2.5k-word paper
11/11/2019
1
Hull University Business School
Connected Thinking!
Business Strategies 2019
Dr. Giles A. Hindle
600552
Making a Strategic Plan – Week 8 Session A
Dr. Giles A. Hindle E: [email protected] T: +44 1482 463 457
11/11/2019
2
Some reflections on Woodlands recommendations
» All businesses have issues. These can be internal or external. They may be people, processes, profits, etc. Anything.
» Woodlands has lots of issues, which you will have identified. Your analysis (steps 1-4) will help you see these more clearly.
» So, your analysis enables you to think about what Harry might do next. It will help you create ideas for strategy.
» Try to look for a range of ideas for strategy. From improving the current business model to thinking about more radical ideas.
– For example: improving coordination between units
– For example: selling boards which are environmentally friendly
» The maximum word count is 2500 words.
2 Types of Consulting
1. Expert Approach (traditional)
o experts provide solutions to the problem using their expertise
o e.g. accountant, solicitor, advertising executive, OR analyst
2. Process Approach
o Group of decision makers are facilitated through a process
o participants solve their own problems – they provide the content
o participants are the real experts, but benefit from using a methodology, in-depth knowledge, better buy-in
11/11/2019
3
Making Strategy towards Process End (not always)
Expert Approach
Process Approach
Over time move
Our Frames…
» Determine what we see, our approach to problems, our ideas for solutions
» We need a way of examining the situation and the frames of the participants
» Communication occurs both implicitly and explicitly
» It’s difficult to examine your own frame – people need tools!
11/11/2019
4
Decision Time?
Project teams are often faced
with a range of options
There may be confusion and a desire to take
immediate decisions – resist!
Meaning derives from context
» Managers interpret situations according to the future implications they see for themselves in terms of their values and objectives, and act accordingly. In other words…
» …management actions arise out of the meaning of situations and the meaning will vary from manager to manager.
» Multiple meanings can be attached to strategic issues!
11/11/2019
5
Identify relevant stakeholders and create multidisciplinary group of
actors for system delivery; appreciate roles, responsibilities &
practices of HCPs
Appreciate Best Practice and design the process for
developing Medical Standards
Develop Medical Standards (MSs)
Give advice on FtD through HCPs in
consultations
Establish MSs and their application in (a) educational systems
and (b) on-going training programmes of
HCPs
Promote MSs to HCPs and the public:
Use marketing tools Raise public awareness
Target problematic HCPs, patients and medical conditions
Make MSs available to HCPs and the public:
Design various forms of presentation;
use media + IT systems
Appreciate evidence on Fitness
to Drive and medical conditions
Operate flexible administrative
system for processing licences
Activity Model
Design flexible license system
Logic of Making Strategy
Problem X
Problem Y
Mapping
Analysis
Discussion: Improvements
& Actions Plans
involves expressed in
leads tochanges
The Group
points of view
Complex Situation
Typical Format for a strategy project
Workshop 1 Express situation
using mapping tool [list of issues]
Workshop 2 Use models to think
and collect ideas on the future
Workshop 3 Agree ideas for
action to improve the situation
Reflection
&
Documentation
ongoing thinking,
learning & writing
11/11/2019
6
The role of language in strategy
» Managers use concepts (i.e. ‘statements’) to make sense of strategic issues.
» The way concepts are arranged form managers’ theories of means/ends about organizational life
» Eliciting managers’ theories models can help to manage emergent strategy.
» Causal maps are one way to access these theories.
Strategic Issues
Negotiating strategic issues
» Agreeing strategy is a psychological and social negotiation (changing minds and relationships).
» Good analysis must inform this negotiation where possible.
– However, managing the negotiation to achieve cognitive and emotional commitment drives making strategy.
» A well-designed social process is what can determine commitment.
» Negotiation that can lead to consensus, rather than compromise, requires a number of important features:
– Start from 'where each participant is at' - their immediate and personal/role concerns
– Seek to develop new options rather than fight over 'old' options
– Attend to procedural justice
– Use a transitional object - a picture/ model /map that is equivocal (fuzzy but meaningful) and changing, and that encourages shifting of positions
11/11/2019
7
What is causal mapping?
