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BUS499_STUDENT_GUIDESU2018.docx

Description: StrayerLogoHoriz_RGB BUS 499 – Business Administration Capstone

(Prerequisite: To be taken as last or next to last course)

COURSE DESCRIPTION

This course is the capstone course for the Bachelor of Business Administration program. It examines the processes by which organizations formulate strategy, implement policy, and evaluate outcomes in the highly competitive and dynamic global environment. The ethical implications of strategic choices are a central concern of this course. Analytic, integrative, and decision-making skills will be exercised through the use of case analysis and decision making.

INSTRUCTIONAL MATERIALS

Required Resources

Hitt, M. A., Ireland, R. D., & Hoskisson, R. E. (2013). Strategic management: Concepts and cases: Competiveness and globalization (10th ed.). Mason, OH: South-Western Cengage Learning.

Peregrine Academics access code: Students should follow the instructions in at the end of the course guide in order to take the assessment between weeks 9 through 11.

Supplemental Resources

Ali Abdolvand, M., & Asadollahi, A. (2012). The study of strategic industrial planning for using model SWOT. International Journal of Academic Research in Business & Social Sciences, 2(1) 136-143.

Alkhafaji, A., & Nelson, R. A. (2003). Strategic management: formulation, implementation and control in a dynamic environment. Binghampton, N.Y.: Haworth Press.

Amason, A. C. (2011). Strategic management: from theory to practice. New York, N.Y.: Routledge.

Morag, O., & Barakonyi, K. V. (2010). Business at the speed of light - the role of time and speed on business strategy. Budapest Management Review, 41(6) 36-39.

Parke, C. (2012). Preparation meets strategic planning. Industrial Engineer: IE, 44(1) 44-48.

Rainy, D. L. (2010). Enterprise-wide strategic management: achieving sustainable success through leadership, strategies and value creation. New York: Cambridge.

Rezvani, M., Gilaninia, S., & Mousavian, S. J. (2011). Strategic planning: a tool for managing organizations in competitive environments. Australian Journal of Basic & Applied Sciences, 5(9) 1537-1546.

Yusoff, W. F. W., & Omar, S. A. (2011). Knowledge management strategy and design: the role of corporate culture. International Journal of Interdisciplinary Social Sciences, 6(2) 145-153.

Zhouying, J., & Ying, B. (2011). Sustainable development and long-term strategic management. World Future Review, 3(2) 49-69.

COURSE LEARNING OUTCOMES

Determine ways in which the vision, mission, and stakeholders of a firm impact that firm’s overall success.

Identify how the six segments of the general environment affect an industry and its firms.

Identify the five forces of competition.

Analyze the external environment for opportunities and threats that impact the firm.

Analyze the internal environment of a company for strengths and weaknesses that impact the firm’s competitiveness.

Identify various levels and types of strategy in a firm.

Assess the ethical implications related to strategic decisions.

Predict ways in which corporate governance will affect strategic decisions.

Assess the relationship between strategy and organizational structure.

Analyze strategic leadership, strategic entrepreneurship, and corporate entrepreneurship.

Use technology and information resources to research issues in business administration.

Write clearly and concisely about business administration using proper writing mechanics.

WEEKLY COURSE SCHEDULE

The standard requirement for a 4.5 credit hour course is for students to spend 13.5 hours in weekly work. This includes preparation, activities, and evaluation regardless of delivery mode.

Week

Activities, Assessments, Content, Outcomes and Resources

1

Strategic Management

INTRODUCTIONS

· Introduce yourself (20 pts)

LEARN

· Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 1: Strategic Management and Strategic Competitiveness

· Watch video: Week 1 Lecture

PRACTICE

· Week 1 eActivity: I/O Model of Above Average Returns

DISCUSS

· Above Average Returns (25 pts)

QUIZ

· Academic Integrity Quiz for Students (10 pts)

CAREER

· Update Your LinkedIn Profile

2

Assessing the Environment

LEARN

· Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 2: The External Environment: Opportunities, Threats, Industry Competition, and Competitor Analysis

· Watch video: Week 2 Lecture

DISCUSS

Union Pacific Corporation (25 pts)

3

Assessing Your Organization

LEARN

· Read Strategic management: Concepts and Cases: Competitiveness and Globalization, Chapter 3: The Internal Organization: Resources, Capabilities, Core Competencies, and Competitive Advantages

