Business Administration Homework

Question #1

Conagra Brands is a food processing company based in US that combines 48 food brands. Conagra makes and sells food under various brands, and the fields they are focusing are supermarkets, restaurants, and food service industry.

Internal performance

Conagra Brands have a long-term strategic plan. This company has been pursuing strategic acquisitions to strengthen its business and portfolio. “Conagra has acquired a number of brands such as Alexia, Lamb Weston, Marie Callender’s and Claim Jumper in the past.” (ConAgra Foods, Inc. - Financial and Strategic Analysis Review) “Acquisition of complementary businesses and strategically fit brands has thereby strengthened ConAgra's food business and brand portfolio.” (ConAgra Foods, Inc. - Financial and Strategic Analysis Review)

They have vision statements which are “Conagra Brands has the most energized, highest-impact culture in food. We persistently challenge and disrupt marketplace/business conventions and we are respected for our great brands, great food, great margins and consistent results.” (About Conagra Brands) Conagra has strong financials and top position in the food industry field. “This transaction creates one of the largest packaged food companies in North America, with sales of approximately $18 billion annually and more than 36,000 employees. It will also position ConAgra Foods as the largest private label packaged food business in North America, with combined private label sales of approximately $4.5 billion.” (Benzinga.com) This presented Conagara has strong financial power to support their acquisitions. According to the Conagra’s 2016 Citzenship Report, their stakeholders are Advocacy Groups, Consumers, Customers, Employees, Government, Investors, and Suppliers. “Maintaining an open dialogue is critical to creating mutual understanding and providing a basis for strategic decision-making.” Conagra is connected with them on social and environmental issues.

Reference

"ConAgra Foods, Inc. - Financial and Strategic Analysis Review Swot Analysis." Business Insights: Global. N.p., Dec. 2016. Web. 8 Oct. 2017.

"About Conagra Brands." Company Overview | Conagra Brands. N.p., n.d. Web. 08 Oct. 2017.

"ConAgra Foods to Acquire Ralcorp, the Largest Private Label Food Manufacturer in the U.S., for $90 Per Share in Cash." Benzinga.com 27 Nov. 2012. Business Insights: Global. Web. 8 Oct. 2017.

"Citizenship Reports." Conagra Brands. N.p., n.d. Web. 08 Oct. 2017. <http://www.conagrabrands.com/our-company/corporate-social-responsibility/citizenship-reports>.