Business BSAM and SWOT analysis

1) Download this template from the “Case Materials” Sidebar on BB.

2) Replace items with Brackets with the item the bracket refers to – for example, double click on the header and replace [Student Name] with your name.

3) Complete the SWOT & BSAM using bullet points – provide complete information in a concise manner. The more effort you put in upfront, the stronger team member you’ll be when you come together as a team.

4) After you’ve completed both documents delete this set of Directions.]

SWOT Analysis: [Case Name]

Strengths

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Weaknesses

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Opportunities

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Threats

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BSAM OUTLINE: [Case Name]

When and Where are we in Time? (Firm location, during what time frame does the case take place):

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Who are the Stakeholders? (Group them into categories and list them all on the same line by category):

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What Industry does firm compete in? What is the Target Market and Market Segments of the firm?:

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Who is the Competition? (Group them into categories and list them all on the same line by category):

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Assessment (Key Symptoms and causes):

Analysis (The ONE Primary Problem that encompasses most or all of the key symptoms):

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Explain Best Alternatives and How They Will Help “Solve” the Singular Primary Problem Above:

Alternative #1:

Alternative #2:

Alternative #3:

Implementation Action Plan: Describe the research you must do to answer the following questions about EACH alternative:

· How could it be implemented?

· How much will it cost short & long-term? (Make educated assumptions about cost!)

· How quickly can it be completed?

· How risky is it? How easy is it to do?

· How well does it solve primary problem (estimate a percentage)?

· What are the consequences of each alterative? – Think through EVERYTHING!

Alternative #1:

Alternative #2:

Alternative #3:

2 Updated 07/2019