Strategic Plan and Self-Reflection Summary
Heaven
AUO_BUS499_5W_Strategic_Business_Plan_Outline3.docStrategic Business Plan Outline
Part I – Feasibility Study
Cover page
Table of Contents
Executive Summary
Summary of Strategic Direction [Module 1]
Vision
Mission/ Corporate Values
Goals
Stakeholders Interest/ Needs
Analysis of the External Environment [Module 2- Part 1]
Results from Scanning
Results from Monitoring
Competitive Environment
Porter’s Five Forces Model
Value Net Analysis
Dynamics of Competition/ Competitor Analysis
Strategic Challenges/ Issues facing the Industry
Internal Environment Analysis [Module 2 – Part 2]
SWOT Analysis
Value Chain Analysis
Primary Activities
Secondary Activities
Resource Based Analysis
Internal
External
Achieving Sustainable Competitive Advantage
Financial Ratio Analysis/ Five year period
Strategy Analysis [Module 3]
Cost Leadership Strategy
Identify elements that could lead to sustainable advantage
Advantages/ Disadvantages of this strategy
Differentiation Strategy
Identify elements that could lead to sustainable advantage
Advantages/ Disadvantages of this strategy
Focus Strategy
Identify elements that could lead to sustainable advantage
Advantages/ Disadvantages of this strategy
Combination Strategy
Identify elements that could lead to sustainable advantage using several of Cost/ Differentiation/ Focus
Advantages/ Disadvantages of this strategy
Industry/ Firm Life Cycle
Strategic implications of each stage analyzed
Corporate Level Strategy [Module 3
Identify consequences of Diversification
Economies of Scope
Revenue Enhancement
Market Power
Identify unrelated Diversification
Financial Synergy
Parenting
Methods of achieving Diversification
Mergers & Acquisitions
Strategic Alliances/ Joint Ventures
Internal Development
Corporate Ethics in Value Creation
Feasibility Study Summary
Conclusions
Recommendations
Appendix
Part II – Strategic Plan
Cover page
Table of Contents
Executive Summary
Global Economy/ Factors Affecting Global Economy [Module 4]
Motivations/ Risks
Motivations for Expansion
Risks in Expansion
Competitive Advantage in Global Markets
Entry Strategies for Global Expansion
Internet Approach/ Strategy
How the Internet adds value
Internet Business Models
Competitive Strategies
Leverage E-Business Capabilities
Corporate Leadership [Module 5]
Direction Setting
Organizational Design
Organizational Culture
Leadership Traits
Ethical Organization Characteristics
Identify elements
Identify missing elements
Learning Organization Characteristics
Identify elements
Identify missing elements
Strategic Plan Summary
Conclusions
Recommendations
Implementation
Risks
Appendix
