BUSI 600

Content – 70%

Advanced

Proficient

Developing

Not present

Case Analysis

18 to 20 points

Insightful throughout. Completely developed all relevant information. Critical issues and key problems that supported the Case Analysis were clearly identified, analyzed, and supported.

17 points

Specific, solid. Less carefully developed. Some insights. Critical issues and key problems that supported the Case Analysis were partially identified, analyzed, and supported.

1 to 16 points

Vague, obvious, underdeveloped, or too broad. One or more main issues not identified. Limited evidence of critical thinking. Critical issues and key problems that supported the Case Analysis were not clearly identified, analyzed, and supported.

0 points

Several main issues not identified. Oversimplified, vague, unclear, or cannot be understood. Little or no evidence of critical thinking. Critical issues and key problems that supported the Case Analysis were poorly identified, analyzed, and supported.

Synthesis of course theories/ concepts and case analysis

18 to 20 points

Convincingly interpreted and linked to course theories/ concepts. Considers context and limits of position where appropriate. Key points were clearly identified and supported with a well thought out rationale based on applying specific concepts or analytical frameworks to the data provided in the case.

17 points

Relevant. Appropriately interpreted and linked to main course theories/concepts. Key points were partially identified and supported with a well thought out rationale based on applying specific concepts or analytical frameworks to the data provided in the case.

1 to 16 points

A few generalized connections made to course theories/concepts. Connections not clearly linked to case. Key points were not identified and supported with a well thought out rationale based on applying specific concepts or analytical frameworks to the data provided in the case.

0 points

No clear connections between the facts of the case and relevant theories/concepts. Key points were poorly identified and supported with a well thought out rationale based on applying specific concepts or analytical frameworks to the data provided in the case.

Application of Scholarly Research

21 to 23 points

Author accurately applied 4 or more scholarly (peer reviewed) sources.

19 to 20 points

Author accurately applied at least 3 scholarly (peer reviewed) sources.

1 to 18 points

Author accurately applied 1 or 2 scholarly (peer reviewed) sources.

0 points

Author did not apply scholarly (peer reviewed) sources.

Structure – 30%

Advanced

Proficient

Developing

Not present

Mechanics

9 points

Correct spelling and grammar are used throughout the essay. There are 0–1 errors in grammar or spelling that distract the reader from the content.

8 points

There are 2-3 errors in grammar or spelling that distract the reader from the content.

1 to 7 points

There are more than 3 errors in grammar or spelling that distract the reader from the content.

0 points

There are more than 5 errors in the grammar or spelling that distract the reader from the content.

APA Style

9 points

There are 0–1 minor errors in APA format in the required items: title page, running head, font type and size, line spacing, headings, citations, and references.

8 points

There are 2–3 minor errors in APA format in the required items.

1 to 7 points

There are more than 3 errors in APA format in the required items.

0 points

A title page is not present and/or there are more than 5 errors in APA format in the required items.

Word Count

9 points

The minimum word count of 750 words is met or exceeded. Excluding the cover page and References page(s).

8 points

The word count of 700 words is met. Excluding the cover page and References page(s).

1 to 7 points

The word count of 650 words is met. Excluding the cover page and References page(s).

0 points

There are fewer than 650 words. Excluding the cover page and References page(s).

Total

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