» A causal map is a word-and-arrow diagram
– Ideas and Actions are linked to each other through arrows – i.e. how one idea or action leads to another
– You can articulate many ideas and their interconnections
– Individual – “cognitive mapping” [based on personal cognition]
– Group – “oval mapping” [because we use oval-shape cards]
» You can use it to:
– link strategic thinking and action,
– make sense of complex problems, and
– communicating with yourself and others how we see situations and what might be done about them
Causal Maps summary
Replicates the system of concepts through which we make sense of problems The constructs embody comparisons and
contrasts
The meaning of a concept comes from the relationships it has with other concepts
This leads to the following propositions: People construe situations differently
Successful problem-solving in groups requires us to see how others interpret the situation
a group must develop some consensus about present and future events in order to achieve coherent and coordinated action
11/11/2019
8
Causal Maps: Shape
GOALS
ISSUES
…create possible…
…which exist within the context of possible…
OPTIONS
…supported by…
ASSERTIONS/FACTS
First steps in linking to understand causality
11/11/2019
9
Example – Giles goes cycling
Giles goes cycling
Enjoy being
outside
Feel good about self
Enjoy mechanics
of exercise
Negotiate time from family Get cycling equipment
Get nerdy pleasures
Build fitness
Think about things
Get endorphin
high
Lose time for
other things
Good strategies
Structure of Action-Oriented Map
What do you want to do?
Why do you want to do it?
How would you do that?
Your STRATEGY
ACTIONS to achieve strategy
GOALS and consequences
“Ladder up”
“Ladder down”
11/11/2019
10
Oval Mapping
» We use Oval Mapping when expressing the situation with a group of people – facilitation
» Room, participants, equipment?
» Method:
– Develop a focus question (issues or ideas)
– Collect ideas from participants on Oval Post-its
– Cluster similar ideas & collect more ideas
– Organise clusters into a “teardrop” format
– Identify links between clusters & key issues (with *)
– Prioritise clusters using sticky dots (red & green)
A example from a project
11/11/2019
11
Or use Decision Explorer software…
Visit:
www.banxia.com
For FREE copy of
Decision Explorer
The onus for
contacting the DVLA
is with the patient
patient's cognitive
state
A person must have
good perceptual and
cognitive skills
Information from the
DVLA does not filter
down to OTs
Whether the patient
chooses to ignore
advice
clear guidelines
needed, knowledge to
be regularly updated
Not be visually
impaired
Specific medical
condition and how
that impacts each
patient
Some patients lack
insight into FtD
patients not telling
the DVLA when they
are diagnoed with a
relevant condition
How do you enforce
Pt responsibility to
inform DVLA
objective
measurements of
impairment needed
The information
provided to the
patient
?No consistency
amongst
professionals as to
advice given
General fitness of a
patient ie mobility,
function, cognition
Medical fitness of
the patient in terms
of physical and
cognitive
OTs would need
standardized
assessments to use knowledge of medical
standards
Set guidelines from
the DVLA relating to
specific conditions
Not have balance
problems, poor grip
strength, problems
with motor movements
in upper arms
availability of the
medical standards to
professionals
system to ensure
information is given
and re-inforced
Variability of
severity of
condition may make
standards difficult
to interpret
assessing patients
as cognitivly fit to
drive
Not have poor leg
control, unless car
has been adaptedFull recovery after
an operation
needs to be liaision
between health
professionals re:
decision of ftd A person must good
attention span and
be alert to sudden
changes
How would the
emotional
psych/social
repercussions be
addressed assessing patients
physically fit to
drive
Lack of clarity over
legal aspects of
advising on FtD
How can the
standards be
reinforced
it must be clear who
is responsible, but
it should also be a
team effort,
re-inforcement and
confirmation is
needed
Consideration
regarding
concentration levels
and length of
journey
A person needs to be
able to transfer
independently in to
a car
Who has the final
decision i
Consultant / dvla
... e Consultant /
dvla
How information from
the DVLA can be
enforced to patients
Kilverstone driving
assessment costs £80
many patients say
they can't afford
this
Lack of clarity over
whose responsibility
to advise
Specialized training
would need to be
given and regularly
updated
alternative
transaport to be
explored
Responsibility -
legal aspects of
informing DVLA
Particular areas
have well defined
standards
Not be able to drive
