online course
BUS 499 – Business Administration Capstone
(Prerequisite: To be taken as last or next to last course)
COURSE DESCRIPTION
This course is the capstone course for the Bachelor of Business Administration program. It examines the processes by which organizations formulate strategy, implement policy, and evaluate outcomes in the highly competitive and dynamic global environment. The ethical implications of strategic choices are a central concern of this course. Analytic, integrative, and decision-making skills will be exercised through the use of case analysis and decision making.
INSTRUCTIONAL MATERIALS
Required Resources
Hitt, M. A., Ireland, R. D., & Hoskisson, R. E. (2013). Strategic management: Concepts and cases: Competiveness and globalization (10th ed.). Mason, OH: South-Western Cengage Learning.
Peregrine Academics access code: Students should follow the instructions in at the end of the course guide in order to take the assessment between weeks 9 through 11.
Supplemental Resources
Ali Abdolvand, M., & Asadollahi, A. (2012). The study of strategic industrial planning for using model SWOT. International Journal of Academic Research in Business & Social Sciences, 2(1) 136-143.
Alkhafaji, A., & Nelson, R. A. (2003). Strategic management: formulation, implementation and control in a dynamic environment. Binghampton, N.Y.: Haworth Press.
Amason, A. C. (2011). Strategic management: from theory to practice. New York, N.Y.: Routledge.
Morag, O., & Barakonyi, K. V. (2010). Business at the speed of light - the role of time and speed on business strategy. Budapest Management Review, 41(6) 36-39.
Parke, C. (2012). Preparation meets strategic planning. Industrial Engineer: IE, 44(1) 44-48.
Rainy, D. L. (2010). Enterprise-wide strategic management: achieving sustainable success through leadership, strategies and value creation. New York: Cambridge.
Rezvani, M., Gilaninia, S., & Mousavian, S. J. (2011). Strategic planning: a tool for managing organizations in competitive environments. Australian Journal of Basic & Applied Sciences, 5(9) 1537-1546.
Yusoff, W. F. W., & Omar, S. A. (2011). Knowledge management strategy and design: the role of corporate culture. International Journal of Interdisciplinary Social Sciences, 6(2) 145-153.
Zhouying, J., & Ying, B. (2011). Sustainable development and long-term strategic management. World Future Review, 3(2) 49-69.
COURSE LEARNING OUTCOMES
Determine ways in which the vision, mission, and stakeholders of a firm impact that firm’s overall success.
Identify how the six segments of the general environment affect an industry and its firms.
Identify the five forces of competition.
Analyze the external environment for opportunities and threats that impact the firm.
Analyze the internal environment of a company for strengths and weaknesses that impact the firm’s competitiveness.
Identify various levels and types of strategy in a firm.
Assess the ethical implications related to strategic decisions.
Predict ways in which corporate governance will affect strategic decisions.
Assess the relationship between strategy and organizational structure.
Analyze strategic leadership, strategic entrepreneurship, and corporate entrepreneurship.
Use technology and information resources to research issues in business administration.
Write clearly and concisely about business administration using proper writing mechanics.
WEEKLY COURSE SCHEDULE
The standard requirement for a 4.5 credit hour course is for students to spend 13.5 hours in weekly work. This includes preparation, activities, and evaluation regardless of delivery mode.
