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Delivering Bad News Messages_Sp19

Rubric is used to assess the ability of BCOM students to communicate 'Bad News' messages. Students who complete this assignment will be able to analyze a situation, evaluate

outline options, and write/generate a document that delivers the information in the most effective way.

Levels of Achievement

Criteria Excellent - 4 Good - 3 Needs Attention - 2 Below Standard -1

Context of and Purpose

for Writing Includes

considerations of

audience, purpose, and

the circumstances

surrounding the

writing task(s); follows

instructions

9 to 10 points Demonstrates a thorough

understanding of context, audience, and

purpose that is responsive to the

assigned task(s) and focuses all

elements of the work. Block letter

format used with no errors.

6 to 8 points Demonstrates adequate consideration

of context, audience, and purpose

and a clear focus on the assigned

task(s) (e.g., the task aligns with

audience, purpose, and context). One

feature/spacing error in block letter

formatting

3 to 5 points Demonstrates awareness of context,

audience, purpose, and to the

assigned tasks(s) (e.g., begins to

show awareness of audience's

perceptions and assumptions). Two

features/spacing errors in block

letter formatting

0 to 2 points Demonstrates minimal attention to

context, audience, purpose, and to

the assigned tasks(s) (e.g.,

expectation of instructor or self as

audience). More than two

features/spacing errors in block

letter formatting

Outline Development:

Deductive or Inductive

14 to 15 points Uses excellent/appropriate structure

throughout to ensure all relevant

information is in document based on

anticipated audience reaction.

11 to 13 points Uses adequate structure throughout

to ensure all relevant information is

in document based on anticipated

audience reaction.

6 to 9 points Uses less than adequate

structure/outline throughout to

ensure all relevant information is in

document based on anticipated

audience reaction. One of the outline

elements is not correct.

0 to 5 points Uses minimal structure throughout

to ensure all relevant information is

in document based on anticipated

audience reaction. The correct

outline is not used throughout.

Content Development

10 to 11 points Uses appropriate, relevant, and

compelling content to illustrate mastery

of the subject, conveying the writer's

understanding, and shaping the whole

work.

7 to 9 points Uses appropriate, relevant, and

compelling content to explore ideas

within the context of the discipline

and shape the whole work.

4 to 6 points Uses appropriate and relevant

content to develop and explore ideas

through most of the work.

0 to 3 points Uses appropriate and relevant

content to develop simple ideas in

some parts of the work.

Grammar and

Mechanics

8 to 8 points Uses appropriate grammar and

mechanics including punctuation,

syntax, and word usage and is virtually

error-free.

6 to 7 points Uses adequate grammar and

mechanics including punctuation,

syntax, and word usage, but has one

(1) grammar error (not including

spelling)

3 to 4 points Uses less than adequate grammar

and mechanics including

punctuation, syntax, and word

usage. Has two grammar errors

0 to 2 points Uses minimal grammar and

mechanics including punctuation,

syntax, and word usage. Has a

spelling error or more than two

grammar errors

Transitions/Flow

6 to 6 points Uses graceful language that skillfully

communicates meaning to readers with

clarity and fluency, and appropriate

connectives/transitions throughout.

4 to 5 points Uses language that mostly

communicates meaning to readers

with clarity and fluency, and

appropriate connectives/transitions

throughout.

3 to 3 points Uses language that generally

communicates meaning to readers

with clarity and fluency, and

appropriate connectives/transitions

throughout.

0 to 2 points Uses language that rarely

communicates meaning to readers

with clarity and fluency, and

appropriate connectives/transitions

throughout.