19,925 $21,173 $14,652 $23,106 $20,649 $33,606
Direct Labor $13,441 $16,821 $10,027 $15,125 $15,569 $29,132
Shipping $0 $0 $0 $0 $0 $1,974
Defects $1,390 $1,583 $1,028 $1,593 $1,509 $3,945
Inventory Carry $0 $0 $0 $0 $0 $28
Total Variable Costs (Labor, Material, Carry, Ship, Defect)
$34,756 $39,577 $25,708 $39,824 $37,727 $68,685
Contribution Margin $15,730 $6,783 $12,861 $28,529 $18,541 $37,162
Period Costs
Depreciation $2,667 $2,787 $1,820 $2,420 $2,040 $2,493
SG&A
R&D $290 $916 $1,670 $989 $0 $209
Promotions $1,000 $2,000 $1,400 $1,400 $1,000 $2,600
Sales $1,000 $2,000 $2,150 $1,900 $1,000 $2,600
Administration $621 $378 $915 $560 $427 $1,060
Total Period Costs $5,578 $8,081 $7,955 $7,269 $4,467 $8,962
Net Margin $10,152 ($1,299) $4,906 $21,260 $14,075 $28,201
Other (Fees/Write-offs/Bonuses/Relocation Fee) $0 $255 $730 $190 $0 $2,005
EBIT $10,152 ($1,554) $4,176 $21,070 $14,075 $26,196
Interest (Short term/Long Term) $1,157 $1,565 $1,783 $1,886 $1,157 $1,639
Taxes $3,148 ($1,092) $837 $6,714 $4,521 $8,243
Pro�t Sharing $117 $0 $31 $249 $168 $326
Net Pro�t $5,730 ($2,027) $1,524 $12,220 $8,228 $15,987
1 0 . 2 B a la n ce Sh eet
Andrews Baldwin Chester Digby Erie Ferris
Cash $11,262 $7,660 $16,045 $30,154 $22,303 $21,401
Accounts Receivable $4,150 $3,810 $3,170 $5,618 $4,625 $8,700
Inventory $0 $0 $0 $0 $0 $232
Total Current Assets $15,411 $11,471 $19,215 $35,772 $26,928 $30,333
Plant and Equipment $40,000 $41,800 $40,500 $36,300 $30,600 $37,400
Accumulated Depreciation ($12,867) ($12,987) ($8,120) ($12,320) ($12,240) ($12,693)
Total Fixed Assets $27,133 $28,813 $32,380 $23,980 $18,360 $24,707
Total Assets $42,545 $40,284 $51,595 $59,752 $45,288 $55,040
Accounts Payable $2,627 $3,023 $1,884 $3,044 $2,871 $5,433
Current Debt $0 $0 $3,300 $6,800 $0 $7,170
Long-Term Debt $11,200 $16,300 $16,300 $14,700 $11,200 $11,302
Total Liabilities $13,827 $19,323 $21,484 $24,544 $14,071 $23,905
Common Stock $4,937 $4,937 $10,537 $4,937 $4,937 $4,937
Retained Earnings $23,781 $16,024 $19,575 $30,271 $26,279 $26,198
Total Equity $28,718 $20,960 $30,112 $35,208 $31,216 $31,135
Total Liabilities & Owners Equity $42,545 $40,284 $51,595 $59,752 $45,288 $55,040
1 0 . 3 Ca sh F lo w St a t emen t
Andrews Baldwin Chester Digby Erie Ferris
Starting Cash Position $9,999 $9,999 $9,999 $9,999 $9,999 $9,999
Cash From Operations
Net Income(Loss) $5,730 ($2,027) $1,524 $12,220 $8,228 $15,987
Adjustment For Non-Cash Items
Depreciation $2,667 $2,787 $1,820 $2,420 $2,040 $2,493
Extraordinary Gains/Losses/Write-offs $0 $0 $195 $15 $0 $0
Changes In Current Assets And Liabilities
Accounts Payable ($335) $61 ($1,079) $81 ($91) $2,470
Inventory $2,791 $2,791 $2,791 $2,791 $2,791 $2,559
Accounts Receivable ($190) $150 $790 ($1,658) ($665) ($4,740)
Net Cash From Operations $10,663 $3,761 $6,041 $15,869 $12,304 $18,771
Cash From Investing
Net Plant Improvements ($9,400) ($11,200) ($13,995) ($6,015) $0 ($6,800)
Cash From Financing
Dividends Paid $0 $0 $0 $0 $0 ($7,301)
