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Executive Summary

Opportunity

Problem Summary

Americans love bakery. There are not many bakeries in San Bernardino. Amber’s bakery will bring more food options to San Bernardino residents and make them enjoy our bakeries.

Solution Summary

Amber’s bakery makes different types of bread, cakes, desserts, coffee, and freshers. We provide the best tasty and environment to costumers.  

Market

Target customers are all age and gender of people who like the bakery will enjoy our food or drinks.

Competition

Other bakeries near San Bernardino or other similar types of the restaurant such as Boba store, donuts store can be the competitors.

Why Us?

My team has experience in running a business. And we have the professional chief and managers. I love baking, I want to try running the bakery as my business.

Opportunity

Problem Worth Solving

As we all know, most Americans love bakery. But there are not many bakeries in the San Bernardino area. We only have the market and some donuts store. Or, people can buy a burger instead of bread. Otherwise, people have to go to other places to buy it. Based on these reasons, I believe customers who live in San Bernardino need a professional bakery store. We provide more bread options and drink options. People enjoy the better product and convenient location.

Our Solution

We provide professional products, enjoyable environment, and best services to customers. For example, for the bread, we have at least 20 options, people don’t need to go to the market and buy bread, and we have the professional chief, they had the professional bake education and long-term working experience to generate the taste of bread. In addition, we also provide coffee and tea, people can enjoy drinking while eating bread. Sitting in our bakery and chatting with friends can be a wonderful time to enjoy your afternoon.

Market Size & Segments

My customers are including all ages and genders. Whoever likes the bakery can enjoy our store. And the foods are very cheap everyone can afford it. therefore, from babies to the elder, everyone can eat our food. We don’t have limits on our customer market. This is our advantage in the target market, and it can gain more benefits for us.

Current Alternatives

The current competition for us is the local bakery, Boba stores, donuts store and markets which sell bread, cake, and drinks. Because we sell many products related to the bakery. Thus, some restaurants and markets in San Bernardino can be the competitors for us. Such as Ralphs, Starbucks, Boba milk tea store, even ice cream store such as cold stone can be our competitors. We have a large number of competitors near us. But we combine all the products, it is our advantages.

Our Advantages