helping with report

Criteria

Ratings

Pts

Very Good

Good

Satisfactory

Below Average

Executive summary

• The executive summary is an excellent summary of the key insights from the analysis.

• The executive summary is a good summary of the key insights from the analysis.

• The executive summary is a satisfactory summary of the key insights from the analysis.

• The executive summary is not a clear summary of the key insights from the analysis.

4 pts

Introduction

• The introduction provides excellent context for the report and the key details that will be covered.

• The introduction provides good context for the report and the key details that will be covered.

• The introduction provides satisfactory context for the report and the key details that will be covered.

• The introduction provides inadequate context for the report and/or the key details that will be covered.

2 pts

Question: A1

• The discussion illustrates an excellent use of descriptive methods for understanding the data.

• The discussion illustrates a good use of descriptive methods for understanding the data.

• The discussion illustrates a satisfactory use of descriptive methods for understanding the data.

• The discussion illustrates an inadequate use of descriptive methods for understanding the data.

4 pts

Question: A2

· Arguments and explanations are fully developed, very wellstructured and organised logically and very effectively.

· Excellent use of sources and referencing

(APA 7)

· Arguments and explanations are developed at good level, well-structured and organised logically and effectively.

· Good use of sources and referencing (APA 7)

• Arguments and explanations are developed at an acceptable level, structured and organised. • Satisfactory use of sources and referencing (APA 7)

· Arguments and explanations are not developed, or are not structured and organised.

· There are limited/no use of sources and referencing (APA 7)

6 pts

Question: B

• The discussion demonstrates excellent analytical skills and an excellent level of critical thought. • The discussion is highly focused on the key issues in the data. • Excellent use of sources and referencing

(APA 7)

· The discussion demonstrates good analytical skills and a good level of critical thought.

· The report is mostly focused on the key issues in the data. • Good use of sources and referencing (APA 7)

· The discussion demonstrates satisfactory analytical skills and a satisfactory level of critical thought. • The report is somewhat focused on the key issues in the data.

· Satisfactory use of sources and referencing (APA 7)

• The discussion demonstrates mostly inadequate analytical skills and an inadequate level of critical thought. • The report has an inadequate focus on the key issues in the data. • There are limited/no use of sources and referencing (APA 7)

6 pts

Conclusion &

Recommendations

• The conclusion is an excellent summary of the key points made in the report and the key insights from the analysis. • Excellent recommendations are provided

· The conclusion is a good summary of the key points made in the report and the key insights from the analysis.

· Recommendations are reasonable and realistic

· The conclusion is a satisfactory summary of the key points made in the report and the key insights from the analysis.

· Recommendations are provided but need improvement

· The conclusion is an inadequate summary of the key points made in the report or the key insights from the analysis.

· Recommendations are not present or need significant improvement

2 pts

Evidence and Support (such as statistics, graphs and tables)

· The report uses excellent, credible, relevant and very convincing evidence. • The evidence is employed logically and convincingly.

· The evidence is extremely well analysed and synthesised, and the significance to the insights is explained very clearly. • Visualisations are highly effective.

· The report uses good, credible, relevant and convincing evidence.

· The evidence is employed logically and convincingly. • The evidence is analysed and synthesised, and the significance to the insights is explained. • Visualisations are relevant.

· The report uses satisfactory, credible, but sometimes irrelevant and not convincing evidence.

· The evidence is employed somewhat logically but may not always be convincing. • The evidence is analysed and synthesised, but the significance to the insights is not explained clearly. •The visualisations are present but could be improved.

· The report uses inadequate and sometimes irrelevant and not convincing evidence.

· The evidence is not employed logically and is often not convincing.

· The evidence is barely analysed and synthesised, and the significance to the insights is not explained. •Visualisations need

significant improvement.

6 pts

Style, Voice,

Spelling and Grammar

· The tone and style are excellent and extremely well suited for a business report. The report contains no rhetorical questions or slang/colloquialism. • All sentences are complete and grammatically sound. • All words are chosen for their precise meanings.

· The report has been spell-checked and proofread and has no errors.

· The report structure is very clear, logical, and has great flow.

· The tone and style are good and well suited for a business report. The report contains no rhetorical questions or slang/colloquialism. • All sentences are complete and grammatically sound. • All words are chosen for their precise meanings.

· The report has been spell-checked and proofread but has some errors.

· The report structure is clear, logical and flows well.

· The tone and style are satisfactory but suited for a business report. The report contains some rhetorical questions or slang/colloquialism. • Most sentences are complete and grammatically sound. • Most words are chosen for their precise meanings. • The report has spelling and grammatical errors.

· The report structure is reasonable, but improvements are needed in terms of flow and organisation.

· The tone and style are consistently inappropriate for a business report. The report contains too many rhetorical questions and/or slang/colloquialism. • Too many sentences are incomplete and/or ungrammatical. • Words are not chosen for their meanings. • The report has so many spelling and grammatical errors that it undermines readability.

· The report structure is unclear and lacks flow.

4 pts

Total points: 34