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Assignment2FirstDraft.docx

Running head: UBER STRATEGIC PERSPECTIVE 2

· Evaluate the mission and vision statements of your organization.

· How is strategic and operational planning executed within the company? In what ways could planning efforts be improved

· Using the lectures and at least one Ch. 3 framework, describe the corporate and/or business level strategy of your organization?

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Strategy “is an organization’s plan to use its core competencies to achieve a competitive advantage as is consistent with its mission and goals (Wk 3 Types of Strategies, 2019).” Crucially, strategy is at the top point of Galbraith’s STAR Model, providing a starting point for the companies required capabilities, because it has an influence on nearly every other design decision (Anderson, 2019 pg.64). Organizations draft mission statements to state the purpose and overall intention of the company, expressing how, when, and for whom the company will proceed on its mission. Mission statements can be long or short, but each phrase within it should be meaningful and reflect who the company is as an organization. The mission statement helps organizations’ members and leaders understand why the company exists and provides a basis to build a common language for explaining the purpose of the enterprise.

In contrast to the mission statement, an organization’s vision statement defines an “ideal future state” for the company. The vision statement should be “imaginable, desirable, feasible, focused, and flexible in case the environment changes (Wk 3 Types of Strategies, 2019).”

Five criteria for evaluating a mission statement relate to its stated responsibilities to its customers, its understanding of itself,

An effective strategy focuses on a long-term goals that enable the organization to be successful in the externaOrganizations proclaim their purpose for being in their mission statements. A strategy

Strategy is Anderson (2019) explains four reasons why strategy is important to design practitioners. First, strategic clarity and agreement are required for effective design. Second, different strategies require different designs. Third, organization design can be a strategic advantage. Fourth, organizational design can facilitate strategic execution.

Uber Technologies Mission and Vision Statements

An organization’s mission statement lays out a clear purpose for the organization. It should be clear, concise, compelling, and memorable. Mission statements tell leaders and members why the organization exists and provide a premise to which organizational members can build a common language. Mission statements may be long or short but should reflect who the company is as an organization. Uber's mission statement is “Transportation as reliable as running water, everywhere for everyone.”

In contrast to the mission statement, a company’s vision statement represent the ideal future state of the organization. Vision statements should be “imaginable, desirable, feasible, focused, and flexible in case the environment changes.”

Uber's vision statement is “We ignite opportunity by setting the world in motion.”

Strategic planning and Operational Planning

An organization’s strategy is its plan to use core competencies to achieve competitive advantage as consistent with its mission and goals to create value in its market.

Corporate and/or business level strategy

Reference

Anderson, D.L. (2019). Organization design: creating strategic & agile organizations SAGE Publications, Inc., Thousand Oaks, CA

Giancola, Jennifer K. (2019, October 24). Wk 3 Types of Strategies [Video]. YouTube. https://www.youtube.com/watch?v=skYbMgxfqvM.

Giancola, Jennifer K. (2019, October 22). Wk 3 Strategic Planning [Video]. YouTube. https://www.youtube.com/watch?v=4VQuovu1OeQ&t=49s