group assigment

Assignment Remit

Programme Title	Business Management Suite
Module Title	LC Organisations, Management and Entrepreneurship
Module Code	07 31705
Assignment Title	Group Assignment
Level	Certificate Level
Weighting	50%
Lecturers	Dr Kelly Smith Dr Chris Collinge
Hand Out Date	09/11/2020
Due Date & Time	11/01/2021	12pm
Feedback Post Date	08/02/2021
Assignment Format	Essay
Assignment Length	1,500 words and a 3 minute video pitch
Submission Format	Online	Team

Assignment:

This assignment requires you to work in groups to prepare a crowdfunding campaign of up to 1500 words AND a 3-minute video pitch for an entrepreneurial opportunity. Your essay should be based on the elements of the Business Model Canvas. Each year, we focus on a particular area of importance. This year we are focusing on: Loneliness in elderly populations In your group, you will need to explore a commercial or social enterprise business idea. The business idea your group will be proposing should therefore offer something that helps reduce loneliness experienced by the elderly. This can be about providing activities for older groups to participate in, training or support for carers, an interactive app or website to support online social interaction, etc. You can either look to address current needs in a socially distanced world, or plan for a return to ‘normal’. Make sure you cover all areas in the Grading Criteria below, which you can use as headings. The criteria below are elements of the Business Model Canvas. Opportunity identification and value proposition Customer relationships, segments and channels Key partners, activities and resources Cost structure and revenue streams You MUST also provide a link to your group’s video that can be viewed by the marker. It’s recommended that you upload your video to YouTube as ‘Unlisted’. This means your video cannot be found through a search but can be viewed by those you give the link to. If your video cannot be viewed, a mark of 0% will be awarded for the relevant grading criteria.

Module Learning Outcomes:

In this assessment, the following learning outcomes will be covered: Demonstrate knowledge and understanding of modern organisations and small businesses, how these are designed, developed and managed Undertake the feasibility planning process towards a small business, including the nature of markets and customer preferences, and construct a feasibility study Demonstrate a critical awareness of the importance of opportunity recognition processes involved in creating and developing business opportunities Explain how to implement and evaluate such a study, both at the opportunity recognition and the study implementation stages

Grading Criteria:

Your work will be graded according to the following criteria:

Item	Criteria	Weighting
1	Opportunity identification and value proposition	20%
2	Customer relationships, segments and channels	20%
3	Key partners, activities and resources	20%
4	Cost structure and revenue streams	20%
5	Video pitch	20%
	Total	100%

Feedback to Students:

Both Summative and Formative feedback is given to encourage students to reflect on their learning that feed forward into following assessment tasks. The preparation for all assessment tasks will be supported by formative feedback within the tutorials/seminars. Written feedback is provided as appropriate. Please be aware to use the browser and not the Canvas App as you may not be able to view all comments.

Plagiarism:

It is your responsibility to ensure that you understand correct referencing practices. You are expected to use appropriate references and keep carefully detailed notes of all your information sources, including any material downloaded from the Internet. It is your responsibility to ensure that you are not vulnerable to any alleged breaches of the assessment regulations. More information is available at https://intranet.birmingh am.ac.uk/as/studentservices/conduct/misconduct/plagiarism/index.aspx.