· Watch video: Week 3 Lecture

PRACTICE

· Week 3 eActivity: Internal Environment

DISCUSS

· Strong Brands (25 pts)

CAREER

· Update Your Resume

ASSIGNMENT

Assignment 1: Strategic Management and Strategic Competitiveness (115 pts)

4

Making Better Business Decisions

LEARN

· Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 4: Business-Level Strategy

· Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 5: Competitive Rivalry and Competitive Dynamics

· Read Apple, Inc: Keeping the "I" in Innovation

· Watch video: Week 4 Lecture

PRACTICE

· Week 4 eActivity: Relating to Your Customers and Competition

DISCUSS

· Business-Level Strategy (25 pts)

5

Creating Opportunities

LEARN

· Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 6: Corporate-Level Strategy

· Watch video: Week 5 Lecture

PRACTICE

· Week 5 eActivity: Corporate-Level Strategies and Diversification

DISCUSS

· Victory Motorcycles (25 pts)

CAREER

· Update Your Resume Continued

6

Mergers and Acquisitions

LEARN

· Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 7: Merger and Acquisition Strategies

· Watch video 1: Week 6 Lecture

DISCUSS

· Strategies for competing in a highly competitive market (25 pts)

ASSIGNMENT

· Assignment 2: External and Internal Environments (125 pts)

·

7

International Strategy

LEARN

· Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 8: International Strategy

· Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 9: Cooperative Strategy

· Watch video 1: Week 7 Lecture 1

· Watch video 2: Week 7 Lecture 2

PRACTICE

· Week 7 eActivity: Businesses Working Together

DISCUSS

· International Opportunities (25 pts)

CAREER

· Job Search Career Advice

8

Managing a Company

LEARN

· Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 10: Corporate Governance

· Watch video: Week 8 Lecture

PRACTICE

· Week 8 eActivity: Corporate Governance outside of the U.S.

DISCUSS

· Finding the Best Buy (25 pts)

ASSIGNMENT

· Assignment 3: Business-Level and Corporate-Level Strategies (175 pts)

9

Leading Organizations Strategically

LEARN

· Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 11: Organizational Structures and Controls

· Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 12: Strategic Leadership

· Watch video: Week 9 Lecture 1

· Watch video: Week 9 Lecture 2

DISCUSS

· Strategic Leadership (25 pts)

EXAM

· Peregrine Assessment (100 pts)

CAREER

· Interview Preparation

10

Running Your Own Business

LEARN

· Read Strategic Management: Concepts and Cases: Competitiveness and Globalization, Chapter 13: Strategic Entrepreneurship

· Watch video: Week 10 Lecture

PRACTICE

· Week 10 eActivity: Lack of Innovation

DISCUSS

· Innovation Applied (25pts)

ASSIGNMENT

· Assignment 4: Capstone (200 pts)

EXAM

· Peregrine Assessment (100 pts) [omit if completed in Week 9]

11

Wrap Up

DISCUSS

· Reflection: What have you learned, and how will you use it? (25 points)

CAREER

· Join the Strayer Alumni Network

GRADING SCALE – UNDERGRADUATE

Assignment

Total Points

% of

Grade

Academic Integrity Quiz for Students

10

1%

Assignment 1: Strategic Management and Strategic Competitiveness

115

11.5%

Assignment 2: External and Internal Environments

125

12.5%

Assignment 3: Business-Level and Corporate-Level Strategies

150

15%

Assignment 4: Capstone

200

20%

Participation

(1 Introduction and 10 weekly discussions worth 25 points apiece)

300

30%

Peregrine Assessment: Taken in Week 9 or Week 10

100

10%

Total

1,000

100%

Points

Percentage

Grade

1,791 – 1,900

90% – 100%

A

1,592 – 1,790

80% – 89%

B

1,393 – 1,591

70% – 79%

C

1,194 – 1,392

60% – 69%

D

Below 1,194

Below 60%

F

Attendance Policy:

Please ensure that you submit your weekly discussions to maintain academic standing.

©2018 Strayer University. All Rights Reserved. This document contains Strayer University Confidential and Proprietary information and may not be copied, further distributed, or otherwise disclosed in whole or in part, without the expressed written permission of Strayer University.

BUS 499 STUDENT GUIDE 1186 (6-27-2018) Page 3 of 7