Unit 1 Assignment: Vision, Values and Mission
Due Date: 11:59 pm (EST), Sunday of Unit 1 Points: 100 Overview: Strategic thinking employs the principles of vision, values, and mission. For this
assignment, you will be writing a paper to explore the details of each of these principles
and how each impacts a person’s leadership style.
Instructions:
• Describe the key characteristics of vision, values, and mission statements.
• Explain how they relate to each other in terms of strategic thinking.
• Explore how each could impact a person’s leadership style.
• How are these principles reflected in your personal leadership style?
Requirements:
• Develop a clear introduction, body and conclusion. Use paragraph format and
transitions.
• Focus on quality of writing and content. Your paper should be three paragraphs
minimum. Generally, a strong paper will be a minimum of two pages.
• Use APA format with a title page, in-text citations and references. No abstract
required.
• Research and cite at least 2 credible sources in APA format.
Be sure to read the criteria by which your work will be evaluated before you write and again after you write.
BUS411– Business Policy Seminar
Unit 1 Assignment: Vision, Values and Mission
Assignment Grading Rubric
CRITERIA Deficient Proficient Exemplary
0-7 points 8-12 points 13-15 points
Introduction and Thesis Statement
Unclear or incomplete.
Introduction with a partially developed thesis.
Clear, well- developed, introduction and thesis.
0-20 points 21-26 points 27-30 points
Supporting Evidence/Analysis
Lacks specific, credible, and relevant support. Development of position / argument is inadequate or missing.
Adequately supported with a limited spectrum of specific, credible, and relevant evidence. Development of position/argument is thoughtful and persuasive but lacks some detail.
Well-supported with a broad spectrum of specific, credible, and relevant evidence. Position / argument is well- developed, very thoughtful, and persuasive.
0-6 points 7-8 points 9-10 points
Clarity and Organization
Lacks organization, logic and clarity. Transitions seldom or never used to connect ideas.
Generally organized, logical and clearly articulated. Transitions often smoothly connect ideas.
Paragraph formation is clear. Fully organized, logical and clearly articulated. Transitions smoothly connect ideas.
0-14 points 15-17 points 18-20 points
Professional Communication
Does not demonstrate proficiency in spelling, grammar, punctuation, capitalization, and sentence structure.
Some spelling, grammar, punctuation, capitalization, and/or sentence structure errors.
Polished and demonstrates a high level of proficiency in spelling, grammar, punctuation, capitalization, and sentence structure.
0-7 points 8-12 points 13-15 points
Conclusion No conclusion included.
Some attempt at a conclusion, but it is not well written.
Well written and fully developed conclusion.
0-6 points 7-8 points 9-10 points
APA Paper has no APA formatting, or paper has an APA cover, but no references or in text citations. Less than the required number of credible references provided.
Paper lacks one element of APA (cover, references or in text citations), but has at least one credible reference.
Paper has all elements of APA formatting (cover, references and in text citations) with the required number of credible references.