Sales Of Common Stock $0 $0 $5,600 $0 $0 $0
Purchase Of Common Stock $0 $0 $0 $0 $0 $0
Cash From Long-Term Debt Issued $0 $5,100 $5,100 $3,500 $0 $102
Early Retirement Of Long-Term Debt $0 $0 $0 $0 $0 $0
Retirement Of Current Debt $0 $0 $0 $0 $0 $0
Cash From Current Debt Borrowing $0 $0 $3,300 $6,800 $0 $7,170
Cash From Emergency Loan $0 $0 $0 $0 $0 $0
Net Cash From Financing $0 $5,100 $14,000 $10,300 $0 ($29)
Effect Of Exchange Rates $0 $0 $0 $0 $0 ($539)
Net Change In Cash $1,263 ($2,339) $6,046 $20,154 $12,304 $11,402
Ending Cash Position $11,262 $7,660 $16,045 $30,154 $22,303 $21,401
1 0 . 4 B o n d Ma r ket Su mma r y
Company Series Face Value Yield Closing Price S&P Rating
Andrews 9.0S2023
10.0S2025 11.0S2027
$1,866,667 $3,733,333 $5,600,000
8.87% 9.37% 9.6%
$101.49 $106.77 $114.60
AA AA AA
Baldwin
9.0S2023 10.0S2025 11.0S2027 8.0S2032
$1,866,667 $3,733,333 $5,600,000 $5,100,000
9% 9.75%
10.21% 8.55%
$100.00 $102.53 $107.78 $93.58
B B B B
Chester
9.0S2023 10.0S2025 11.0S2027 8.0S2032
$1,866,667 $3,733,333 $5,600,000 $5,100,000
8.94% 9.58% 9.94% 8.16%
$100.65 $104.36 $110.70 $98.01
BBB BBB BBB BBB
Digby
9.0S2023 10.0S2025 11.0S2027 8.0S2032
$1,866,667 $3,733,333 $5,600,000 $3,500,000
8.94% 9.58% 9.94% 8.16%
$100.65 $104.36 $110.70 $98.01
BBB BBB BBB BBB
Erie 9.0S2023
10.0S2025 11.0S2027
$1,866,667 $3,733,333 $5,600,000
8.86% 9.34% 9.56%
$101.58 $107.05 $115.05
AA AA AA
Ferris
9.0S2023 10.0S2025 11.0S2027 8.0S2032
$1,866,667 $3,733,333 $5,600,000 $102,150
8.96% 9.63%
10.01% 8.27%
$100.46 $103.83 $109.85 $96.72
BB BB BB BB
Next Year's Prime Rate: 5%
1 0 . 5 St o ck Ma r ket Su mma r y
Company Closing Price Change Shares Outstanding Market Cap Book Value EPS Dividend Yield P/E
Andrews $28.70 $8.09 2,000,000 $57m $14.36 $2.86 $0.00 0% 10.02
Baldwin $13.19 ($7.43) 2,000,000 $26m $10.48 ($1.01) $0.00 0% -13.01
Chester $21.02 $0.40 2,271,640 $48m $13.26 $0.67 $0.00 0% 31.32
Digby $41.68 $21.07 2,000,000 $83m $17.60 $6.11 $0.00 0% 6.82
Erie $33.70 $13.08 2,000,000 $67m $15.61 $4.11 $0.00 0% 8.19
Ferris $48.95 $28.33 2,000,000 $98m $15.57 $7.99 $3.65 7.5% 6.12
Finance - Charts
10.6 Stock Price
10.7 Net Pro�t
1 0 . 8 I n co me St a t emen t - USA
Andrews Baldwin Chester Digby Erie Ferris
Sales $50,486 $46,359 $38,569 $68,353 $56,268 $51,925
Variable Costs
Direct Material $19,925 $21,173 $14,652 $23,106 $20,649 $16,349
Direct Labor $13,441 $16,821 $10,027 $15,125 $15,569 $13,999
Shipping $0 $0 $0 $0 $0 $1,974
Defects $1,390 $1,583 $1,028 $1,593 $1,509 $1,878
Inventory Carry $0 $0 $0 $0 $0 $0
Total Variable Costs (Labor, Material, Carry, Ship, Defect)
$34,756 $39,577 $25,708 $39,824 $37,727 $34,199
Contribution Margin $15,730 $6,783 $12,861 $28,529 $18,541 $17,726
Period Costs
Depreciation $2,667 $2,787 $1,820 $2,420 $2,040 $0
SG&A
SG&A $2,911 $5,294 $6,135 $4,849 $2,427 $3,429
R&D $290 $916 $1,670 $989 $0 $209
Promotions $1,000 $2,000 $1,400 $1,400 $1,000 $1,350
Sales $1,000 $2,000 $2,150 $1,900 $1,000 $1,350
Administration $621 $378 $915 $560 $427 $520
