Need Sunday @ 7:30pm EST Event Budget
Budget Assignment: Price Listing
Expenses
Category Item Cost Notes
Tax & Service Charge
7% / 23%
Marketing Social Media ads $0.50 each 200 quantity minimum
Industry specific publication website banner ads
$2.00 each 200 quantity minimum
Advertisement in print publication $200 per ad
Newspaper ads $150 per ad
Posters $.65 per piece
Flyers $.15 per invite
Invites $1.00 per piece
Save the date $.85 per piece
Press Kits $3.65 per packet (includes postage)
These would be sent to media or group #2. Individuals or social media outlets would not receive press releases.
Thank you notes $.85 per piece
Misc. Printing Banners $175 each To be hung at the event.
Postage Invites - Group #2 Save the dates - Group #2 Tickets Thank you notes - Group #2
$.55 per piece
*not taxable
Entertainment Tier 1 Tier 2 Tier 3
$500 each (best quality) $250 each (good quality) $100 each (decent quality)
*not taxable
Potential ideas: - Band - DJ - Emcee - Dress up characters
Insurance $250
Venue Tier 1 $2,000 - Space for 325 people - VIP area - Full security - Sound - Stage - Technician - Wifi included with full
bandwidth - On-site concessions for
individual purchase
Tier 2 $1,000 - Space for 300 people - An area that could be
blocked off for VIPs - 1 door security guard - Basic sound - Technician - Wifi included with full
bandwidth - On-site concessions for
individual purchase
Tier 3 $500 - Space for 300 people - 2 security guards - Basic sound - Stage - Wifi is not included.
Additional cost of $200.
Merchandise Game $6.00 each This MUST be included as an expense based on the game being part of the ticket price.
Hats $5.00 each 10-20% of the total number of paying participants is the appropriate estimate for total merchandise sales.
Use research to support merchandise decisions.
In-Game Assets refer to items that can be purchased to use while playing the game. Items could vary, but the cost would be consistent.
In-Game Downloadable Assets $1.00 each
Posters $2.00 each
Limited edition artwork $5.00 each
Electronic Ticketing
Ticket processing fees $1.00 per ticket 275 tickets to be sold
Category Item Cost Notes
Income/Revenue Streams:
Audio Visual Tier 1 $1,000 - New gaming consoles - Top sound equipment - Microphones - Technician
Tier 2 $500 - Mid level gaming consoles
- Mid level sound - Microphones - Technician
Tier 3 $300 - Older model gaming consoles
- Basic sound enhancements
- Microphones - Technician
Food Tier 1 Tier 2 Tier 3
$20.00 per person $15.00 per person $9.00 per person
Decision on F&B can be based on VIPs only. The quantity should show at 25, 275 or 300 only.
Beverages Tier 1 Tier 2 Tier 3 (one beverage per person)
$20.00 per person $12.00 per person $6.00 per person
Decisions on F&B can be based on VIPs only. The quantity should show at 25, 275 or 300 only.
Promotional Items Lighters $2.00 each These are free giveaways to event participants.
Keychains $1.50 each
Download cards (Download to exclusive content to play within the game.)
$.12 each
Miscellaneous Contingency percentage 5-10% calculated on the total expenses
Category Item Cost Notes
Category Item Cost Notes
Participants Tickets Based on your break- even calculations
The break-even is not meant to be the ticket price, it is meant to assist in deciding on a ticket price. Use research to support the final ticket price.
Merchandise: Based on the items that
DVD: $20.00 each 10-20% of the total number of paying participants is a appropriate estimate for
on the items that you choose to sell at the event and are included with the expenses.
T-shirt: $15.00 each participants is a appropriate estimate for total merchandise sales.
Posters: $10.00 each
Artwork: $18.00 each
Sponsorship Monetary $150 $250 $500
If you choose to move forward with sponsorship, you may use one or more of the levels. Include names of the companies that you would consider approaching.
Reserves Between 50-80% Consider expenses that would be incurred prior to ticket sales or sponsorship revenue being received. Expenses to consider: - marketing - printing - deposits to vendors and venue
Category Item Cost Notes