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Corporate Sustainability

Review the articles "Does Being Green Result in Improved Financial Performance?" and "Focus on Corporate Sustainability" from this unit's studies. These two articles present contrasting views on the value added when an organization invests in environmental sustainability, which is one important aspect of overall corporate sustainability. Environmental sustainability has become a topic on corporate agendas only within recent history. Today, some consumers choose their providers based on a company's carbon footprint.

For your initial post in this discussion, decide which view you wish to adopt on corporate concerns about environmental sustainability:

1. Being green is profitable, and positively impacts corporate and environmental sustainability. Identify several examples.

2. Being green has a negative impact on profit, and is a trend that cannot that corporations and businesses cannot financially sustain. Identify several examples.