Signature Assignment: Strategic Plan: Implementation Plan, Strategic Controls, and Contingency Plan Analysis
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BUS475r7_wk2_gg_Strategic_Plan_Part_I_Proposal_of_a_New_Division.doc|
Strategic Plan Part I: Proposal of a New Division Grading Guide BUS/475 Version 7 |
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Strategic Plan Part I: Proposal of a New Division Grading Guide
BUS/475 Version 7
Integrated Business Topics
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Individual Assignment: Strategic Plan Part I: Proposal of a New Division
Purpose of Assignment
Students will have the opportunity to research a company and industry to conceptualize forming a new division of an existing company based on a new product or service. The assigned text and Strategic Planning Outline serve as a guide to complete sections of the capstone project each week. This will allow the student to lay the basic foundation for an effective strategic plan. A final plan will be presented in Week 5.
Resources Required
Strategic Planning Outline and Week 2 textbook readings
Grading Guide
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Content |
Met |
Partially Met |
Not Met |
Comments: |
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Used the Strategic Planning Outline as a guide to complete this section of student’s capstone project. |
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Proposed a new product or service for the new company division. The division should be customer-focused with an innovative mission statement. Ensured differentiation of their product or service. |
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Described how the division addresses customer needs and achieves competitive advantage. |
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Created a vision and a business model for this new division that clearly demonstrates student’s decision on what they want their business to become in the future. |
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Explained how the vision, mission, and value of the new division aligns with the company's mission and vision. |
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Summarized how the vision, mission, and values guides the division's strategic direction. |
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Defined guiding principles and values for student’s division in the context of culture, social responsibility, and ethics. |
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Cited a minimum of two peer-reviewed references. |
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The proposal is a minimum of 1,400 words in length. |
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Total Available |
Total Earned |
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6 |
#/6 |
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Writing Guidelines |
Met |
Partially Met |
Not Met |
Comments: |
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Organization |
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The tone is appropriate to the content and assignment. |
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The introduction provides a sufficient background on the topic and previews major points. |
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Paragraph transitions are present, logical, and maintain the flow throughout the paper. |
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The conclusion is logical, flows from the body of the paper, and reviews the major points. |
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Mechanics |
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The paper—including tables and graphs, headings, title page, and reference page—is consistent with APA formatting guidelines and meets course-level requirements. |
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Intellectual property is recognized with in-text citations and a reference page. |
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Sentences are complete, clear, and concise. |
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Rules of grammar and usage are followed including spelling and punctuation. |
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Total Available |
Total Earned |
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2 |
#/2 |
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Assignment Total |
# |
8 |
#/8 |
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Additional comments:
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