Wk8 DQ - Managerial Eonomics
The Organization of the Firm
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Chapter 6
Learning Objective
Discuss the economic trade-offs associated with obtaining inputs through spot exchange, contract, or vertical integration.
Identify four types of specialized investments, and explain how each can lead to costly bargaining, underinvestment, and/or a “hold-up problem.”
Explain the optimal manner of procuring different types of inputs.
Describe the principle-agent problem as it relates to owners and managers.
Discuss three forces that owners can use to discipline managers.
Describe the principal-agent problem as it relates to managers and workers.
Discuss four tools the manager can use to mitigate incentive problems in the workplace.
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2
Management’s Role
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6-3
Output
0
Costs
($)
Minimum
cost function
10
$80
$100
A
B
Introduction
Producing at Minimum Cost
3
Methods of Procuring Inputs
Spot exchange
An informal relationship between a buyer and seller in which neither party is obligated to adhere to specific terms for exchange.
Contract
A formal relationship between a buyer and seller that obligates the buyer and seller to exchange at terms specified in a legal document.
Produce inputs internally (vertical integration)
A situation where a firm produces the inputs required to make its final product.
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6-4
Methods of Procuring Inputs
4
Methods of Procuring Inputs In Action
Determine whether the following transactions involve spot exchange, a contract, or vertical integration:
Clone 1 PC is legally obligated to purchase 300 computer chips each year for the next 3 years from AML. The price paid in the first year is $200 per chip, and the price rises during the second and third years by the same percentage by which the wholesale price index rises during those years.
Clone 2 PC purchased 300 computer chips from a firm that ran an advertisement in the back of a computer magazine.
Clone 3 PC manufactures its own motherboards and computer chips for its personal computers.
Answers:
Clone 1 PC is using a contract.
Clone 2 PC used the spot exchange.
Clone 3 PC uses vertical integration.
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6-5
Methods of Procuring Inputs
5
Transaction Costs
Cost associated with acquiring an input that is in excess of the amount paid to the input supplier.
Types of “obvious” transaction costs
Cost of searching for a supplier.
Cost of negotiating a price.
Investments and expenditures required to facilitate exchange.
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6-6
Transaction Costs
6
Types of “Hidden” Transaction Costs
Specialized investment
Expenditure that must be made to allow two parties to exchange but has little or no value in any alternative use.
Relationship-specific exchange
A type of exchange that occurs when the parties to a transaction have made specialized investments.
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6-7
Transaction Costs
7
Types of Specialized Investments
Types of specialized investments
Site specificity
Physical-asset specificity
Dedicated assets
Human capital
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6-8
Transaction Costs
8
Implications of Specialized Investments
Implications of specialized investments
Costly bargaining
Underinvestment
Opportunism and the “hold-up problem”
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6-9
Transaction Costs
9
Optimal Input Procurement
How should a manager acquire inputs to minimize costs?
Depends on the extent of the relationship-specific exchange.
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6-10
Optimal Input Procurement
10
Spot Exchange
Characteristics of the spot exchange:
No relationship-specific investment.
Absence of transaction costs, and many buyers and sellers, imply that the market price is determined by the intersection of demand and supply.
Opportunism
Underinvestment in specialized investments
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6-11
Optimal Input Procurement
11
Contracts
Characteristics of contracts:
Use when inputs require a substantial specialized investment.
Typically requires substantial up-front expenditures.
Specifies prices of inputs prior to making specialized investments.
Reduces likelihood of opportunism.
Reduces likelihood to skimp on specialized investment.
Requires decision on optimal contract length.
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6-12
Optimal Input Procurement
12
Optimal Contract Length
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6-13
Contract Length
(in years)
0
MB, MC
($)
MC
MB
Optimal Input Procurement
13
Specialized Investments and Contract Length
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6-14
Contract Length
0
MB, MC
($)
MC
MB0
MB1
Longer contract
Greater need for
specialized investment
Optimal Input Procurement
14
Contracting Environment and Contract Length
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6-15
Contract Length
0
MB, MC
($)
MC0
MB
Shorter contract
More complex
contracting
environment
MC1
MC2
Longer contract
Less complex
contracting
environment
Optimal Input Procurement
15
Vertical Integration
Produce inputs internally
Use when inputs require
a substantial specialized investment.
generate significant transaction cost.
complex contracting or uncertain economic environments.
Advantages:
“Skips the middleman”
Reduces opportunism
Mitigates transaction costs
Disadvantages:
Managers must create an internal regulatory mechanism
Bear the cost of setting up production facilities
No longer specialized in producing its output
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6-16
Optimal Input Procurement
16
Optimal Procurement of Inputs
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6-17
Optimal Input Procurement
17
Managerial Compensation and the Principal-Agent Problem
The primary obstacle is the separation of ownership and control.
Principal-agent (P-A) problem: if the owner is not present to monitor the manager, how can she get the manager to do what is in her best interest?
Owners have to incent managers since they are not present to monitor.
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6-18
Managerial Compensation and the Principal Agent Problem
18
Managers’ Compensation Mechanisms
Manager’s economic trade-off
Leisure.
Labor
Fixed salary
Receives wage independent of labor hours and effort.
No strong incentive to monitor other employees labor hours and effort.
Adversely impacts firm performance.
Incentive contract
Tie manager wage to firm performance (like profits).
Manager makes labor-leisure choice and is accordingly compensated.
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6-19
Managerial Compensation and the Principal Agent Problem
19
Incentive Contracts
A way to align owners’ interests with that of the actions of its manager.
Examples include:
Stock option
Other bonuses directly related to profits.
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6-20
Forces that Discipline Managers
20
External Incentives
Outside forces can provide manages with the incentive to maximize profits, and include:
Reputation
Takeover threat
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6-21
Forces that Discipline Managers
21
The Manager-Worker Principal-Agent Problem
The owner-manager, principal-agent problem is not unique.
A similar problem exists between the firm’s managers and the employees he or she supervises.
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6-22
The Manager-Worker Principal-Agent Problem
22
Solutions to the Manager-Worker Principal-Agent Problem
Manager-worker principal-agent problem solutions:
Profit sharing
Revenue sharing
Piece rates
Time clocks and spot checks
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6-23
The Manager-Worker Principal-Agent Problem
23
Conclusion
The optimal method for acquiring inputs depends on the nature of the transaction costs and specialized nature of the inputs being produced.
To overcome the owner-manager and manager-worker principal-agent problems, principals must align the agents’ interests with the principals’ interests.
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