Week 3 Discussion 1 & 2 BUS 624/625
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BUS625Week3-DiscussionForum1.docxWeek 3 - Discussion Forum
Required Resources
Text
Sharpe, N. D., De Veaux, R. D., & Velleman, P. F. (2019). Business statistics (4th ed.). Retrieved from https://www.vitalsource.com/
· Chapter 8: Data Sources: Observational Studies and Surveys (Roper Polls)
· Chapter 9: Data Sources: Experiments (Capital One)
Book
Tetlock, P.E & Gardner, D. (2015). Superforecasting: The art and science of prediction. Retrieved from https://www.redshelf.com
· Chapter 5: Supersmart?
· Chapter 6: Superquants?
Instruction
Prior to beginning work on this discussion forum, read Chapters 8 and 9 of the textbook.
You have been hired as a marketing consultant in your company, or a company or public service organization of your choosing. The organization is asking you to identify a sample population to determine the demand for a product or service they are planning to offer. You will need to provide an unbiased sample survey that best represents the population.
In your post,
· State the organization’s industry or purpose.
· Identify the product or services selected for conducting the survey.
· State the problem that the product or service will solve.
· Explain what the organization wants to learn about the product or services from the survey.
· Explain how and where you determined your sample population and why your sample choice will get you the data you need.
· Determine a sample size that will adequately represent the population for your example and how you determined this is an adequate sample size in your survey.
