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Assignment

Business: Sporting Goods store

· Develop a mission statement that aligns with your vision statement for your virtual business.

· Develop a set of values and create a statement describing the ethical approach to support your values for your virtual business.

Journal 4

Topic: Interests Assessment

This week, you will complete the Interests Assessment on the  O*NET website and write a 250-word reflection essay explaining the potential benefits of the results in relation to your current and future employment status. Be sure to execute the Interests Assessment in its entirety until you are given results. Based on the results, explain anything new you might have learned about yourself.

Enter your journal submission in the textbox area of the journal Dropbox. Upon completion of this journal textbox posting, you will earn 5 points in the Gradebook.

Reference

State of Minnesota. (2020).  CareerOneStop. U.S. Department of Labor, Employment and training Administration. https://www.careeronestop.org/toolkit/careers/interest-assessment.aspx

DB 5

Marketing Strategy

Because you are general business experts, your marketing strategy should be robust and detailed. It is up to your virtual team to determine how to design and develop the marketing strategy for your virtual business.

These are important factors to consider as you conduct your research:

· A group of angel investors owns 40% of the virtual business.

· Each virtual team member was selected to start and operate this virtual business.

· The angel investors hold three out of five permanent seats on the board of directors of your virtual business.

· The angel investors will provide $100,000 to fund the virtual business.

· It is the job of the virtual team to convince the angel investors that you deserve funding for your new virtual business venture.

In this  graded  discussion, your virtual team will contemplate the marketing strategies of your virtual business. To continue developing the strategic business plan, each virtual team member should contribute to this discussion by addressing the following discussion topics:

· What are the components of a marketing strategy in a strategic business plan?

· Discuss the components of the marketing mix and explain its importance in the strategic business planning process.

· Discuss the types of products your business will sell.

· Discuss product branding.

· Explain the differences between each of the components of the promotion mix.

· Explain how a pricing strategy is realized.

JOURNAL

Assessing Your Skills

This week, you will complete the skills assessment on the  O*NET website. In a 250-word short essay, reflect on the potential benefits of your skills assessment results in relation to your career plans.

Enter your journal submission in the textbox area of the journal Dropbox. Upon completion of this journal textbox posting, you will earn 5 points in the Gradebook.

State of Minnesota. (2020). CareerOneStop:  Skills matcher. U.S. Department of Labor, Employment and Training Administration. https://www.careeronestop.org/toolkit/Skills/skills-matcher.aspx