Total Period Costs $5,578 $8,081 $7,955 $7,269 $4,467 $3,429
Net Margin $10,152 ($1,299) $4,906 $21,260 $14,075 $14,298
Other (Fees/Write-offs/Bonuses/Relocation Fee) $0 $255 $730 $190 $0 $2,005
EBIT $10,152 ($1,554) $4,176 $21,070 $14,075 $12,292
Interest (Short term/Long Term) $1,157 $1,565 $1,783 $1,886 $1,157 $1,639
Taxes $3,148 ($1,092) $837 $6,714 $4,521 $4,767
Pro�t Sharing $117 $0 $31 $249 $168 $118
Net Pro�t $5,730 ($2,027) $1,524 $12,220 $8,228 $5,769
20.6220.6220.62
28.728.728.7
13.1913.1913.19
21.0221.0221.02
41.6841.6841.68
33.733.733.7
48.9548.9548.95
Andrews Baldwin Chester Digby Erie Ferris
2021 2022 2023 2024 2025 2026 2027 2028 $0
$10
$20
$30
$40
$50
$60
Andrews Baldwin Chester Digby Erie Ferris $-5000
$0
$5000
$10000
$15000
$20000
1 0 . 9 I n co me St a t emen t - G er ma n y
Andrews Baldwin Chester Digby Erie Ferris
Sales $0 $0 $0 $0 $0 $0
Variable Costs
Direct Material $0 $0 $0 $0 $0 $0
Direct Labor $0 $0 $0 $0 $0 $0
Shipping $0 $0 $0 $0 $0 $0
Defects $0 $0 $0 $0 $0 $0
Inventory Carry $0 $0 $0 $0 $0 $0
Total Variable Costs (Labor, Material, Carry, Ship, Defect)
$0 $0 $0 $0 $0 $0
Contribution Margin $0 $0 $0 $0 $0 $0
Period Costs
Depreciation $0 $0 $0 $0 $0 $0
SG&A
SG&A $0 $0 $0 $0 $0 $0
R&D $0 $0 $0 $0 $0 $0
Promotions $0 $0 $0 $0 $0 $0
Sales $0 $0 $0 $0 $0 $0
Administration $0 $0 $0 $0 $0 $0
Total Period Costs $0 $0 $0 $0 $0 $0
Net Margin $0 $0 $0 $0 $0 $0
Other (Fees/Write-offs/Bonuses/Relocation Fee) $0 $0 $0 $0 $0 $0
EBIT $0 $0 $0 $0 $0 $0
Interest (Short term/Long Term) $0 $0 $0 $0 $0 $0
Taxes $0 $0 $0 $0 $0 $0
Pro�t Sharing $0 $0 $0 $0 $0 $0
Net Pro�t $0 $0 $0 $0 $0 $0
1 0 . 1 0 I n co me St a t emen t - Ch in a
Andrews Baldwin Chester Digby Erie Ferris
Sales $0 $0 $0 $0 $0 $53,922
Variable Costs
Direct Material $0 $0 $0 $0 $0 $17,257
Direct Labor $0 $0 $0 $0 $0 $15,134
Shipping $0 $0 $0 $0 $0 $0
Defects $0 $0 $0 $0 $0 $2,068
Inventory Carry $0 $0 $0 $0 $0 $28
Total Variable Costs (Labor, Material, Carry, Ship, Defect)
$0 $0 $0 $0 $0 $34,486
Contribution Margin $0 $0 $0 $0 $0 $19,436
Period Costs
Depreciation $0 $0 $0 $0 $0 $2,493
SG&A
SG&A $0 $0 $0 $0 $0 $3,040
R&D $0 $0 $0 $0 $0 $0
Promotions $0 $0 $0 $0 $0 $1,250
Sales $0 $0 $0 $0 $0 $1,250
Administration $0 $0 $0 $0 $0 $540
Total Period Costs $0 $0 $0 $0 $0 $5,533
Net Margin $0 $0 $0 $0 $0 $13,903
Other (Fees/Write-offs/Bonuses/Relocation Fee) $0 $0 $0 $0 $0 $0
EBIT $0 $0 $0 $0 $0 $13,903
Interest (Short term/Long Term) $0 $0 $0 $0 $0 $0
Taxes $0 $0 $0 $0 $0 $3,476
Pro�t Sharing $0 $0 $0 $0 $0 $209
Net Pro�t $0 $0 $0 $0 $0 $10,219
Section 11 | Custom Modules
1 1 . 1 Wo r kf o r ce Su mma r y
Andrews Baldwin Chester Digby Erie Ferris
Number of Employees 279 346 202 317 327 587
First Shift 279 327 202 317 327 327
Second Shift 0 19 0 0 0 260
Overtime % 0% 0% 0% 0% 0% 0%
Turnover Rate 10.0% 10.0% 10.0% 10.0% 10.0% 10.0%
New Employees 28 54 20 32 33 319
Separated Employees 48 0 125 10 0 0
Productivity Index 100.0% 100.0% 100.0% 100.0% 100.0% 100.0%