with any limbs in
plaster
driving is a very
emotive topic and
many view as a life
line
How are
deteriorating
conditions monitored
cognitive impairment
creates most
problems - patients
may lack insight
DVLA informing
specific professions
re standards
Need better guidance
on partial loss of
senses with regard
to fitness to drive
Emotional /
distressing decision
for patient if not
ftd
Use of prostheses
when driving
The difference in
duration of recovery
times makes it
logistically
difficult
creates difficulties
for pt's in rural
area if unable to
drive
Patients with
diagnosis of
Dementia,
parkinsons,
alziemers, epilepsy,
heart
many doctors feel
its not their
rosponsiblity
Consideration
regarding what
medications a
patient is on and
how this affects
their function
mobility centre
assessment should be
free
it should be a
multidisiplinary
team discussion
whether dvla can
inforce depends on
persons honesty
Lack of
communication
between the dvla and
health professionals
involved with Pt
Patients with
diagnosis of
dementia,
parkinsons,
alziemers, epilepsy,
heart conditions
should be reviewed
regulary
who is legally
responsible
patients are unclear
of when they should
tell the DVLA or
their insurance
11/11/2019
12
Awareness of internet site for information low
health professionals make their own
judgements
Awareness of all areas where rules
apply low: neuro/cardovascular: GOOD; psychiatry:
BAD
Negotiation in the consultation: impact of taking a license
away
Issues of compliance by patients/drivers with advice given
How to increase patients' awareness
of their responsibilities
lack of HCP & public awareness
patients need their cars in rural areas
Patients unwilling to take personal
responsibility
Lack of clarity as to responsibility:
patient is responsible to
inform, but doctor may inform if there
is a clear risk
eg old people are careful, if rather
blind
DVLA unwilling to educate patients
directly
Current system is based on self-report
by drivers ... Resistance to changing this
if patient won't tell truth, what can
doctor do?
patients have little incentive to tell
the truth
disseminating changes in guidlelines
Medical profession notoriously slow to implement change
Lack of public awareness on advice/support
available
making guidlines more accessible to
the public
Not many accidents are actually caused by patients with med
conds HCP roles
compliance
patients' responsibility
HCP workload & time constraints
HCP priorities
some conditions easier to have
definite guidelines than others eg
epilepsy, diabetes
1 4 0 5 6
1 3 2 1 2 7 1 2 9 1 0
1 2 8 1 3 2 1 4 3 1 5 7 4 2 3 8 3 7 3 6 4 0 5 1 5 5 5 3
1 3 3 1 2 9
1 2 9
1 3 8
3 2 1 5 1 3 6 5
1 3 2 1 2 9 1 3 7
1 3 9 3 0 1 7 5 6
improve process of developing guidelines
Make guideline creation more
transparent
provide more information for the
public
Use NHS email to contact HCPs
Media campaign for patients and professionals
promote process of developing guidelines
Use public awareness campaigns to alert
drivers to their responsibily to
self-report Have public
awareness campaign on drivers
responsibilities
encourage wider participation in
developing guidelines
work more closely with health
professionals
Use routine mailings (tax disc renewals) to remind drivers of their responsibility
to self-report medical conditions
make website very user friendly
Work with nurses more - currently most DVLA/HCP
correspondence is with doctors
Updates offered in a form easy to integrate with
existing material
Wide publicity of internet site
Make the DVLA guidelines more
accessable and more user-friendly
Show that they're using evidence-based
medicine in producing guidelines
involve other professionals in process eg the
police
use insurance companies to scare
patients provide evidence to support guidelines
All new licenses sent out with a
letter about medical conditions
involve public in guideline
development
Media campaign to emphasise patients'
families' responsibilities
make FTD part of police and LA
iniciatives regarding accident
reduction
use existing channels of
communication
Info re ... FTD to all practice nurses
use DVLA database to target patients
More flexible guidelines,
especially for professional drivers
Leaflets in GP surgeries
Wider publication of FTD rules e libraries ... g
libraries
Automatic computer prompts for HCPs
involvement
guideline development
dissemination to HCP & public
1 0 2
1 2 9
1 3 0
1 2 9
1 4 0 1 3 2
1 2 9 1 9 1 3 2
1 1 0 1 3 0
11/11/2019
13
Further Reading
On Cognitive Mapping:
» Eden, C. (2004). Analysing Cognitive Maps to Help Structure Issues or Problems. European Journal of Operational Research, 159(3)
» Eden, C. (1988). Cognitive Mapping: a review. European Journal of Operational Research, 36(1)