BUS 599
COMPANY GUIDELINES
· You will create a business plan for a for–profit startup company of your choice and you must adhere to the guidelines in this document.
· You will be the CEO of the new business.
|
|
Explanation |
|
Business Size |
· Your business is a for profit startup starting operations in January of the current year. · Your sales must be over $1 million by the end of the second year in business. |
|
Product or Service |
· Be specific about the product or service you plan to sell and how you will differentiate yourself from similar products or services in the marketplace. · You will list any variations of the product (product lines) or services you sell (service lines) |
|
Market Size |
· You will start marketing and selling the product or service in your geographical area within a 100-mile radius from your home and/ or online. |
|
Intention to Raise Money |
· You will develop the business plan with the intention to raise funds from investors and grow the business. · You will raise funds from outside investors, either angel investors or venture capitalists and you will give equity in your business in exchange for the money you raise from investors. |
|
Facility |
· You will rent or purchase. You will need to identify the cost of rent or purchase price and the cost of utilities. · You cannot operate from your home. |
|
Employees |
· You will have employees, a management team, and you will develop your own organizational hierarchy. · You will have more employees and managers in the second year than in the first year as your sales are increasing.
|
|
Equipment |
· You will need to purchase equipment, computers, furniture, vehicles (etc.), as applicable, to run your business. |
Key Business Plan Parameters
1
1
1