Assignment 221

Take Home Exam for Final Assignment 2020-2021/Fall

B123: Managing in the Workplace

Cut-Off Date : 23rd of January 2021 Cut off Time : 2:05 PM

Total Marks : 100 Duration : 48 Hours

Contents:

Warnings and Declaration…………………………………………………………….…………………………………………………………….... 1

Question1 ...……………………….…………………………………………………………………………………………….………………………..…. 2

Question 2 …...……………………………………………………………………………………………………………………….……………….…..…. 2

Question 3 ………….………...………………………………………………………………………………………………………………………………. 2

Question 4 ………….………...………………………………………………………………………………………………………………………………. 2

Plagiarism Warning:

As per AOU rules and regulations, all students are required to submit their own THE-Final work and avoid plagiarism. The AOU has implemented sophisticated techniques for plagiarism detection. You will be penalized for any act of plagiarism as per the AOU's rules and regulations.

Declaration of No Plagiarism by Student (to be signed and submitted by student with THE-Final work):

I hereby declare that this submitted THE-Final work is a result of my own efforts and I have not plagiarized any other person's work.

Question 1: (25 marks) (word count: 500 words)

Apply the two approaches to strategy “ Market based approach” and “Resource based approach” to a two different products or services- one example for each strategy. (15 marks)

Also explain in your own words the difference between “Transactional marketing” and “Relationship Marketing” (10 marks)

Question 2: (25 marks) (word count: 500 words)

Explain using your own words and examples the difference between “Transactional leadership” and “Transformational leadership” (15 marks)

Apply Using SMART framework to set objectives for any product/service you choose. (10 marks).

Question 3: (25 marks) (word count: 300 words)

A- A company is producing a product for selling price of $5000, while incurs the following costs:

Rent: $1500, shipping $1000, raw material $2200, packaging $300, insurance $2000, fixed salaries $1500, manufacturing electricity $1000, advertising 3000

Calculate the break-even in unites. Show your calculations. (15 marks)

B- Choose a company from your local market and identify the fixed and variable costs as examples from the chosen company. (10 marks)

Question 4: (25 marks) (word count: 500 words)

Choose a company and apply and identify the quantitative and qualitative aspects for performance evaluation. (15 marks)

Also identify and apply the 4 Es to the chosen company. (10 marks)

End of Assessment

BUS110 / THE-Final 1 of 8 2019-2020/Second

B123/ THE-Final 1 of 1 2020-2021/Fall