Business Model Innovation Proposal

2/12/2020 Business Model Innovation Proposal Scoring Guide

https://courserooma.capella.edu/bbcswebdav/institution/BMGT/BMGT8132/190700/Scoring_Guides/u05a1_scoring_guide.html 1/1

Business Model Innovation Proposal Scoring Guide

Due Date: End of Unit 5 Percentage of Course Grade: 25%.

CRITERIA NON-PERFORMANCE BASIC PROFICIENT DISTINGUISHED

Assess the impact of strategic assumptions and trends on the development of a business model innovation. 33%

Does not analyze strategic assumptions or trends. Does not explain how to mitigate the limitations of strategic assumptions in a business model innovation.

Analyzes some of the underlying foundational trends and their impact on the development of a business model innovation. Identifies some of the related risks and opportunities based on the assumptions and trends.

Assesses underlying assumptions and foundational trends and their impact on the development of a business model innovation. Identifies some of the related risks and opportunities based on the assumptions and trends.

Comprehensively assesses underlying assumptions and foundational trends and their impact on the development of a business model innovation. Identifies the related risks and opportunities based on the assumptions and trends.

Create a business model innovation for a selected organization. 33%

Does not integrate theories, models, and processes of a business model innovation. Does not define all critical elements necessary for a complete business model innovation.

Creates some parts of a business model innovation. Defines some critical elements including essential drivers. Explains how some elements of the model are innovative.

Creates a business model innovation. Defines critical elements, including essential drivers. Explains how the model is innovative. Evaluates the impact of the model on the prospective organization.

Creates a comprehensive business model innovation. Defines critical elements including essential drivers. Explains how the model is innovative; clearly defines the opportunities. Evaluates the impact of the model on the prospective organization and integrates theoretical support for the model.

Communicate in a scholarly and professional manner. 34%

Neither communicates in a manner expected of doctoral-level composition nor exhibits critical thinking skills: grammar, punctuation, mechanics, APA style and formatting.

Communicates at a basic level in a manner expected of doctoral-level composition, and exhibits some critical thinking skills.

Communicates in a manner expected of doctoral-level composition, and exhibits critical thinking skills.

Communicates exceptionally well in a manner expected of a doctoral-level composition, and exhibits exceptional critical thinking skills.