|
Week |
Activities, Assessments, Content, Outcomes and Resources |
|
1 |
Strategic Management
INTRODUCTIONS · Introduce yourself (20 pts) LEARN · Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 1: Strategic Management and Strategic Competitiveness · Watch video: Week 1 Lecture PRACTICE · Week 1 eActivity: I/O Model of Above Average Returns DISCUSS · Above Average Returns (25 pts) QUIZ · Academic Integrity Quiz for Students (10 pts) CAREER · Update Your LinkedIn Profile |
|
2 |
Assessing the Environment
LEARN · Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 2: The External Environment: Opportunities, Threats, Industry Competition, and Competitor Analysis · Watch video: Week 2 Lecture DISCUSS Union Pacific Corporation (25 pts) |
|
3 |
Assessing Your Organization
LEARN · Read Strategic management: Concepts and Cases: Competitiveness and Globalization, Chapter 3: The Internal Organization: Resources, Capabilities, Core Competencies, and Competitive Advantages · Watch video: Week 3 Lecture PRACTICE · Week 3 eActivity: Internal Environment DISCUSS · Strong Brands (25 pts) CAREER · Update Your Resume ASSIGNMENT Assignment 1: Strategic Management and Strategic Competitiveness (115 pts) |
|
4 |
Making Better Business Decisions
LEARN · Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 4: Business-Level Strategy · Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 5: Competitive Rivalry and Competitive Dynamics · Read Apple, Inc: Keeping the "I" in Innovation · Watch video: Week 4 Lecture PRACTICE · Week 4 eActivity: Relating to Your Customers and Competition DISCUSS · Business-Level Strategy (25 pts) |
|
5 |
Creating Opportunities
LEARN · Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 6: Corporate-Level Strategy · Watch video: Week 5 Lecture PRACTICE · Week 5 eActivity: Corporate-Level Strategies and Diversification DISCUSS · Victory Motorcycles (25 pts)
CAREER · Update Your Resume Continued |
|
6 |
Mergers and Acquisitions
LEARN · Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 7: Merger and Acquisition Strategies · Watch video 1: Week 6 Lecture DISCUSS · Strategies for competing in a highly competitive market (25 pts) ASSIGNMENT · Assignment 2: External and Internal Environments (125 pts) · |
|
7 |
International Strategy
LEARN · Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 8: International Strategy · Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 9: Cooperative Strategy · Watch video 1: Week 7 Lecture 1 · Watch video 2: Week 7 Lecture 2 PRACTICE · Week 7 eActivity: Businesses Working Together DISCUSS · International Opportunities (25 pts) CAREER · Job Search Career Advice |
|
8 |
Managing a Company
LEARN · Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 10: Corporate Governance · Watch video: Week 8 Lecture PRACTICE · Week 8 eActivity: Corporate Governance outside of the U.S. DISCUSS · Finding the Best Buy (25 pts) ASSIGNMENT · Assignment 3: Business-Level and Corporate-Level Strategies (175 pts) |
|
9 |
Leading Organizations Strategically
LEARN · Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 11: Organizational Structures and Controls · Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 12: Strategic Leadership · Watch video: Week 9 Lecture 1 · Watch video: Week 9 Lecture 2 DISCUSS · Strategic Leadership (25 pts) EXAM · Peregrine Assessment (100 pts) CAREER · Interview Preparation |
|
10 |
Running Your Own Business
LEARN · Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 13: Strategic Entrepreneurship · Watch video: Week 10 Lecture PRACTICE · Week 10 eActivity: Lack of Innovation DISCUSS · Innovation Applied (25pts) ASSIGNMENT · Assignment 4: Capstone (200 pts) EXAM · Peregrine Assessment (100 pts) [omit if completed in Week 9] |
|
11 |
Wrap Up
DISCUSS · Reflection: What have you learned, and how will you use it? (25 points) CAREER · Join the Strayer Alumni Network |
GRADING SCALE – UNDERGRADUATE
|
Assignment |
Total Points |
% of Grade |
|
Academic Integrity Quiz for Students |
10 |
1% |
|
Assignment 1: Strategic Management and Strategic Competitiveness |
115 |
11.5% |
|
Assignment 2: External and Internal Environments |
125 |
12.5% |
|
Assignment 3: Business-Level and Corporate-Level Strategies |
150 |
15% |
|
Assignment 4: Capstone |
200 |
20% |
|
Participation (1 Introduction and 10 weekly discussions worth 25 points apiece) |
300 |
30% |
|
Peregrine Assessment: Taken in Week 9 or Week 10 |
100 |
10% |
|
Total |
1,000 |
100% |
|
Points |
Percentage |
Grade |
|
1,791 – 1,900 |
90% – 100% |
A |
|
1,592 – 1,790 |
80% – 89% |
B |
|
1,393 – 1,591 |
70% – 79% |
C |
|
1,194 – 1,392 |
60% – 69% |
D |
|
Below 1,194 |
Below 60% |
F |
Attendance Policy:
Please ensure that you submit your weekly discussions to maintain academic standing.
©2018 Strayer University. All Rights Reserved. This document contains Strayer University Confidential and Proprietary information and may not be copied, further distributed, or otherwise disclosed in whole or in part, without the expressed written permission of Strayer University.
BUS 499 STUDENT GUIDE 1186 (6-27-2018) Page 3 of 7