Cybersecurity program
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CYB-690 Business Profile
Directions: Select an area of industry that you are interested in and create a hypothetical business. Use the following sections to define the business environment; these items will vary depending on your business type. Feel free to adapt this document as needed. Note: Students may adapt their hypothetical business developed in CYB-630 or CYB-650 for this assignment. However, additional details will be required.
Business Details
Company Name: United Health Group
Established date: the organization was established in 1977 and went public in 1984. The company was named UnitedHealth Group in 1998 and achieved its first significant success in 1997.
Physical Address: P.O Box 1459, Minneapolis, MN 55440-1459, USA
Phone and fax numbers: +1.952.9361300, 800328-5979 (For corporate headquarters); fax number: 877-232-7902
Website URL: www.unitedhealthgroup.com
Email address: Unitedhealthgroup.com, [email protected] (CEO email address),
Business Basics
Vision Mission Statement and Goals
1. Mission statement: to help people live healthier lives and to help make the health system work better for every citizen
1. Vision statement: committed to diversity and inclusion. The organization’s core values are relationships, performance, compassion, integrity, and innovation that are embedded in its greater mission.
1. Goals and objectives: the organization's goals and objectives are to help make healthcare work better for every person. The organization seeks to enhance the healthcare system's performance and to improve the wellbeing of the people they serve.
1. Information/experience: UnitedHealth Group is ranked top 10 on the 2021 fortune global 500. It has a market capitalization of $400.7 billion as of March 31, 2021
1. Organizational flow: this is represented in form of a chart to indicate the relationship between job positions and illustration of the structure of all the jobs by rank.
Products and services
1. Main product: UnitedHealth Group is an American multinational managed healthcare and insurance firm based in 9900 Bren road east, Minnetonka, Minnesota, 55343, USA. The major products offered by this organization are healthcare products through UnitedHealth care (AULT, 2009).
1. Main services: the organization offers services such as information technology-enabled health service through Optum. It also offers healthcare coverage and benefits services such as health and accident insurance.
1. Consumer base: the consumers of UnitedHealth Group include those who need healthcare such as patients, those who provide care such as physicians and other health practitioners, hospitals and clinical facilities that seek to modernize in ways that enable the best patient care and experience possible, delivered cost-effectively (AULT, 2009). Other consumers include those who pay for care such as insurers and government agencies and those who innovate for care such as life science and research organizations dedicated to developing more effective approaches, enabling technologies and medicines that improve the delivery and quality of care.
Technology and security solution
Many evolving and existing organizations are innovating heavily into technology appliances and due to the mass use of technology, cyber threats have become challenges to many organizations. UnitedHealth Group has not been exempted on this issue and it has been innovating heavily to ensure its consumer's personal information is secure. Optum had expanded IT services to assist healthcare facilities to modernize their technology infrastructure which will facilitate better access to information, analytics, and tools for making data-driven decisions about treatments, resource management, and costs. A website privacy policy had been implemented to enable customers to see how their confidential information collected on the website is handled. The organization had maintained reasonable administrative, technical, and physical safeguards that are designed to protect information provided by clients through the website.
The information technology team conducts a security risk assessment at least once a year to identify, assess, and deploy key security controls in applications. It also focuses on preventing application security defects and vulnerabilities. As required by HIPPA security rule, UnitedHealth group ensures their consumers' data is encrypted whenever possible. Consumers are authenticated with login names and authentication factors such as use thumb, eyes, signatures, or passwords. These security solutions have enabled the company to run its business effectively while retaining its reputation.
References
AULT, A. (2009). UnitedHealth Expands Medical Home Program. Family Practice News, 39(6), 42.
Plourde, R. (2012). The UnitedHealth Group and Gaming. Games For Health Journal, 1(1), 18-20.
UnitedHealth Group Mission, Benefits, and Work Culture | Indeed.com. Indeed.com. (2021). Retrieved 31 August 2021, from https://www.indeed.com/cmp/UnitedHealth-Group/about.
UnitedHealthcare Introduces the Use of Predictive Analytics to Expand its Capabilities to Address Social Determinants of Health. Unitedhealthgroup.com. (2021). Retrieved 31 August 2021, from https://www.unitedhealthgroup.com/newsroom/2021/2021-7-8-uhc-predictive-analytics-social-determinants-health.html.
UnitedHealth Group and Microsoft Collaborate to Launch ProtectWell™ Protocol & App. Unitedhealthgroup.com. (2020). Retrieved 31 August 2021, from https://www.unitedhealthgroup.com/newsroom/posts/2020-05-15-uhg-microsoft-launch-protectwell.html.